resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Yo San University Helps Make LA Communities Healthier
An element of healthcare training often overlooked is the residual benefit to communities served by Acupuncture and Oriental Medicine (AOM) schools nationwide.
Billing and Coding for Moxibustion
Q: I am trying to locate a code for cupping and moxibustion, and have had various fellow acupuncturists indicate that they bill using the existing codes for heat, 97010 hot packs or 97026 infra-red for moxa and 97016 vasopneumatic device for cupping.
Elevated Shoulder? Check the QL
As you know, posture reveals a great deal about the body. Posture is a unique mental and physical landscape revealing compensations and adaptations to life. It's a classic mind-and-body story.
Interprofessionalism: What it Means and Why You Should Care
Interprofessionalism in education and in practice is a growing trend across health care in the United States. The idea that team-based care and collaborative practice can improve health care has been around more than 50 years.
Sell Out: Using Research for the Wrong Reasons
The above chorus is from the ska band Reel Big Fish's 1997 hit song, "Sell Out," from their album, "Turn the Radio Off." In the song, the singer sarcastically relates the plight of a musician who is tired of "flipping burgers" and is willing to get "lots of money" by playing "what they want you to hear" in order to get a recording contract.
East Meets West
Gung Hay Fat Choi. Welcome to the year of the Monkey. There will be fireworks for both January and February this year. What great celebrations.
Changing the Cultural View of Medicine
Many hospitals in the U.S. are incorporating integrative clinics that include Traditional Chinese Medicine. Cleveland Clinic has led the charge for adding a traditional Chinese herbal medicine clinic to their existing acupuncture program.
Spine Surgery: A Tale of Greed and Corruption
All too often, where there's substantial money to be made, greed and corruption inevitably follow.
News in Brief
A Winner in and Out of the Office; Ready for the "Have-A-Heart" Campaign? New Integrative Medicine Journal.
We Get Letters & Email
In the Dec. 1, 2015 issue, we have Donald Petersen reporting on "the adapting chiropractic practice," which includes multidisciplinary practice as an option; a ChiroPoll indicating 59 percent of DCs are seeing at least 21 patients per day and 27 percent are seeing more than 40.
The Amazing Clinical Versatility of Milk Thistle (Part 1)
Most of us know that the standardized extract from the seeds of milk thistle (Silybum marianum) is probably the best-proven herb for protecting the liver from chemical and inflammatory damage.
Top 10 Fitness Trends for 2016
The American College of Sports Medicine (ACSM) published its annual fitness trend forecast in the November / December 2015 issue of ACSM's Health & Fitness Journal.
Percussion Therapy: An Experiment
My study of qi began more than 20 years ago — long before my study of TCM, points or pathways. It all started with an awareness in my hands and physical manifestations in the way of blockages while working on clients.
Preventing ACL Injuries in Female Athletes
For female athletes, the key to optimal athletic health lies in preventing ACL injuries. In medical terms, the anterior cruciate ligament (ACL) is the primary restraint to the anterior displacement of the tibia on the femur at all angles of the knee flexor.
Integrative Medicine Can Shape the Profession
As the AOM profession struggles to define the role of "integrative" medicine within their practices their schools and organizations, students, faculty, alumni and administrators at schools wrestle with discussions of how much, where, how, and what to "integrate."
Do You Teach Patients How to Breathe Properly?
Spinal manipulation often produces quick results in terms of pain alleviation and improved range of motion. Unfortunately, once the patient is no longer in pain, they may discontinue therapy, only to be plagued by the same complaint at a future date.
The MRI: When and Why to Order One
As I lecture around the country to both chiropractors and medical specialists, it's clear one of the main disconnects between the two professions is that of an accurate diagnosis.
From Antiquity to Modernity: Huang Qin Tang at Yale Medical School, Part 1
Traditional Chinese medicine is a coherent medical system with several unique characteristics: it originated almost 3,000 years ago; in its area of origin, it has been practiced without interruption since its inception.
Window of the Sky Points
The acupuncture points known as Window of the Sky are a modern creation. There is no reference in Chinese medical texts for an acupuncture point category called Window of the Sky.
The Future of Functional Neurology
Functional is the hot buzzword in health care these days; witness the rising popularity of functional medicine, functional testing and yes, functional neurology.
How to Humanize Your Content to Create Stronger Relationships
Content marketing is about building relationships, whether that is through updates on social media, offers on your website, blog posts, email campaigns, or even printed material. Now days a business needs to make a human connection.
Osteoporosis Isn't Always the Case
What is your diagnosis? The patient is a 58-year-old female with back pain. I am sure all of you see the compression fracture at L2; however, there are some findings that suggest this is not a compression fracture due to osteoporosis.
Forgotten Options for Musculoskeletal Health
Challenges with musculoskeletal health are of tremendous concern for many people today.
Asking the Insurance Rep the Right Questions
One of the first or last questions a potential patient often asks is: "Do you take insurance?" An ill-informed or optimistic, "yes" can result in delayed or non-payment. Instead, just say: "Let me check if you are eligible first."
Ethics: The Glue That Holds Us Together
Kudos to the National Certification Commission for Acupuncture and Oriental Medicine (NCCAOM) for creating a code of ethics for the nationwide profession and for deciding to make courses in ethics a requirement for certification renewal.
Industry News for SpaCare Group
SpaEquip, Inc. introduces THE SPACARE GROUP
February 22, 2012 Calistoga, CA - SpaEquip, Inc. is pleased to announce the early 2012 launch of the SpaCare Group, a new division dedicated to bringing world-class skin care products and caring service to the spa industry. With 5 dedicated sales and training professionals located in different areas of the country, this dream team of respected spa and skin care experts has been assembled to present premier products from around the world. A natural extension of the services offered by SpaEquip, taking advantage of the company's reputation and extensive contacts, the SpaCare Group is a new organization dedicated exclusively to representing leading skin care, body care, and nail care products in the USA.
Multi-line – Our portfolio of product lines provides an answer for every type of spa, in terms of product concept, performance and price. After a year of research on skin care trends and the needs of spas, we chose brands uniquely positioned to fill those needs.
Strong, experienced product sales and training team – Our Territory Sales and Training Managers understand the business of spa from the ground up, with experience owning, managing and working in spas. They know how to educate, motivate and inspire spa practitioners. They are dedicated to bringing their experience and success to our clients.
Culture of care – We have adopted an attitude of care, and our objective is to have our Territory Managers provide clients with our own unique style of caring support. We felt this was so important that we named the company after it. Our SpaCare team wants to make a difference in the industry we love.
Sodashi • Made in Australia, this luxury brand is results-oriented, pure, and 100% chemical free. It is featured at some of the most prestigious spa properties around the world, including the spa at Four Seasons Hotel George V, Paris.
Esthederm • This classic French line provides accessible luxury with a strong performance orientation, proprietary patented products, and an award-winning sun care line.
BioOrigin • Already a massage product leader in Canada with natural, healing therapies, this is the new standard in the USA - created for massage therapists by massage therapists.
Dr.'s Remedy • This 'physician's brand' of nail care products is free from toxins and enriched with natural healing ingredients, with formulas created to provide shine and durability for an extended period.
Melanie Edwards has accumulated a dynamic and diverse career experience exclusively within the luxury spa and professional skin care markets for over 30 years, including sales & marketing, training & education, brand development & advocacy, strategic planning, public relations & advertising, development of product concepts, and treatment protocols & retail strategies.
Ms. Edwards began her career as one of the first licensed estheticians in California. She had the good fortune to meet Robert Diemer, who became her mentor in the skin care industry. With his guidance and support, Ms. Edwards found her passion in the development and execution of training programs for product companies. This experience gave her the opportunity to travel to Europe discover the world of the spa lifestyle and therapies. Inspired by her travels, Ms. Edwards opened Essentiels Beauty Clinic in 1991 in Boulder, Colorado and expanded its operations in 1997. The new concept, Essentiels Spa, became the premier day spa on the front range. After selling the company in 2001, Ms. Edwards moved to New York and was the Vice President of Spa Development and Director of Education for Decléor North America and Carita Paris. In 2003, Ms. Edwards accepted the role of Senior Vice President for the newly formed spa division for the international fashion and beauty group, Puig. A leader in the spa industry and esthetic community since 1978, Ms. Edwards is a recognized businesswoman, training and education executive, and product and concept development specialist. Her expertise is sought after by industry associations and trade magazines. Ms. Edwards believes in giving back to the industry she loves and currently serves as a volunteer for the ISPA Speaker's Task Force. She is also a past Board Member and has contributed regularly and enthusiastically to the organization since 1994.
Ms. Frazier began her career in The fashion industry as a buyer & stylist for 5 years until she was inspired to join the beauty industry. She expanded her experience as a licensed esthetician and hair stylist for 5 more years, and parlayed that first-hand knowledge into beauty industry sales. Jeannie spent the next 7 years in sales and training for Renee Furterer, the Paris-based hair care brand, and traveled to France for several education and development conferences.
Ms Frazier then moved on to New York City to help with product launch for Bumble & Bumble hair care. While in New York, she met supermodel Christy Turlington, and was invited to help launch Turlington's "Sundari" brand in the U.S. and Europe. After 7 years with Sundari, Jeannie moved into medical skin care and worked as the Director of Sales for cosmeceutical company, Luzerne Labs in New York. Jeannie is a member of ISPA and NESA.
"I am very excited to be a part of the SpaCare Group team! Relationships are a big part of success in the industry, along with listening and truly caring about our clients' needs. This will bring much success and reward!"
Jamie worked for IBM as a Systems Engineer and Account Executive for 13 years. After moving to the Napa Valley, Jamie became determined to begin a career as a Massage Therapist and Esthetician, and joined Meadowood Resort & Spa as a practitioner. She was promoted to Spa Director, and took the spa from an accessory to a feature of the property. Within 4 months, retail sales to service ratios went from 17% to 90%. Meadowood was one of the first spas to implement a GWT, offering every guest a gift after their treatment. This program allowed the practitioner to present the gift along with homecare recommendations.
After leaving Meadowood, Jamie joined BABOR Cosmetics America where she secured the largest national corporate account in their history. From BABOR Educator to Western Regional Director and finally Vice President of North America, Jamie was able to duplicate those same business-building principals to spas across the country. Key accounts include Nob Hill Spa at the Huntington Hotel, Sonoma Mission Inn, Spa at Doral, The Spa at La Quinta, La Costa, Grand Wailea, The Spa at Pebble Beach, The Regent Beverly Wilshire, Rock Resorts, Ritz Carlton's, The Spa at The Hotel, Las Vegas, to name a few. Jamie received awards from BABOR Cosmetics America for "Most Sales Growth" in 2004, and was named "2006 Employee of the Year" in Germany for outstanding achievement. Jamie was presented "The Art of Achievement" at the 2006 ISPA Annual Conference & Expo.
"I am thrilled to become part of the SpaCare Group. Now is the time to breathe new life into the industry. My mantra: 'Provide my clients with an experience they will remember forever!' I believe that retail is the true measure of our success. If the guest leaves with a bag full of products, they are very happy!"
Ms. Ochoa is a licensed esthetician with more than 10 years of experience in the beauty industry . She has knowledge in a variety of aspects of the skincare business, including education, sales, medical aesthetics, management and ownership . For 8 years, she was part owner of Elegance Day Spa in Southern California . Out of that, her passion and enthusiasm for the beauty industry grew to include more involvement in sales and skincare education. She was able to expanded her involvement as an Account Executive at NuFACE®, a Carol Cole Company specializing in micro-current technology . Most recently, she was the Regional Sales Manager & Educator at Brazilian GlossTM. She has been a skincare & beauty educator and keynote speaker at ICES, ISSE, and IHS, and has been a guest speaker at Bellus Academy and Paul Mitchell® School. In a rapidly-advancing field, Shyomi continues to learn and enhance her skills by attending advanced skin care symposiums around the world, including London, Rome and Perpignan, France.
"Even though I am at times in a position to inform others, I feel it is very important to continue to educate myself. An educator must stay on top of the latest and greatest in an industry that is constantly changing, with new technology and more advanced products at every turn. This is my passion, I love to learn, and one can never learn too much! As part of the SpaCare team, I am excited and feel privileged to be working with some of the most amazing people in the industry."