resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Talking to Skeptical MDs: "Just the Facts, Ma'am"
The first lesson in public speaking is to know your audience. This is particularly applicable when talking to skeptical medical doctors about chiropractic. You have to understand where they are coming from and speak the language they understand.
Getting Athletes Back in the Game: Low-Level Laser Therapy for Sports Injuries
Sports injury rehabilitation is all about getting back in the game quickly and with optimal health. A relatively new tool for the treatment of sports injuries is finding global success, and it is doing so in a fast, efficient way.
Healing With Simple, Healthy Food
When it comes to your health, there is no better way to take control and create positive outcomes than by focusing on diet and lifestyle. As chiropractors, you know the power that regular self-care has for your patients.
F4CP: New Campaign to Promote Chiropractic as a Career
The F4CP has announced a "targeted cooperative campaign" that will engage doctors of chiropractic and chiropractic students, as well as chiropractic colleges, chiropractic media, state associations and vendors, to encourage DCs to recommend a chiropractic career to patients, family and friends.
Primary Lateral Sclerosis: A Condition With a Chiropractic Connection
Primary lateral sclerosis (PLS) is a slowly progressive, adult degenerative disease of the upper motor neurons characterized by progressive spasticity or stiffness. It is a clinical diagnosis that has been avoided because it is (largely) a diagnosis of exclusion.
The Kidney Official
The Kidney is known as the Official Who Controls the Waterways. In Western medical terms, a major function of the Kidneys is to filter the blood. Every day, a person's kidneys process about 200 liters of blood to sift out about two liters of waste and excess water.
Spotlight on Acupuncture Research at IRCIMH
Acupuncture and Traditional Chinese Medicine were well-represented at the International Research Congress on Integrative Medicine and Health (IRCIMH)- 2014 which took place in Miami from May 13–16.
Healing With Hope
Ella is a Gulf War veteran and a survivor of military sexual trauma. Like hundreds of veterans, Ella was on 11 different medications for depression, anxiety, insomnia, irritable bowel syndrome and chronic pain.
Looking For Answers In Many Places
I am sure we have all heard the old adage: "When the only tool in your toolbox is a hammer, everything starts to look like a nail."
Offline Marketing Techniques: Opportunities to Help Grow Your Business
In a world becoming increasingly dominated by connected devices, when we think of marketing, we often think of online and social media marketing. Considerable attention is given to Facebook and Twitter, as well as CPC [cost-per-click] advertising.
Resolving Medial Arch Suspicions: The Navicular Drop Test
Healthy feet have three distinct arches: medial longitudinal, lateral longitudinal and anterior transverse.
Deciphering The New CMS 1500 Claim Form
Q: I am confused on using the new 1500 form, particularly Block 14 and Block 15. What is required and how do I properly fill these out? And do I actually have to use this new form or may I continue using the old version?
Medical Qigong for the Heart: Part II
Chinese Medicine is rich in commentary regarding the emotions and how they affect our qi.
Not Another Typical Drug Company Lawsuit
It's becoming more common to see drug manufacturers negotiate "false claims" settlements for millions and billions of dollars.1-2 Most of these settlements have to do with violations in the marketing of the drugs they produce and sell.
Looking Back: Abstracts From Chiropractic History
D.D. Palmer's Technique for the Posterior Apical Prominence; An Early Attempt to Achieve Consensus on Subluxation; Chiropractic Subject Headings: Past, Present and Future; Mabel Palmer: A History of Chiropractic That Almost Wasn't.
Inside Liver Failure, Cirrhosis and Cancer
The Liver belongs to Wood in Five Element Theory and is in charge of Dispersing and Expanding which means all the processing and detoxifying of harmful substances such as medications and chemicals require the efforts of the Liver.
Hazards in the Environment Making Your Patients Sick
Working both separately and together, Western and Chinese medicine have many successes in the treatment of the myriad diseases that afflict human beings in modern times.
The Acupuncture Success Express
Time is passing very quickly these days. We are atoms half the way through the year of the horse. You could call it "horse racing season" for this profession. Perhaps it is time for reinvention during this time.
Best Practices for Website Success
If one asked 10 years ago whether a website was relevant I was the first to suggest no. Yet as the world moves increasingly towards electronic information there is a dire need to have a website for your practice. Your website is actually your electronic calling card.
The Gluteal-Knee Connection
The underlying causes of knee pain and dysfunction are rarely isolated to the knee. The knee is a relatively stable joint with limited intrinsic ability to adapt to aberrant motion.
Post-Concussion Patient Care: Relevance of the Chiropractic Adjustment
There is a widespread understanding within the profession of the general guidelines for care of the concussion patient. These include guidelines for physical and cognitive rest, return to normal activities and so forth.
Super Bowl Chiropractor
With opening night of the 2014 National Football League season only a month away, what better time to talk to Dr. Jim Kurtz, team chiropractor for the defending Super Bowl champion Seattle Seahawks?
Industry News for
Massage Heights Announces New Chairman of the Board of Managers
Massage Heights, a family-owned wellness franchise with 109 locations across the U.S. and Canada, announced today that David Humphrey, a prominent franchise industry consultant and the former CEO of Massage Envy Spa, has joined Massage Heights as Chairman of the Board of Managers. Humphrey will help guide the accelerating growth of Massage Heights as it enhances and expands its service offerings throughout the United States and Canada while also preparing for a wider international rollout.
Through his investment and advisory services firm, DTH Capital Ventures, Humphrey has consulted with a wide variety of franchise companies, large and small, and worked closely with several private equity firms that invest in the franchise industry. “I know what it takes to build a great franchise brand,” Humphrey said, “and I see all the ingredients for breakthrough success in Massage Heights. They combine a great business concept with caring family ownership to deliver exceptional support to their franchisees. And their franchisees become true Strategic-partners, and deliver an extraordinary wellness experience to the Members they serve in their body + face Retreats.”
Massage Heights also announced the elevation of Shane Evans, currently acting as Vice President to the role of President while also maintaining her additional role of Chief Operating Officer. In her new position, Evans will now be fully responsible for managing all aspects of the day-to-day operations and leading the franchise network, allowing CEO Glenn Franson to devote more of his time to strategic ventures currently in development.
“As the head of a large and growing family business, I want to combine the values and personal touch of committed family ownership with the expertise of leading franchise and wellness-industry professionals,” said Glenn Franson, Massage Heights CEO. “Welcoming David Humphrey to our team alongside myself, Shane Evans as President and COO and Wayne Evans our Founder, we will truly combine the best of both worlds.”
“We are already growing dramatically, with 30 new Retreats in development and 75 new locations projected to open this year,” Shane Evans added. “We just celebrated our tenth anniversary of making therapeutic massage and skin care services affordable and convenient for people from all walks of life, and we continue to be inspired by the opportunity to help our franchisees build great businesses and elevate our Guests’ lives every day.”
Massage Heights Founder Wayne Evans concluded: “Joining forces with David Humphrey will help us move ahead even further and faster in our rapidly growing industry.”
Massage Heights offers a variety of custom massage modalities, including Deep Tissue, Swedish, Sports Therapy, Prenatal and Reflexology, as well as custom dermalogica® skin treatments, including Anti-Aging, Sensitive Skin, Clear Skin and Brightening. Therapeutic experience-enhancing add-on services called “Elevations” include a Reviving Foot Scrub, Revitalizing Face Massage, Hot Stone Therapy, Active Therapy, Skin Enriching, Skin Refining, Skin Purifying and all-natural aromatherapy. For more information on Massage Heights please visit www.massageheights.com and www.facebook.com/MassageHeights, and follow on Twitter @Massage_Hghts.
Founded in San Antonio, Texas, in 2004, Massage Heights is a family owned franchise massage and skin therapy company built on a membership model that makes regular massage and skin therapy affordable, while still providing the personal service available at a five-star resort. The company’s mission is to help people incorporate convenient, high-quality, therapeutic massages and facials into their lives so that they can elevate the everyday and enhance their physical and emotional wellness. In an exploding industry, the company has more than 100 operating franchise locations in the United States and Canada and plans to open a total of 1,200 locations within the next five years. The company was featured on the CBS hit reality series Undercover Boss in December 2013, was ranked 33rd Top Franchise to own in 2013 by Franchise Business Review, ranked 259 in Entrepreneur Magazine’s Franchise 500 list for 2014, in Franchise Times’ Next 300 list for 2013, cited in USA Today Top Franchise for Minorities for 2013, recognized in Franchise Times as one of the smartest growing companies in franchising for 2014, and is a member of the International Franchise Association (IFA).