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The Good, the Bad and the Successful in Social Marketing
You might be thinking, "social marketing, don't you mean social media?" No, I mean social marketing. Every day, I keep reading, hearing and learning more and more about the changes happening in social media.
Are Herbs Useful for Chronic Pain?
The human nervous system is what makes us special, but our greatest strength also makes us vulnerable: witness the growing incidence of chronic addictions, anxiety, depression, sleep disorders and chronic pain syndromes.
Bring on the Bitters
Out of all the possible flavor choices with foods, such as sweet, sour, salty, and umami (deliciousness), which would you choose first? Bitter, though not as enjoyable, is also a flavor.
2016 Trudy McAlister Foundation AOM Scholars
This year, the Trudy McAlister Foundation (TMF) received a record number of excellent applications for the 2016 scholarship awards and has awarded five scholarships for $2000 each. More information is available on our website: AOMScholarship.org
The Effectiveness of Chinese Medicine in Treating Infertility in the Philippines
Infertility is defined as the inability to achieve a successful pregnancy after 12 months or more of regular unprotected intercourse.
Case Studies and Answer Analysis for NCCAOM Exam in Foundation of Oriental Medicine
Case studies are very common for acupuncture school students, either in class exams or during taking the national board exam. Most test takers feel they have no idea where they should start and how they should start to analyze those complicated cases.
We Get Letters & Email
Another Slap in the Face for DCs; I Know Where to Find the Missing Chiropractic Patients; Clarification on Vitamin D Study.
Acupuncture at a Pain Clinic
Introduction: Pain is the most comprehensive human experience. The experience of pain is associated with the somatic, emotional and social impact. Pain has not only somatic symptoms, but also psycho-social dimension, especially in case of chronic pain.
The Liver: The Official of Planning
The Liver, with its paired Official, the Gall Bladder, belongs to the Element Wood within us. Wood grants us the power of birth – new beginnings, growth, breaking through boundaries and surging forward. It is the vigorous, exuberant energy of the spring season.
Shoulder Rehab: The Gait Connection
Shoulder problems can be difficult to rehab completely for several reasons. The shoulder is made up of several joints that must function together smoothly to provide the extreme mobility that is possible and necessary for many activities.
Treatment of Type 1 Diabetes Mellitus: The Latest Breakthroughs
There are now more than 29 million diabetics in the U.S. and 10% of them have Type 1. The incidence has been increasing in recent years at an epidemic rate.
Immunotherapy: Where Molecular Medicine Crosses Into Holistic Thinking
Immunotherapy, and its promise as a cancer treatment, has been in the news a lot in the last few years, and for good reason. Real shifts are happening in oncology and exciting researchers, clinicians, and patients.
F4CP Campaign Addresses Public Misperceptions of Chiropractic
In late 2015, results of the Gallup-Palmer College of Chiropractic Inaugural Report: Americans' Perceptions of Chiropractic were published. The report found that 33.6 million U.S. adults (14 percent) had utilized chiropractic care within the previous 12 months.
How to Bill Evaluation and Management Codes
Q: I am in need for guidance on how to bill evaluation and management (E&M) codes in addition to acupuncture the same date of service, I have never been paid for an exam when done with acupuncture and I believe I am doing it wrong.
Introducing the Dynamic Chiropractic Digital Edition
In response to the changing habits of our readers, Dynamic Chiropractic is proud to introduce a digital edition of the publication beginning with the July 2016 issue.
Diet, Nutrition and the Context of Risk (Part 2): Food Poisoning
Other than the morbidity and mortality linked to eating too much food, "all-natural" organisms that contaminate our food cause more illness, more hospitalizations and more death than food contaminated by heavy metals, plastics, preservatives, artificial colors, emulsifiers, artificial sweeteners and pesticides combined.
Who is Your Ideal Patient?
Being in a healthcare practice requires you to think critically about many things including your equipment, techniques, documentation, financial goals, and the retention of clients and staff.
Chiropractic Needs a Lesson in Education
The American Chiropractic Association has launched a campaign, The National Medicare Equality Petition, to enact federal legislation that would achieve full physician status for DCs in Medicare.
Five-Element Reaches Out to Serve the Community
In 2006, a student at the Institute of Taoist Education and Acupuncture (ITEA) approached the administration about an idea for his senior project.
Does Anyone Know You're a Good Chiropractor?
If you had a chance to read the recent article in Time magazine (April 6), you know it provided some good information about the efficacy of chiropractic to the magazine's substantial consumer audience.
Day in the Life of an Advanced- Practice DC (Pt. 2)
Let's continue our Q&A with Stephen Perlstein, DC, APC, chair of the New Mexico Chiropractic Association PAC and president of the American Academy of Chiropractic Physicians. Part 1 of this interview appeared in the May 1 issue.
What Should You Call Your Patients (and What Should They Call You)?
When I walked into the exam room, the new patient looked uneasy, fumbling with his cellphone. He was a huge Polynesian man, probably in his 40s, with unrecognizable island tattoos.
Herbal Medicine Continues to Evolve
Product manufacturers, industry partners, distributors and practitioners work as a collective Traditional Chinese Herbal Medicine (TCHM) community to produce high quality TCHM prescriptions that bring low-risk healthcare to thousands of patients everyday.
The Eight Extraordinary Confluent Points
The eight extraordinary confluent points are a very popular set of acupuncture points in the modern practice of acupuncture. They are also called the intersection, meeting, command, opening, master, and the flowing and pooling points of the eight extraordinary vessels.
Industry News for Performance Health
Performance Health Acquires THERAÂ°PEARL, LLC
Performance Health, manufacturer and marketer of TheraBand™, Biofreeze®, Perform®, Cramer®, Bon Vital'® and Hygenic® branded products, today announced their acquisition of Maryland-based THERA°PEARL, LLC, creator of innovative hot and cold therapy products using its proprietary Pearl Technology®.
“THERA°PEARL brings proven strength and additional scale to our emerging retail business,” stated Marshall Dahneke, president and chief executive officer, Performance Health. “The alignment for us is both natural and exciting as Performance Health is well positioned to introduce and promote THERA°PEARL’s unique portfolio more broadly while THERA°PEARL’s emphasis on resolving pain and promoting wellness is entirely aligned with our other key brands. Combining their strengths and momentum with the rest of our business will lead to better and more comprehensive solutions for all of the customers we serve.”
THERA°PEARL recently ranked 41st on Forbes magazine’s list of most promising companies and landed at 209 on the 2013 Inc. 500|5000 list of the fastest growing private companies in America with 2,017 percent growth. THERA°PEARL will continue to operate from their headquarters in Maryland.
“THERA°PEARL is excited to join Performance Health and its portfolio of brands that share the common goal of offering innovative wellness products,” said Daniel Baumwald, president, THERA°PEARL. “In just six years, THERA°PEARL has experienced substantial growth by developing a successful product pipeline that appeals to both retailers and consumers. As part of Performance Health, we hope to continue that growth by gaining greater access to channels that reach the healthcare practitioner community.”
Founded in 2008, THERA°PEARL creates innovative hot and cold therapy products using its proprietary Pearl Technology®. Based on the frozen peas concept, THERA°PEARL® products can be chilled or heated and conform to the body while providing the doctor-recommended 20 minutes of hot/cold therapy. THERA°PEARL packs are a doctor-designed, drug-free way to reduce pain. In addition to being cost-effective, reusable and easy to clean, they are hypoallergenic, non-toxic and BPA free. The products are available at most major retailers throughout the U.S. and Canada, including Wal-Mart, Rite Aid, Kroger, Dick’s Sporting Goods, and most recently, Target. This past March, the company launched internationally, making its products available on the shelves of the market leading European pharmacy chain, Boots. In addition to its retail growth, the company is gaining traction with hands-on healthcare practitioners, such as massage therapists and spa professionals. www.TheraPearl.com.
About Performance Health
Headquartered in Akron, Ohio, Performance Health is a leading designer, manufacturer and marketer of branded rehabilitation and wellness products sold into a variety of U.S. clinical markets, leading national retailers and in over sixty countries through a multi-national network of distribution partners. The Company’s product offering includes an innovative line of market-leading topical analgesics and a broad range of rehabilitation and wellness products. In addition, the Company formulates and manufactures a variety of highly engineered products primarily for dental and specialty healthcare applications. Performance Health markets its diverse product offering under the well-known and highly recognized TheraBand™, Biofreeze®, Perform®, Cramer®, Bon Vital'® and Hygenic® brand names. www.TheraBand.com; www.Biofreeze.com; www.PerformPainRelief.com; www.CramerSportsMed.com; www.BonVital.com, www.Hygenic.com; www.TheraBandAcademy.com