Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Industry News for Performance Health
Announcing Thera-Band® Roller Massagers+, Foam Roller Wraps+ and Pro Foam Rollers
Novel and revolutionary tissue mobilization tools for hands-free myofascial release.
Akron, Ohio – August 29, 2012 – Performance Health has expanded its portfolio of products with patent-pending innovations that aid in myofascial release, a critical component of musculoskeletal health. These new products, Thera- Band® Roller Massagers+, Pro Foam Rollers and Foam Roller Wraps+, are ideal for training, injury prevention and rehabilitation.
The Thera-Band Roller Massager+ is an ideal tool for myofascial release and deep tissue massage. Its unique patent-pending ridged design supports both superficial and deep tissue mobilization while providing a massage-like experience. The standard-sized Roller Massager+ is ideal for in-clinic use and features handles that are designed to facilitate trigger point release; the portable version offers patent-pending retractable handles for ease of use at home or away from home. Use of the Roller Massager+ can help increase blood flow and circulation in targeted areas, increase muscle flexibility and improve range of motion.
Patent-pending, ridged Thera-Band Foam Roller Wraps+, used in conjunction with standard 6" round foam rollers, allow the practitioner to make the most of foam rolling, whether they're introducing it to their practice or enhancing an existing foam roller investment. This revolutionary new system serves as a novel tool for hands-free myofascial release, deep tissue massage and stabilization exercises, and can help increase muscle flexibility and range of motion. The Foam Roller Wraps+ are available in four colors of progressive density to support varying degrees of tissue mobilization—Yellow (X-Soft) providing extra cushion for more delicate patient populations through Blue (X-Firm) for advanced fascia mobilization.
The Thera-Band Pro Foam Rollers are made of highly durable closed-cell foam to extend the product's life and maintain its form. They can be used as a standalone device or in conjunction with the patent-pending Thera-Band Foam Roller Wraps+. The Pro Foam Rollers are available in the standard 6" diameter, in both 36" and 12" lengths, and a 6" half round diameter in the 36" length.
All of these Thera-Band products, designed for the demands of in-clinic use, are individually packaged for resale by the practitioner. This enables patients and clients to obtain the same in-clinic benefits when they're at home and on the go. Each product includes detailed exercise instructions featuring general techniques and advanced exercises divided by muscle region.
"We are very excited to bring these new progressive therapy products to the marketplace," stated Paul Timko, Senior Product Manager, Performance Health. "Like the practitioners who rely on our products, we realize the importance of having simple solutions to help individuals increase flexibility and range of motion, strengthen muscles, improve balance and gain better functional movement. Thera-Band is the brand the world's leading professionals trust with their patients' and athletes' outcomes—and have for decades."
These new portable, economical, versatile and easy-to-store Thera-Band solutions effectively and efficiently support in-clinic programs, at-home exercise programs and self-initiated wellness programs.
New from Performance Health - For practitioners who want their patients to use Thera-Band products but don't have the space or desire to retail products, Performance Health has a new program to make sure their patients and clients get the products they need. Here's how it works. The practitioner sends their patients or clients to the Performance Health website to buy products, and when they select the practitioner as the referral source, the practitioner receives a 10% reward on each transaction. Practitioners need to register to benefit from this program. Go to www.PerformanceHealth.com and click "Build My Practice." If a practitioner already sells Thera-Band products, this provides a solution for products they don't inventory. It's an easy and profitable extension of in-clinic selling.
About Performance Health