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The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Industry News for
MASSAGE ENVY SPA ANNOUNCES SIGNING OF 1,200TH FRANCHISE AGREEMENT
MASSAGE ENVY SPA ANNOUNCES SIGNING OF 1,200TH FRANCHISE AGREEMENT
- Major Milestone Secures Wellness Leader’s Place in Top Percent of Largest Franchises -
Scottsdale, Ariz. (Dec. 2, 2013) – Massage Envy Spa, the pioneer and national leader of professional, convenient and affordable massage and spa services, announced today the signing of its 1,200th franchise agreement. Only 2.4 percent of franchised brands operate 1,000 or more franchised units, according to FRANdata, the franchise industry’s source for objective information and analysis. With more than 920 operating units and the signing of its 1,200th agreement, Massage Envy Spa, is well on its way to being one of the largest franchise systems in the country.
“It’s been a tremendously successful growth year for Massage Envy Spa in 2013,” said Joe Luongo, Massage Envy Spa chief operating officer. “There are thousands of franchise brands across the country, but only a small percentage ever surpasses the 1,200-unit mark. This incredible milestone is a true testament to our franchise partners and unique concept.”
The 1,200th franchise agreement was awarded to husband and wife team, Steve and Julie Kambeitz, who will open their third Massage Envy Spa in Ohio. They have been Massage Envy Spa franchise owners since 2006. They opened their first location in Powell, Ohio, in May 2007, followed by a second location shortly after in August 2007 in Dublin, Ohio. The couple has brought more than 90 jobs to their local communities and plan for continued growth with this opening in the second quarter of 2014. As members of the Dublin and Powell Chambers of Commerce, the Kambeitz’s are constantly taking advantage of opportunities to sponsor local events and charities, including donating massages and facials to various worthwhile causes.
“We’re thrilled to be the recipients of the 1,200th franchise agreement with Massage Envy Spa, as it is quite a milestone for the company,” said Julie Kambeitz. “Massage Envy Spa is an extraordinary brand, backed by a strong corporate team and a proven business model. We look forward to expanding the brand’s services and creating more jobs in the market with our third franchise location.”
With more than 920 franchise locations operating in 48 states, Massage Envy Spa is the largest system of franchised massage clinics in the nation. The Massage Envy Spa franchising system cumulatively employs more licensed/registered massage therapists than any other company in the world, with at least 21,000 therapists providing over 16 million massages a year to a total of more than 1.4 million members.
Over the next several years, Massage Envy Spa is seeking to expand across the country. To fuel this growth, the company is looking for specific franchisee candidates who have the ability and the desire to learn and follow a system that ensures value and customer satisfaction. Qualified franchisee candidates should have business sales or management experience, but do not necessarily need to have a massage therapy or spa operations background. They also should possess a minimum net worth of $500,000 and liquid assets of at least $150,000. Depending on the real estate, Massage Envy Spa franchisees can expect their initial investment to range from approximately $331,485 – $825,623, including the franchise fee.
About Massage Envy Spa
Massage Envy Spa, based in Scottsdale, Arizona, is a national franchisor, and through its franchised locations, is the leading provider of therapeutic massage in the United States. The national franchise is dedicated to providing professional and affordable therapeutic massage and spa services to members and guests with busy lifestyles at convenient times and locations. Founded in 2002, Massage Envy Spa has more than 920 franchise locations in 48 states. In addition, the average unit volume for a franchise location is $1.3 million. Through its national partnership with the Arthritis Foundation, Massage Envy Spa has raised more than $2 million in three, one-day Healing Hands for Arthritis events. The company was recently ranked #88 in Franchise Time’s Top 200, #81 in Entrepreneur’s 2013 Franchise 500 and #29 in its Fastest Growing Franchise rankings. Massage Envy Spa is a member of the International Franchise Association (IFA) and was named a 2013 Military Friendly Franchise. For more information, visit MassageEnvy.com.
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