resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Scar Reduction With Acupuncture & Microneedling (Part 2)
Protocols & treatment Timing
A Conversation With Dr. Betty Edmond
This month's column is an exclusive interview with Betty Edmond MD, newly elected CEO/President of the AOMA Graduate School of Integrative Medicine in Austin, Texas.
Shoulder Rehab: Start With the Scapula
The scapula is an incredible display of elegance and movement within the biomechanics of human motion. It's evolved for mobility and stability in the scapulo-thoracic region, giving us the ability to do things that are uniquely human, such as throwing with accuracy.
A New Year and Vision for the ACA
Inadequate pain management coupled with the epidemic of prescription opioid overuse and abuse has taken a severe toll on the lives of millions of people in the United States. Every day, more than 1,000 people are treated in the ER for misusing prescription opioids.
Five Branches University Has First Hospital TCM Residency
Established in 1984, Five Branches University (FBU) has campuses in Santa Cruz and San Jose, Calif., which serve the communities of Santa Cruz, the Monterey Bay, and Silicon Valley.
News in Brief
Updated Neck Pain & Whiplash Guideline; Attention, IHS DCs; New VP of Institutional Advancement At Palmer; N.J. DC Interns At U.S. Olympic Training Center; Chiropractic Society Of R.I. On The Front Lines.
Low Back Pain in Running Athletes
After 7 million years of adapting to upright postures, the lumbar spine and pelvis have become remarkably adept at managing ground-reactive forces associated with running.
True Practice Mobility for the Chiropractic Profession
When natural disasters occur, chiropractors can literally travel to the other side of the world to offer humanitarian relief in less than a day. The chiropractor's license to legally practice, however, can't make it past the state line.
The Acupuncture Channel System (Part 1)
The earliest Chinese reference to channels is in the Mawangdui Medical Manuscripts,1 which are dated to the Warring States period of the Zhou Dynasty (475 BC-221 AD). The text presents 11 channels. There are no acupuncture points listed in those channels.
Prepare for the End, From the Beginning: Wealth Building and Retirement with the Tao
Yin and yang flow into and out from one another continually. Beginnings become endings and endings become beginnings again. Wholeness and cycles are the nature of Tao.
Another Step Forward for Chiropractic
Chiropractic is now available to 86,000-plus Latter-Day Saints missionaries and you are invited to become a provider. LDS membership in not required; our only concern is that our missionaries get the best quality care available.
Qigong for Substance Abuse
It is commonly believed that substance abuse, in addition to harming one’s physiological state, hurts the spirit. There is also a belief that one’s spirit does not weaken due to substance abuse, but rather, the person finds solace in addiction due to an already weak spirit.
Acupuncture Points: Broadening Our Scope and Diagnostic Work
As every practitioner knows, the correct diagnosis is everything. Most healing disciplines rely on the use of symptomatology for their treatment implementation. Beyond symptomatology, we have clinical tests to provide more objective findings.
An Opportunity & a Responsibility
Nearly 80 Americans die from an opioid-related overdose every day, and spine-related pain is one of the principle drivers of opioid use. This unfortunate situation creates both an opportunity and a responsibility.
Let's Clear Up the Collection Confusion
This is an often-misunderstood practice swirling with misinformation. First, a few basics: Insurance is a contract between the patient and the insurance company. The insurance company is simply making a payment for services or care on behalf of the patient.
The winter season is upon us and offers unique challenges for the clinician and patient alike. To effectively navigate through the winter season there are two main TCM medicinals, Huang Qi and Gan Jiang, to consider, as well as two important formulas which feature these two TCM treasures.
Anti-Aging With Dr. Ping Zhang
Jennifer Waters, TCM practitioner and writer of the Acupuncture Today column, "Talking With the Masters" sat down with Dr. Ping Zhang to discuss aniti-aging with acupuncture.
We Get Letters & Email
Our Country Needs Us Between Elections, Too; Continuing Care: We Aren't There Yet; Our Associations Need to Do More.
The Case Report: A Valuable Tool
Case reports are a valuable form of descriptive research. The most basic form of practice-based research, a case report is a detailed account of the history, presenting symptoms, assessment, observations, treatment and follow-up of an individual patient, discussed in the context of prior and potential future research.
Crow Like the Rooster
As we welcome in the Year of the Rooster, we look at some of its major characteristics: confidence and communication, which suits the image we have of the Rooster...strutting in the farmyard, crowing to the others that it's time to wake up.
Flirting With Alternative Therapies
There are about as many adjunct therapies being marketed to acupuncturists as there are acupuncturists. While some may remain purist in their application of traditional Chinese medicine, others choose to explore new horizons of treatment.
An Education in Gluten Sensitivity
A relatively new syndrome officially documented as non-celiac gluten sensitivity (NCGS) or gluten sensitivity (GS) was officially recognized and published in the new list of gluten-related disorders in 2012.
Nutrition for Menopause: Front-Line Therapy for All Phases
Of all the changes women experience during their reproductive life, there is no doubt the most dreaded are the three phases of menopause. This is not surprising since all of the symptoms associated with menopause are replete with unpleasantness.
Industry News for
MASSAGE ENVY SPA TO OPEN IN MANHATTAN, MIDTOWN-WEST
Scottsdale, Ariz. (Feb. 4, 2014) – Massage Envy Spa, the pioneer and national leader of professional, convenient and affordable massage and spa services, announced today it plans to open a second location in New York City next year. Massage Envy Spa Franchisee Rita Ewing has signed a lease to open her first Massage Envy Spa at 525 West 42nd Street, in Manhattan’s West Midtown area.
“My unique combination of health, wellness and business management experience will bring accessible and affordable massage therapy and spa services to Manhattan,” Ewing said. “I plan on being a very hands-on operator, committing my time and energy not only to the business, but to the local community and business boards and associations. By joining such a well-respected company, I am able to capitalize on the Massage Envy Spa brand that already resonates with people in such a positive way.”
Ewing received her degree in nursing from Howard University and is a published novelist of works, which include Homecourt Advantage and Brickhouse. As a non-practicing attorney, she owned and operated HueMan, a successful bookstore in Harlem, N.Y., which eventually became the country’s largest and best-known African-American retail bookstore. She is the former wife of New York Knicks basketball player Patrick Ewing and intends to leverage their friendly relationship to heighten visibility of her new business venture, eventually expanding to more Massage Envy Spa locations in Manhattan.
“To open my first Massage Envy Spa location, I looked to Spirit of Texas Bank for a small business administration (SBA) loan,” added Ewing. “They made the financing process quick, friendly and easy; I am eager to open the doors of my first spa later this year.”
Midtown West marks just the second franchise agreement announced in New York City. In August 2013, Massage Envy Spa announced the first location, one in the Stuyvesant /Gramercy community, which will open in 2014. Ewing’s Midtown West location will open in the fall and brings the total number of operating clinics in New York State to 30.
“Massage Envy Spa’s membership model offers Manhattan residents and commuters what’s necessary for a balanced lifestyle focused on wellness,” said Lori Merrall, Massage Envy Spa’s national director of franchise sales. “We believe, in Rita Ewing, we found a franchisee with the enthusiasm, ability and business acumen to create an extraordinary franchise in Manhattan. We’re thrilled she’s joined our team.”
Today, there are more than 940 locations operating in 48 states, making Massage Envy Spa the largest system of franchised massage clinics in the industry. The company also is the world’s largest employer of licensed/registered massage therapists with at least 21,000 therapists providing over 16 million massages a year to a total of more than 1.4 million members.
The two New York City franchise agreements are part of Massage Envy Spa’s nationwide expansion plan over the next several years. To fuel this growth, the company is looking for specific franchisee candidates who have the ability and the desire to learn and follow a system that ensures value and customer satisfaction. Qualified franchisee candidates should have business sales or management experience, but do not necessarily need to have a massage therapy or spa operations background. They also should possess a minimum net worth of $500,000 and liquid assets of at least $150,000. Depending on the real estate, Massage Envy Spa franchisees can expect their initial investment to range from approximately $331,485 – $825,623, including the franchise fee.
Entrepreneurs interested in exploring franchising opportunities with Massage Envy Spa may contact Lori Merrall at (480) 366-4171 and email@example.com, or visit Massage Envy Spa’s franchising website at massageenvyfranchise.com.
About Massage Envy Spa
Massage Envy Spa, based in Scottsdale, Arizona, is a national franchisor, and through its franchised locations, is the leading provider of therapeutic massage in the United States. The national franchise is dedicated to providing professional and affordable therapeutic massage and spa services to members and guests with busy lifestyles at convenient times and locations. Founded in 2002, Massage Envy Spa has more than 940 franchise locations in 48 states and 1.4 million members. In addition, the average unit volume for a franchise location is $1.3 million. Through its national partnership with the Arthritis Foundation, Massage Envy Spa has raised more than $2 million in three, one-day Healing Hands for Arthritis events. The company was recently ranked #88 in Franchise Time’s Top 200, #54 in Entrepreneur's 2014 Franchise 500 and #24 in its Fastest Growing Franchise rankings. Massage Envy Spa is a member of the International Franchise Association (IFA) and was named a 2013 Military Friendly Franchise. For more information, visit MassageEnvy.com.
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