Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Industry News for
MASSAGE HEIGHTS COO SHANE EVANS TO APPEAR ON CBS'S UNDERCOVER BOSS ON FRIDAY, DECEMBER 13
San Antonio, Texas (December 9, 2013) – Shane Evans, chief operating officer of Massage Heights, a family-owned membership-based massage franchise company that makes regular massage and skin therapy convenient and affordable, is set to appear on CBS’s hit reality series “Undercover Boss” on Friday, December 13 (8:00-9:00 PM, ET/PT; 7:00-8:00 PM, CT).
During Evans’ journey, she went undercover in four Massage Heights’ locations called “Retreats” located in four different cities around the country to examine what’s really happening at the Retreat level and discover what the company can do to help elevate the lives of their employees and Guests. She performed four different jobs, including Retreat Director, Massage Therapist, Skin Therapist and Lifestyle Consultant. The eye-opening experience will not only leave a lasting impression on her personally, but will also affect the company as it prepares to open its 100th location later this year.
“This was an incredible experience, and I was humbled to work alongside some of our employees,” said Evans. “Massage Heights strives to ensure our Team Members are happy and that they enjoy their job – not just for the success of the business but because our family believes that people must love their job to be truly happy and healthy. This experience is going to help us do that.”
During the experience, Evans faced some of the challenges that Massage Heights’ therapists and staff face on a daily basis, not only in their professional lives but in their personal lives. This reminded Evans of how influential therapists can be in the lives of others even when their own lives have been turned upside down.
"Because we appreciate what our team of people do each and every day to make our Guests’ lives better, Massage Heights is launching a non-profit organization called the Heights Family Fund that will help employees in crisis situations by allowing them to apply for emergency relief,” said Evans.
Massage Heights offers a variety of custom massage therapy, including Deep Tissue, Swedish, Sports Therapy, Prenatal and Reflexology, as well as custom dermalogica® skin treatments, including Anti-Aging, Sensitive Skin, Clear Skin and Brightening. Therapeutic experience-enhancing add-on services called “Elevations” include a Reviving Foot Scrub, Revitalizing Face Massage, Hot Stone Therapy, Active Therapy and all-natural aromatherapy. Medical research proves a dedicated program of massage can help fight off disease and depression, boost immunity, relieve pain, improve athletic performance, increase alertness and improve sleep quality. Many health-conscience consumers do not consider massage to be self-indulgent but rather a vital and invaluable part of their overall wellness program. Massage Heights employs licensed, registered and certified massage and skin therapists who are trained to provide a variety of therapeutic massage and facial treatments that are customized to address the individual needs of their Member and Non-member Guests.
About Massage Heights
Founded in San Antonio, Texas, in 2004, Massage Heights is a family owned franchise massage company built on a membership model. The model makes regular massage therapy affordable, while still providing the level of service available at a five-star resort. The company’s mission is to help all types of people incorporate convenient, high-quality, rejuvenating massage into their lives so that they can live better and elevate the everyday. In an exploding industry, the company has more than 95 operating franchise locations in the United States and Canada and plans to open a total of 500 U.S. locations within the next five years. The company was ranked in Entrepreneur Magazine’s Franchise 500 list for 2012 and in Franchise Times’ Next 300 list for 2013 and is a member of the International Franchise Association (IFA).