Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Industry News for Biotone
BIOTONE Grants Support Massage Therapy Foundation
2010 Community Service Projects
BIOTONE Funded Projects Focus on Role of Massage Therapy to Relieve Pain
SAN DIEGO, CA - September 9, 2010 - BIOTONE today announced its annual donation to support two Massage Therapy Foundation funded community service projects. BIOTONE's $15,000 donation is part of the company's ongoing support for the Massage Therapy Foundation's granting program. BIOTONE funded projects for 2010 enable public health service centers to integrate massage therapy with conventional medical treatment to help individuals suffering from chronic pain and injuries.
Ruth Werner, president of the Massage Therapy Foundation, said, "BIOTONE demonstrates an unwavering commitment to extending the healing benefits of massage therapy to individuals being served through community-based programs. In addition to the invaluable contribution to these local communities, BIOTONE's support continues to shed light on how alternative therapies work to improve health and well-being."
About the BIOTONE Funded Projects
Outside In is a center that provides primary health care and integrated health options to more than 7,400 homeless and low-income people in Portland, Ore., who suffer from substance abuse, mental illness and chronic diseases. The center's director, John Dukes, and staff members have realized how tremendously powerful and transformative massage therapy can be for homeless people and those with severe mental illnesses. The BIOTONE grant will allow Outside In to hire a part-time massage therapist to provide four hours of 50-minute therapeutic massages a week to at least 200 clients over the course of a year.
"Massage Therapy for Indigenous Women of Cabo Corrientes, Mexico," under the direction of project leader Leslie Korn, will expand the services of the Center for Traditional Medicine, a small public health service, to improve community health standards in several rural villages outside the popular Mexican tourist area of Puerto Vallarta. The grant will help to expand treatment for those suffering from chronic pain as well as from untreated or insufficiently treated injuries.
Two massage therapists will give one-hour massages in the clinic or travel off site as necessary to reach immobilized clients, many of whom work in the fields, tend their families in inadequate conditions, travel rough terrain by foot, and correspondingly suffer from osteoarthritis of the elbows, hands, and knees. Massage therapy is meant to provide solutions for pain resolution and mobility and promote self-care.
"The Massage Therapy Foundation program gives us an opportunity to not only give back to communities, but also to further explore the incredible potential of massage therapy to work alongside conventional medicine to heal the mind and body," said Jean Shea, BIOTONE president. "We greatly value the opportunity to be a part of such a unique and instructional program and look forward to many more years and many more projects that contribute to communities and to the expanded role of massage therapy in mainstream healthcare."
About the Massage Therapy Foundation
The Massage Therapy Foundation is a 501 (C) 3 public charity, with a mission to advance the knowledge and practice of massage by supporting scientific research, education, and community service. For more information on the Foundation, please visit www.massagetherapyfoundation.org.