Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
Industry News for
MASSAGE ENVY SPA TO OPEN IN MANHATTAN, MIDTOWN-WEST
Scottsdale, Ariz. (Feb. 4, 2014) – Massage Envy Spa, the pioneer and national leader of professional, convenient and affordable massage and spa services, announced today it plans to open a second location in New York City next year. Massage Envy Spa Franchisee Rita Ewing has signed a lease to open her first Massage Envy Spa at 525 West 42nd Street, in Manhattan’s West Midtown area.
“My unique combination of health, wellness and business management experience will bring accessible and affordable massage therapy and spa services to Manhattan,” Ewing said. “I plan on being a very hands-on operator, committing my time and energy not only to the business, but to the local community and business boards and associations. By joining such a well-respected company, I am able to capitalize on the Massage Envy Spa brand that already resonates with people in such a positive way.”
Ewing received her degree in nursing from Howard University and is a published novelist of works, which include Homecourt Advantage and Brickhouse. As a non-practicing attorney, she owned and operated HueMan, a successful bookstore in Harlem, N.Y., which eventually became the country’s largest and best-known African-American retail bookstore. She is the former wife of New York Knicks basketball player Patrick Ewing and intends to leverage their friendly relationship to heighten visibility of her new business venture, eventually expanding to more Massage Envy Spa locations in Manhattan.
“To open my first Massage Envy Spa location, I looked to Spirit of Texas Bank for a small business administration (SBA) loan,” added Ewing. “They made the financing process quick, friendly and easy; I am eager to open the doors of my first spa later this year.”
Midtown West marks just the second franchise agreement announced in New York City. In August 2013, Massage Envy Spa announced the first location, one in the Stuyvesant /Gramercy community, which will open in 2014. Ewing’s Midtown West location will open in the fall and brings the total number of operating clinics in New York State to 30.
“Massage Envy Spa’s membership model offers Manhattan residents and commuters what’s necessary for a balanced lifestyle focused on wellness,” said Lori Merrall, Massage Envy Spa’s national director of franchise sales. “We believe, in Rita Ewing, we found a franchisee with the enthusiasm, ability and business acumen to create an extraordinary franchise in Manhattan. We’re thrilled she’s joined our team.”
Today, there are more than 940 locations operating in 48 states, making Massage Envy Spa the largest system of franchised massage clinics in the industry. The company also is the world’s largest employer of licensed/registered massage therapists with at least 21,000 therapists providing over 16 million massages a year to a total of more than 1.4 million members.
The two New York City franchise agreements are part of Massage Envy Spa’s nationwide expansion plan over the next several years. To fuel this growth, the company is looking for specific franchisee candidates who have the ability and the desire to learn and follow a system that ensures value and customer satisfaction. Qualified franchisee candidates should have business sales or management experience, but do not necessarily need to have a massage therapy or spa operations background. They also should possess a minimum net worth of $500,000 and liquid assets of at least $150,000. Depending on the real estate, Massage Envy Spa franchisees can expect their initial investment to range from approximately $331,485 – $825,623, including the franchise fee.
Entrepreneurs interested in exploring franchising opportunities with Massage Envy Spa may contact Lori Merrall at (480) 366-4171 and firstname.lastname@example.org, or visit Massage Envy Spa’s franchising website at massageenvyfranchise.com.
About Massage Envy Spa
Massage Envy Spa, based in Scottsdale, Arizona, is a national franchisor, and through its franchised locations, is the leading provider of therapeutic massage in the United States. The national franchise is dedicated to providing professional and affordable therapeutic massage and spa services to members and guests with busy lifestyles at convenient times and locations. Founded in 2002, Massage Envy Spa has more than 940 franchise locations in 48 states and 1.4 million members. In addition, the average unit volume for a franchise location is $1.3 million. Through its national partnership with the Arthritis Foundation, Massage Envy Spa has raised more than $2 million in three, one-day Healing Hands for Arthritis events. The company was recently ranked #88 in Franchise Time’s Top 200, #54 in Entrepreneur's 2014 Franchise 500 and #24 in its Fastest Growing Franchise rankings. Massage Envy Spa is a member of the International Franchise Association (IFA) and was named a 2013 Military Friendly Franchise. For more information, visit MassageEnvy.com.
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