resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Online Efforts That Convert Traffic Into Patients
Most chiropractors are using "dinner with the doc," "refer a friend," customer appreciation days, grand openings, health fairs, chamber of commerce meetings, and other networking events to get new patients.
Case Histories from Bali: Treating Balinese Chidren with TCB and Shonishin
When I moved to the island of Bali in 2005, I offered my services in Bumi Sehat, which means Healthy Mother Earth, a free birthing center for poor and disadvantaged local women located in Ubud.
Joint Supplements for Athletes (Part 1)
Maintaining joint health should be a daily focus for athletes. Joint health is a complex issue for everyone, but for athletes it poses a greater concern.
Finding Balance in the Clinic
This past December, I celebrated 11 years in practice. I seriously don't know where the time went. I feel beyond blessed and grateful to be practicing our profound and beautiful medicine and to be helping guide my patients restore a state of optimal health.
The Conscious Evolution of Healing, Part 2
The idea of transmission is very important in the Chinese medical classics. According to author Claude Larre, the ancient Chinese were highly interested in the connection between things. Nothing was looked at as an isolated entity.
Acupuncture and Homeopathy: Bioenergetic Brothers
Acupuncture and homeopathy share an important healing principle: bioenergetics. "Bio" means "life," so bioenergetics is literally "life energy."
It might have been a miserable start to the day in the heart of downtown San Diego. A heavy rain had soaked the large homeless population congregating near the intersection of Third Avenue and Ash Street as they waited for a free breakfast to be served at the First Lutheran Church on the corner.
A New Era of Injury Awareness Means a New Focus on Prevention
Despite a dramatic Super Bowl last month, the National Football League has taken quite a few hits lately concerning player injuries, particularly concussions.
Neuroscience: Where Western Medicine and Chinese Medicine Can Come Together
The recent advances in neuroscience are truly incredible. With this expansion of scientific knowledge, I would like to see even more research into the neuroscientific basic of acupuncture and Chinese Medicine.
Reflections: The Art of Teaching Asian Medicine
Over the past three decades, my global workshops have been translated into German, Swiss German, French, Romansch, Spanish, Lithuanian and Xhosa. Time to offer you new teachers a few tips!
We Get Letters & E-Mail
We Have Come a Long Way – But There's a Long Way to Go; Grounded and Connected.
What's Triggering That Point?
An orthopedic friend recently saw a patient of mine. He felt an injection of a trigger point (TP) at the upper trapezius and surrounding areas was necessary, since that was the patient's area of chief complaint and there was a tender, radiating nodule.
It's Time to Create a Strong Acupuncture Footprint
Footprints in the sand. Footprints in the snow. Where do these footprints go? Some are big, some are small, but footprints are made by all.
Adjusting the Occiput on the Atlas
You may never see a particular set of patients in your office – the ones who are either afraid of neck adjustments or have had a bad experience. A vast majority of those who had a bad experience did not have a life-threatening vascular event.
The Top Seven Website Mistakes Clinics Make
The majority of acupuncture clinics finally have a website for their business. Having a website is crucial for being found online through Google, Facebook and review sites like Yelp.
The Easy Way to Learn How to Document ICD-10
The 2015 Work Plan for the Office of the Inspector General (OIG) includes a focus on chiropractic services. This means chiropractors can expect to see more audits and reviews in the coming year because private payers pay attention to the OIG's focus as well.
Put the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay. Social media apps and channels of distribution may evolve, but the concept of social media is now big business and a part of all our lives.
Old TCM Sayings: Treat the Front to Treat the Back
Chinese medicine college was, and always will be, a memorable time. It was a time of massive personal and professional growth.
Connections Worth Making
"If most doctors are like me, [they are] isolated physically and professionally. I do not make the time to connect with other doctors and also a lot of doctors do not want to be connected for a lot of reasons. Dynamic Chiropractic keeps me grounded and connected.
Are You Really a Healthy Eater?
I always giggle a little bit (to myself) when someone comes into my office and informs me that they are a healthy eater. What exactly does that mean? Does that mean they eat sugar in moderation? And what's that, exactly?
Industry News for
Massage Envy Ranks 64th on Franchise 500 List; Dallas/Fort Worth Centers Rack Up Record Sales in 2010
Dallas/Fort Worth, TX -- Mar 22, 2011 / Massage Envy continues to climb the rankings on Entrepreneur magazine's 2011 Franchise 500 list. The company ranked 64th overall (up from 88th last year) and 49th in the fastest growing franchise category.
There are 27 Dallas/Ft. Worth area locations, including four centers owned by Massage Envy's Franchisee of the Year. In the last year, DFW area centers,
"Our DFW sales were huge -- a record last year," says Lance O'Pry, Dallas/Fort Worth Regional Developer for Massage Envy. "Due to the success of our core services, we have added additional services, for example aromatherapy massage and deep heat muscle therapy. And we continue to hire across the region - managers, front desk, and licensed massage therapists."
While the strength of the Massage Envy franchise appears to contrast sharply with the lingering economic malaise in the U.S., some economy-related stressors have actually boosted Massage Envy's appeal.
For example, stress-inducing job uncertainty and anxiety over making ends meet have caused many Americans to include low-cost therapeutic massage as an essential routine for staying well.
Additionally, more companies are including therapeutic massage in their wellness programs as a cost-effective way to increase employee health, productivity, problem solving, creative thinking and job satisfaction.
Scientific research shows that therapeutic massage relieves stress, boosts the immune system, promotes physical well-being and even improves mental outlook -- all of which can lower health care costs for companies.
"The strength of the enterprise nationwide and especially here in the Dallas/Fort Worth area illustrates the importance of therapeutic massage and the Massage Envy franchise model in today's economy," says Mr. O'Pry.. "We are very excited about the continued growth of the franchise -- including plans for a new center in Corinth, Texas this Spring. Accompanying our business growth is a strong demand for therapists. Massage therapy is a growing profession that offers flexibility, good pay and an opportunity to help others that many young people should consider as they think about their futures."
Entrepreneur magazine's annual rankings are based on analysis of the financial strength, size, business stability and growth of franchise companies.
Massage Envy is open in 42 states, with 638 centers nationwide and 27 locations in the Dallas/Fort Worth Metroplex. The company was recently named a top AllBusiness (a D&B company) AllStar Franchise, and is a member of the International Franchise Association (IFA).
At Massage Envy, an introductory one-hour massage session (a 50-minute massage and time for consultation and dressing) is just $49. Memberships are available for $59 per month and include a one-hour massage session. Members can enjoy unlimited additional one-hour massage sessions at the $39 member rate.
Massage Envy in Texas and throughout the country has helped popularize massage. Americans visit massage therapists approximately 140 million times a year. The percentage of Americans using massage therapists has more than doubled since 1997.
Log on to www.massageenvy.com to find the nearest Massage Envy center. All centers are open seven days a week.
Massage Envy - Dallas/Fort Worth Locations