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News in Brief
Foundation for Chiropractic Progress Enrolls Second Group Member; Focus on Chiropractic Education at WFC-ACC Conference in Miami; Are You Ready for Another "Have-a-Heart" Campaign?
The McGill Approach to the Lower Back (Part 1)
Stuart McGill, PhD, brings a unique combination of tools to the table. He is a scientist who also functions as a clinician. He describes himself as a medical consultant who is referred challenging patients. He is both evidence based and practical.
Eight Ways to Help Manage Your Content
You have just completed your last session for the day, checked your voice mail and emailed a new patient about their appointment, but something it gnawing at you, something you just can't quite put your finger it on.
Giving Chiropractic Some Much-Needed PR
Public relations has not always been the chiropractic profession's strong suit, a shortcoming that has subjected the profession to countless attacks on its legitimacy and seemingly perpetual confusion among the public and the health care world as to the skills and services doctors of chiropractic provide.
Hon Lee: Scholar, Warrior, Spy, Teacher and Healer
It was fun. Growing up in New York's Chinatown was like living in a Chinese village that had been transplanted to a five square block area in southern Manhattan. The thing I liked most about the city, and still do, is it's rich cultural diversity.
Behavior as Symptoms of Energetic Imbalance
Karen and Josh said they wanted me to help them fix their marriage. That is why they were sitting on the couch in front of me, complaining about each other. She was too domineering, he said, overly controlling and bossy.
"Turn, Turn, Turn"
Many people are credited with saying, "If you remember the '60s, you really weren't there." Given the fact I didn't become a teenager until 1970, I actually do remember the '60s (or at least part of it). And as a child of the '60s, I was, of course, influenced by the music.
The Power of Positioning
During the evening, I like to relax while either reading a book or watching television. One of my shows, NCIS, has the main character always drinking coffee. Everyone knows it is a Venti from Starbucks because of its distinctive color and style.
What TCM Never Had to Deal With
You probably started getting a sense of it when you were in school. The professors would talk about diabetes as "wasting-and-thirsting disease" and you had a thought that you didn't know anyone who was wasting away in any way, shape or form.
Ancient Chinese Medicine Meets Modern Anatomy Dissection
Have you ever thought it would be beneficial to explore under the skin and examine qi deficiencies in every system of the body? Would you like to see traditional Chinese medicine diagnosis patterns as they relate to western biomedical symptoms and conditions?
Yo San University Celebrates, Supports Community Clinic
Yo San University of Traditional Chinese Medicine recently celebrated 25 years of teaching excellence and serving its community by awarding actor Pierce Brosnan the Robert Graham Visionary Award and raising money for its popular community clinic.
Treating Our Veterans with PTSD
As July 4th, Memorial Day and Veterans Day continue to pass year in and year out, we honor our veterans from past wars with parades, BBQs and a day off from work, but our veterans live daily with the spiritual scars of war.
MUIH Launches Doctoral Degree Programs
Maryland University of Integrative Health recently announce it will now offer doctoral degrees.
Body and Skin Rejuvenation Through Inner Balance, Equals Outer Beauty
First of all, I will draw a line in the sand. You know how there is often a big divide between the methods of Western medicine and holistic or energy medicine?
The Bottom Line ... From a Surgeon Who Knows
Regardless of individual relationships between providers, there continues to be a type of Hatfield-McCoy feud between the philosophies of medicine and chiropractic, particularly when it comes to musculoskeletal ailments.
Drug War Rages in Wisconsin
Based on its actions over the past 15 years (review the sidebar in the app version of this article), controversy and the Wisconsin Chiropractic Association seem to go hand in hand.
The Art of Observation
How many of us spend time just watching our clients walk, climb in and out of cars, rise from a chair or navigate a flight of stairs? Spontaneity is the key. Along with a subtle ability to observe without the client knowing or being made to feel like a lab rat.
Alcohol Consumption Strongly Linked to Risk of Colorectal Cancer
Alcohol intake is one of the primary risk factors for many human cancers, and is strongly associated with cancers of the oral cavity, pharynx, larynx, esophagus, liver, breast, and notably, the colon and rectum.
The Power of Vitamin K
You may have heard rumblings in recent years that vitamin K helps reduce the risk of osteoporosis and cardiovascular disease, and is administered intravenously by some integrative medical doctors who combine it with high-dose vitamin C in cancer treatment.
Cultivating Our National Strength
The time has come to seriously look at the state of this profession and its influence in the U.S. Where are we? What has happened? Where do we go from here?
Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
Industry News for SpaCare Group
SpaEquip, Inc. introduces THE SPACARE GROUP
February 22, 2012 Calistoga, CA - SpaEquip, Inc. is pleased to announce the early 2012 launch of the SpaCare Group, a new division dedicated to bringing world-class skin care products and caring service to the spa industry. With 5 dedicated sales and training professionals located in different areas of the country, this dream team of respected spa and skin care experts has been assembled to present premier products from around the world. A natural extension of the services offered by SpaEquip, taking advantage of the company's reputation and extensive contacts, the SpaCare Group is a new organization dedicated exclusively to representing leading skin care, body care, and nail care products in the USA.
Multi-line – Our portfolio of product lines provides an answer for every type of spa, in terms of product concept, performance and price. After a year of research on skin care trends and the needs of spas, we chose brands uniquely positioned to fill those needs.
Strong, experienced product sales and training team – Our Territory Sales and Training Managers understand the business of spa from the ground up, with experience owning, managing and working in spas. They know how to educate, motivate and inspire spa practitioners. They are dedicated to bringing their experience and success to our clients.
Culture of care – We have adopted an attitude of care, and our objective is to have our Territory Managers provide clients with our own unique style of caring support. We felt this was so important that we named the company after it. Our SpaCare team wants to make a difference in the industry we love.
Sodashi • Made in Australia, this luxury brand is results-oriented, pure, and 100% chemical free. It is featured at some of the most prestigious spa properties around the world, including the spa at Four Seasons Hotel George V, Paris.
Esthederm • This classic French line provides accessible luxury with a strong performance orientation, proprietary patented products, and an award-winning sun care line.
BioOrigin • Already a massage product leader in Canada with natural, healing therapies, this is the new standard in the USA - created for massage therapists by massage therapists.
Dr.'s Remedy • This 'physician's brand' of nail care products is free from toxins and enriched with natural healing ingredients, with formulas created to provide shine and durability for an extended period.
Melanie Edwards has accumulated a dynamic and diverse career experience exclusively within the luxury spa and professional skin care markets for over 30 years, including sales & marketing, training & education, brand development & advocacy, strategic planning, public relations & advertising, development of product concepts, and treatment protocols & retail strategies.
Ms. Edwards began her career as one of the first licensed estheticians in California. She had the good fortune to meet Robert Diemer, who became her mentor in the skin care industry. With his guidance and support, Ms. Edwards found her passion in the development and execution of training programs for product companies. This experience gave her the opportunity to travel to Europe discover the world of the spa lifestyle and therapies. Inspired by her travels, Ms. Edwards opened Essentiels Beauty Clinic in 1991 in Boulder, Colorado and expanded its operations in 1997. The new concept, Essentiels Spa, became the premier day spa on the front range. After selling the company in 2001, Ms. Edwards moved to New York and was the Vice President of Spa Development and Director of Education for Decléor North America and Carita Paris. In 2003, Ms. Edwards accepted the role of Senior Vice President for the newly formed spa division for the international fashion and beauty group, Puig. A leader in the spa industry and esthetic community since 1978, Ms. Edwards is a recognized businesswoman, training and education executive, and product and concept development specialist. Her expertise is sought after by industry associations and trade magazines. Ms. Edwards believes in giving back to the industry she loves and currently serves as a volunteer for the ISPA Speaker's Task Force. She is also a past Board Member and has contributed regularly and enthusiastically to the organization since 1994.
Ms. Frazier began her career in The fashion industry as a buyer & stylist for 5 years until she was inspired to join the beauty industry. She expanded her experience as a licensed esthetician and hair stylist for 5 more years, and parlayed that first-hand knowledge into beauty industry sales. Jeannie spent the next 7 years in sales and training for Renee Furterer, the Paris-based hair care brand, and traveled to France for several education and development conferences.
Ms Frazier then moved on to New York City to help with product launch for Bumble & Bumble hair care. While in New York, she met supermodel Christy Turlington, and was invited to help launch Turlington's "Sundari" brand in the U.S. and Europe. After 7 years with Sundari, Jeannie moved into medical skin care and worked as the Director of Sales for cosmeceutical company, Luzerne Labs in New York. Jeannie is a member of ISPA and NESA.
"I am very excited to be a part of the SpaCare Group team! Relationships are a big part of success in the industry, along with listening and truly caring about our clients' needs. This will bring much success and reward!"
Jamie worked for IBM as a Systems Engineer and Account Executive for 13 years. After moving to the Napa Valley, Jamie became determined to begin a career as a Massage Therapist and Esthetician, and joined Meadowood Resort & Spa as a practitioner. She was promoted to Spa Director, and took the spa from an accessory to a feature of the property. Within 4 months, retail sales to service ratios went from 17% to 90%. Meadowood was one of the first spas to implement a GWT, offering every guest a gift after their treatment. This program allowed the practitioner to present the gift along with homecare recommendations.
After leaving Meadowood, Jamie joined BABOR Cosmetics America where she secured the largest national corporate account in their history. From BABOR Educator to Western Regional Director and finally Vice President of North America, Jamie was able to duplicate those same business-building principals to spas across the country. Key accounts include Nob Hill Spa at the Huntington Hotel, Sonoma Mission Inn, Spa at Doral, The Spa at La Quinta, La Costa, Grand Wailea, The Spa at Pebble Beach, The Regent Beverly Wilshire, Rock Resorts, Ritz Carlton's, The Spa at The Hotel, Las Vegas, to name a few. Jamie received awards from BABOR Cosmetics America for "Most Sales Growth" in 2004, and was named "2006 Employee of the Year" in Germany for outstanding achievement. Jamie was presented "The Art of Achievement" at the 2006 ISPA Annual Conference & Expo.
"I am thrilled to become part of the SpaCare Group. Now is the time to breathe new life into the industry. My mantra: 'Provide my clients with an experience they will remember forever!' I believe that retail is the true measure of our success. If the guest leaves with a bag full of products, they are very happy!"
Ms. Ochoa is a licensed esthetician with more than 10 years of experience in the beauty industry . She has knowledge in a variety of aspects of the skincare business, including education, sales, medical aesthetics, management and ownership . For 8 years, she was part owner of Elegance Day Spa in Southern California . Out of that, her passion and enthusiasm for the beauty industry grew to include more involvement in sales and skincare education. She was able to expanded her involvement as an Account Executive at NuFACE®, a Carol Cole Company specializing in micro-current technology . Most recently, she was the Regional Sales Manager & Educator at Brazilian GlossTM. She has been a skincare & beauty educator and keynote speaker at ICES, ISSE, and IHS, and has been a guest speaker at Bellus Academy and Paul Mitchell® School. In a rapidly-advancing field, Shyomi continues to learn and enhance her skills by attending advanced skin care symposiums around the world, including London, Rome and Perpignan, France.
"Even though I am at times in a position to inform others, I feel it is very important to continue to educate myself. An educator must stay on top of the latest and greatest in an industry that is constantly changing, with new technology and more advanced products at every turn. This is my passion, I love to learn, and one can never learn too much! As part of the SpaCare team, I am excited and feel privileged to be working with some of the most amazing people in the industry."