resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Musculoskeletal Disorders Take Center Stage
Looking for the latest on the musculoskeletal pain epidemic and the increasing premium placed on preventive strategies including chiropractic? Check out The Impact of Musculoskeletal Disorders on Americans – Opportunities for Action.
Building Relationships and Referral Networks with Allopathic Practitioners
Dr. Doug, an orthopedist of 20 years, had heard stories from patients who tried acupuncture. While he was able to address many of their complaints effectively, some appeared to gain additional benefit when their care included TCM.
The Value of Melatonin in Breast Cancer Prevention and Adjunctive Treatment
Although melatonin (MLT) is best known for its sleep-aid properties and as a natural remedy to prevent jet lag, extensive experimental studies suggest it possesses anticancer activity through several biological mechanisms.
Vitamin D Fails to Help Knee OA? The Proper Perspective
The March 8, 2016 issue of JAMA includes a study about vitamin D supplementation for osteoarthritis of the knee. This is a really weird study.
The Rest of the Patient Story
I've written previously about allowing a patient to tell you their story – about taking the time to listen and engage all the aspects of their case history, the injury in question, and the related issues.
Filling the Gap: The Role of Alternative Practitioners in a Broken Health Care System
I have been asked many times what got me into alternative medicine. My answer is simple: I want to truly help and make a difference in people's health.
NCCAOM Launches New Membership Organization
The National Certification Commission for Acupuncture and Oriental Medicine (NCCAOM) recently launched a new national membership organization, the NCCAOM Academy of Diplomates.
News in Brief
A Moment of Silence for Dr. Stephen Press; New ACA President Elected; F4CP Offers New MemBership Benefit.
Business Lesson #1: Adapt or Else
My wife and I recently enjoyed an excellent meal at a restaurant recommended by some friends. We often have concerns about restaurant recommendations, as many have been disappointing.
An Interview with Amanda Shayle
JW: Can you share with us some of your history and how you became an acupuncturist? What did you do prior to becoming an acupuncturist? Where did you go to school?
How to Find and Fix TL Nerve Impingements
The thoracolumbar junction (TLJ) and the peripheral sensory nerves that exit from it are frequent, important and rarely recognized sources of lower back, pelvic and hip pain. Let's outline a clear exam protocol for diagnosing the problem.
Recording and Appropriate Billing of Timed Physical Medicine Services
There is a common misunderstanding about timed therapy services and although you do have some knowledge of timed service documentation, based on your comment on the 8-minute rule, your understanding is correct, but incomplete.
The Power of Eccentric Exercise: Hamstring Injury Prevention and Rehab
For almost 20 years, I've worked with professional athletes who make a living by running really fast. It goes without saying that hamstring injury (HSI) prevention and rehabilitation is a big part of what they expect from a sports chiropractor.
Transparency is Key at ASA First Annual Meeting
On March 4th and 5th the American Society of Acupuncturists (ASA) held a successful first annual meeting in Albuquerque, New Mexico.
Roots in the Community, Branches Far Beyond
The Jung Tao School of Classical Chinese Medicine (JTS) was founded in 1998 by Sean Christian Marshall in Sugar Grove, North Carolina, a small community near Boone in the state's westernmost mountains.
The IME System: A Current Public Health Risk and Solutions That Are Working
I strongly believe in the independent medical examination (IME) system. There are far too many doctors in every profession who are not following E&M protocols and never claim MMI (maximum medical improvement) has occurred for their patients, which has caused financial stress for many private and public carriers.
Asking Patients the Right Questions
When was the last time you asked a patient a question? Maybe 30 seconds ago? But, are you asking the right questions to elicit valuable and useful information? As a healthcare provider, you've likely spent hundreds of hours learning to ask the right questions to gather critical health information from your patients.
Constructing Our Reality: The Primary Channels and Perception, Part 1
My favorite topic of discussion within Chinese medicine is the acupuncture channel systems. First of all, each of us have them. They are part of our bodies; not something external to us. To learn about the acupuncture channels is to learn about ourselves.
Essentials of Assessment: The Squat
The squat is a simple, fast and functional tool to evaluate patient symmetry and function. As simple and easy as it is to implement, it can yield considerable amounts of valuable, clinically relevant information.
Energy: For Life and For Death
Energy is a deep topic in Traditional Chinese Medicine. Qi is understood to underlie all of existence, animated or not, and the qi of the living is studied with special attention.
The Art of Listening
One of the most important clinical concepts for me was voiced by the legendary physician William Osler. "Listen to your patient, he/she is telling you the diagnosis." After treating literally thousands of patients, it can become almost second nature to quickly discover clues which reveal the underlying diagnosis.
Industry News for
100th Massage Heights Location Opens in Iowa
San Antonio, Texas (January 15, 2014) –Massage Heights, a family-owned membership-based massage franchise company that helps people elevate the everyday and lead a balanced life through professional, convenient and affordable therapeutic massage and facial services, opened its 100th location, Massage Heights Iowa River Landing in Coralville, Iowa. This is the 49th body + face concept location to open, bringing the total percentage of locations offering custom dermalogica® skin care treatments to almost 50% of the total franchise system. This landmark achievement comes not only as the company celebrates its 10th anniversary in April, 2014 but also follows a recent appearance by the company’s COO and co-Founder Shane Evans on CBS’ hit reality show series, Undercover Boss, and is the beginning of an aggressive growth year for the company that has 30 Retreats in development and plans for 75 licenses in 2014.
“In 2007 we opened our first franchise location outside the state of Texas in Iowa and we are thrilled to celebrate the opening of our 100th location and the growth of the body + face concept in the same state with one of our first Regional Developers,” says Bret Franson, Director of Franchise Development.
The rapidly growing membership-model massage franchise has tapped into a virtual goldmine segment: consumers receive approximately 230 million massage sessions annually, making massage therapy one of the fastest growing industries in the nation.
“With 25 million more Americans each year getting a massage today than a decade ago, the room for growth is limitless” said Glenn Franson, President and CEO. “Medical research proves that regular therapeutic massage can help fight off disease and depression, boost immunity, relieve pain, increase alertness and improve sleep quality among other benefits. Massage Heights makes this an affordable and convenient option for people from all walks of life.”
Franson also attributes the company’s success to the overall culture and commitment to
becoming the brand of choice by elevating the everyday for Members, Guests, Strategic-partners and Team Members.
Massage Heights offers a variety of custom massage modalities, including Deep Tissue, Swedish, Sports Therapy, Prenatal and Reflexology, as well as custom dermalogica® skin treatments, including Anti-Aging, Sensitive Skin, Clear Skin and Brightening. Therapeutic experience-enhancing add-on services called “Elevations” include a Reviving Foot Scrub, Revitalizing Face Massage, Hot Stone Therapy, Active Therapy, Skin Enriching, Skin Refining, Skin Purifying and all-natural aromatherapy.
For more information on Massage Heights please visit www.massageheights.com and www.facebook.com/MassageHeights, and follow on Twitter @Massage_Hghts.
About Massage Heights
Founded in San Antonio, Texas, in 2004, Massage Heights is a family owned franchise massage and skin therapy company built on a membership model that makes regular massage and skin therapy affordable, while still providing the level of service available at a five-star resort. The company’s mission is to help people incorporate convenient, high-quality, therapeutic massages and facials into their lives so that they can elevate the everyday through a balanced life. In an exploding industry, the company has more than 100 operating franchise locations in the United States and Canada and plans to open a total of 500 U.S. locations within the next five years. The company was featured on the CBS hit reality series Undercover Boss in December 2013, was ranked 33rd Top Franchise to own in 2013 by Franchise Business Review, ranked 259 in Entrepreneur Magazine’s Franchise 500 list for 2014, in Franchise Times’ Next 300 list for 2013 and is a member of the International Franchise Association (IFA).