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MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
The Life & Legacy of James Sigafoose, DC (1933-2014)
Surrounded by his family and closest friends, Dr. James M. Sigafoose passed away quietly on Thursday, July 3, 2014. With his wife of 60 years, Patsy, along with his children, Tina, Daun, Kieth, Selina and Carey – all chiropractors – at his side.
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Detoxification for Athletes: The Key to Winning Performance
One of the most dangerous culprits that affects an athlete's ability to perform at an optimum level also happens to be one of the most elusive.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
From the Other Side of the Table
People come to us to gain freedom from pain, to feel better, to live better. As D.D. Palmer stated, "We Chiropractors work with the subtle substance of the soul." Therein also lies the rub.
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
Industry News for
Massage Envy Ranks 64th on Franchise 500 List; Dallas/Fort Worth Centers Rack Up Record Sales in 2010
Dallas/Fort Worth, TX -- Mar 22, 2011 / Massage Envy continues to climb the rankings on Entrepreneur magazine's 2011 Franchise 500 list. The company ranked 64th overall (up from 88th last year) and 49th in the fastest growing franchise category.
There are 27 Dallas/Ft. Worth area locations, including four centers owned by Massage Envy's Franchisee of the Year. In the last year, DFW area centers,
"Our DFW sales were huge -- a record last year," says Lance O'Pry, Dallas/Fort Worth Regional Developer for Massage Envy. "Due to the success of our core services, we have added additional services, for example aromatherapy massage and deep heat muscle therapy. And we continue to hire across the region - managers, front desk, and licensed massage therapists."
While the strength of the Massage Envy franchise appears to contrast sharply with the lingering economic malaise in the U.S., some economy-related stressors have actually boosted Massage Envy's appeal.
For example, stress-inducing job uncertainty and anxiety over making ends meet have caused many Americans to include low-cost therapeutic massage as an essential routine for staying well.
Additionally, more companies are including therapeutic massage in their wellness programs as a cost-effective way to increase employee health, productivity, problem solving, creative thinking and job satisfaction.
Scientific research shows that therapeutic massage relieves stress, boosts the immune system, promotes physical well-being and even improves mental outlook -- all of which can lower health care costs for companies.
"The strength of the enterprise nationwide and especially here in the Dallas/Fort Worth area illustrates the importance of therapeutic massage and the Massage Envy franchise model in today's economy," says Mr. O'Pry.. "We are very excited about the continued growth of the franchise -- including plans for a new center in Corinth, Texas this Spring. Accompanying our business growth is a strong demand for therapists. Massage therapy is a growing profession that offers flexibility, good pay and an opportunity to help others that many young people should consider as they think about their futures."
Entrepreneur magazine's annual rankings are based on analysis of the financial strength, size, business stability and growth of franchise companies.
Massage Envy is open in 42 states, with 638 centers nationwide and 27 locations in the Dallas/Fort Worth Metroplex. The company was recently named a top AllBusiness (a D&B company) AllStar Franchise, and is a member of the International Franchise Association (IFA).
At Massage Envy, an introductory one-hour massage session (a 50-minute massage and time for consultation and dressing) is just $49. Memberships are available for $59 per month and include a one-hour massage session. Members can enjoy unlimited additional one-hour massage sessions at the $39 member rate.
Massage Envy in Texas and throughout the country has helped popularize massage. Americans visit massage therapists approximately 140 million times a year. The percentage of Americans using massage therapists has more than doubled since 1997.
Log on to www.massageenvy.com to find the nearest Massage Envy center. All centers are open seven days a week.
Massage Envy - Dallas/Fort Worth Locations