Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
Industry News for Performance Health
Performance Health Acquires THERAÂ°PEARL, LLC
Performance Health, manufacturer and marketer of TheraBand™, Biofreeze®, Perform®, Cramer®, Bon Vital'® and Hygenic® branded products, today announced their acquisition of Maryland-based THERA°PEARL, LLC, creator of innovative hot and cold therapy products using its proprietary Pearl Technology®.
“THERA°PEARL brings proven strength and additional scale to our emerging retail business,” stated Marshall Dahneke, president and chief executive officer, Performance Health. “The alignment for us is both natural and exciting as Performance Health is well positioned to introduce and promote THERA°PEARL’s unique portfolio more broadly while THERA°PEARL’s emphasis on resolving pain and promoting wellness is entirely aligned with our other key brands. Combining their strengths and momentum with the rest of our business will lead to better and more comprehensive solutions for all of the customers we serve.”
THERA°PEARL recently ranked 41st on Forbes magazine’s list of most promising companies and landed at 209 on the 2013 Inc. 500|5000 list of the fastest growing private companies in America with 2,017 percent growth. THERA°PEARL will continue to operate from their headquarters in Maryland.
“THERA°PEARL is excited to join Performance Health and its portfolio of brands that share the common goal of offering innovative wellness products,” said Daniel Baumwald, president, THERA°PEARL. “In just six years, THERA°PEARL has experienced substantial growth by developing a successful product pipeline that appeals to both retailers and consumers. As part of Performance Health, we hope to continue that growth by gaining greater access to channels that reach the healthcare practitioner community.”
Founded in 2008, THERA°PEARL creates innovative hot and cold therapy products using its proprietary Pearl Technology®. Based on the frozen peas concept, THERA°PEARL® products can be chilled or heated and conform to the body while providing the doctor-recommended 20 minutes of hot/cold therapy. THERA°PEARL packs are a doctor-designed, drug-free way to reduce pain. In addition to being cost-effective, reusable and easy to clean, they are hypoallergenic, non-toxic and BPA free. The products are available at most major retailers throughout the U.S. and Canada, including Wal-Mart, Rite Aid, Kroger, Dick’s Sporting Goods, and most recently, Target. This past March, the company launched internationally, making its products available on the shelves of the market leading European pharmacy chain, Boots. In addition to its retail growth, the company is gaining traction with hands-on healthcare practitioners, such as massage therapists and spa professionals. www.TheraPearl.com.
About Performance Health
Headquartered in Akron, Ohio, Performance Health is a leading designer, manufacturer and marketer of branded rehabilitation and wellness products sold into a variety of U.S. clinical markets, leading national retailers and in over sixty countries through a multi-national network of distribution partners. The Company’s product offering includes an innovative line of market-leading topical analgesics and a broad range of rehabilitation and wellness products. In addition, the Company formulates and manufactures a variety of highly engineered products primarily for dental and specialty healthcare applications. Performance Health markets its diverse product offering under the well-known and highly recognized TheraBand™, Biofreeze®, Perform®, Cramer®, Bon Vital'® and Hygenic® brand names. www.TheraBand.com; www.Biofreeze.com; www.PerformPainRelief.com; www.CramerSportsMed.com; www.BonVital.com, www.Hygenic.com; www.TheraBandAcademy.com