Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Industry News for
Massage Envy Ranks 64th on Franchise 500 List; Dallas/Fort Worth Centers Rack Up Record Sales in 2010
Dallas/Fort Worth, TX -- Mar 22, 2011 / Massage Envy continues to climb the rankings on Entrepreneur magazine's 2011 Franchise 500 list. The company ranked 64th overall (up from 88th last year) and 49th in the fastest growing franchise category.
There are 27 Dallas/Ft. Worth area locations, including four centers owned by Massage Envy's Franchisee of the Year. In the last year, DFW area centers,
"Our DFW sales were huge -- a record last year," says Lance O'Pry, Dallas/Fort Worth Regional Developer for Massage Envy. "Due to the success of our core services, we have added additional services, for example aromatherapy massage and deep heat muscle therapy. And we continue to hire across the region - managers, front desk, and licensed massage therapists."
While the strength of the Massage Envy franchise appears to contrast sharply with the lingering economic malaise in the U.S., some economy-related stressors have actually boosted Massage Envy's appeal.
For example, stress-inducing job uncertainty and anxiety over making ends meet have caused many Americans to include low-cost therapeutic massage as an essential routine for staying well.
Additionally, more companies are including therapeutic massage in their wellness programs as a cost-effective way to increase employee health, productivity, problem solving, creative thinking and job satisfaction.
Scientific research shows that therapeutic massage relieves stress, boosts the immune system, promotes physical well-being and even improves mental outlook -- all of which can lower health care costs for companies.
"The strength of the enterprise nationwide and especially here in the Dallas/Fort Worth area illustrates the importance of therapeutic massage and the Massage Envy franchise model in today's economy," says Mr. O'Pry.. "We are very excited about the continued growth of the franchise -- including plans for a new center in Corinth, Texas this Spring. Accompanying our business growth is a strong demand for therapists. Massage therapy is a growing profession that offers flexibility, good pay and an opportunity to help others that many young people should consider as they think about their futures."
Entrepreneur magazine's annual rankings are based on analysis of the financial strength, size, business stability and growth of franchise companies.
Massage Envy is open in 42 states, with 638 centers nationwide and 27 locations in the Dallas/Fort Worth Metroplex. The company was recently named a top AllBusiness (a D&B company) AllStar Franchise, and is a member of the International Franchise Association (IFA).
At Massage Envy, an introductory one-hour massage session (a 50-minute massage and time for consultation and dressing) is just $49. Memberships are available for $59 per month and include a one-hour massage session. Members can enjoy unlimited additional one-hour massage sessions at the $39 member rate.
Massage Envy in Texas and throughout the country has helped popularize massage. Americans visit massage therapists approximately 140 million times a year. The percentage of Americans using massage therapists has more than doubled since 1997.
Log on to www.massageenvy.com to find the nearest Massage Envy center. All centers are open seven days a week.
Massage Envy - Dallas/Fort Worth Locations