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Forgotten Options for Musculoskeletal Health
Challenges with musculoskeletal health are of tremendous concern for many people today.
Do Doctors Lie to Patients? (Do You Lie to Yours?)
In a previous column ["When Patients Lie (Bribe or Flatter)," Oct. 1, 2015], I discussed the issue of patients lying to doctors, and the many reasons why this can occur.
The MRI: What to Do With the Results
As I wrote in my previous article on this topic, it is my goal for you, the doctor, to be an expert in interpreting MRI images yourself; and to be able to independently make decisions based upon a combination of clinical presentations and findings, followed by the MRI images.
Integrative Medicine Can Shape the Profession
As the AOM profession struggles to define the role of "integrative" medicine within their practices their schools and organizations, students, faculty, alumni and administrators at schools wrestle with discussions of how much, where, how, and what to "integrate."
Diet, Nutrition and the Context of Risk (Part 1)
Food and supplement safety is a topic that often comes up when I speak to chiropractors for CE relicensing, even when it is not the advertised subject.
Lab Rats (Roaming the Streets)
The title of this article is an accurate description of American consumers (regardless of age) in the modern era.
How to Humanize Your Content to Create Stronger Relationships
Content marketing is about building relationships, whether that is through updates on social media, offers on your website, blog posts, email campaigns, or even printed material. Now days a business needs to make a human connection.
From Antiquity to Modernity: Huang Qin Tang at Yale Medical School, Part 1
Traditional Chinese medicine is a coherent medical system with several unique characteristics: it originated almost 3,000 years ago; in its area of origin, it has been practiced without interruption since its inception.
Percussion Therapy: An Experiment
My study of qi began more than 20 years ago — long before my study of TCM, points or pathways. It all started with an awareness in my hands and physical manifestations in the way of blockages while working on clients.
The Roots of Insomnia
One of the most common clinical presentations is insomnia. Next to digestive disorders, sleep disorders are one of the most common complaints the clinician will encounter in daily practice.
Asking the Insurance Rep the Right Questions
One of the first or last questions a potential patient often asks is: "Do you take insurance?" An ill-informed or optimistic, "yes" can result in delayed or non-payment. Instead, just say: "Let me check if you are eligible first."
Treating Pain: The Hypermobile Coccyx
When I write about the coccyx, I recognize that I am talking about a relatively small subset of patients. When I write for Dynamic Chiropractic, I am trying to reach 60,000 chiropractors.
Chiropractic Around the World: WFC Country Reports December 2015
The following country updates are reprinted with permission from the December 2015 World Federation of Chiropractic (WFC) Quarterly World Report. Information is excepted for space and edited to DC-specific style guidelines.
Taking Another Step Toward a Secure Future
In 2008, the Council on Chiropractic Guidelines and Practice Parameters (CCGPP) released a literature review on chiropractic care for low back disorders.
East Meets West
Gung Hay Fat Choi. Welcome to the year of the Monkey. There will be fireworks for both January and February this year. What great celebrations.
RAND Study Recruiting DCs
Dr. Ian Coulter, RAND / Samueli chair for integrative medicine and senior health policy researcher for the RAND Corporation, has issued a call for participation, recruiting doctors of chiropractic for a practice-based research study that will examine "the impact of evidence, outcomes, costs and patient preferences on the choice of treatment for chronic low back pain and neck pain."
Interprofessionalism: What it Means and Why You Should Care
Interprofessionalism in education and in practice is a growing trend across health care in the United States. The idea that team-based care and collaborative practice can improve health care has been around more than 50 years.
Window of the Sky Points
The acupuncture points known as Window of the Sky are a modern creation. There is no reference in Chinese medical texts for an acupuncture point category called Window of the Sky.
Is There a Neurological Basis and Correction for Macular Degeneration?
Macular degeneration, aka AMD (age-related macular degeneration), is a common eye disease and a leading cause of blindness in people age 50 years and older, according to the National Institutes of Health National Eye Institute.
Yo San University Helps Make LA Communities Healthier
An element of healthcare training often overlooked is the residual benefit to communities served by Acupuncture and Oriental Medicine (AOM) schools nationwide.
The Clinical Versatility of Milk Thistle (Part 2)
Evidence is growing that the silymarin complex of flavonolignans from milk thistle can impact serum ferritin and iron overload in various clinical circumstances.
Changing the Cultural View of Medicine
Many hospitals in the U.S. are incorporating integrative clinics that include Traditional Chinese Medicine. Cleveland Clinic has led the charge for adding a traditional Chinese herbal medicine clinic to their existing acupuncture program.
Billing and Coding for Moxibustion
Q: I am trying to locate a code for cupping and moxibustion, and have had various fellow acupuncturists indicate that they bill using the existing codes for heat, 97010 hot packs or 97026 infra-red for moxa and 97016 vasopneumatic device for cupping.
Ethics: The Glue That Holds Us Together
Kudos to the National Certification Commission for Acupuncture and Oriental Medicine (NCCAOM) for creating a code of ethics for the nationwide profession and for deciding to make courses in ethics a requirement for certification renewal.
Industry News for
MASSAGE ENVY SPA® INTRODUCES NEW EXECUTIVES
MASSAGE ENVY SPA® INTRODUCES NEW EXECUTIVES
- New Chief Operating Officer and General Counsel Join Corporate Team -
Scottsdale, Ariz. (Nov. 4, 2013) – Massage Envy Spa, the pioneer and national leader of professional, convenient and affordable massage and spa services, announced today they’ve added to their executive team with a new chief operating officer and new general counsel.
As Massage Envy Spa’s new chief operating officer, Joe Luongo is responsible for the company’s day-to-day franchisor operations and leads profitable growth for franchisees. In addition to operations, Luongo oversees training, information technology, and real estate and development. In this new role, he’ll help create a strategy for continued domestic growth, as well as international brand building.
“My job is to help put systems and tools in place to support the franchisees as they continue to drive revenue across the network,” Luongo said. “This includes everything from training plans to customer service, all while leveraging technology across every department to help increase performance and results.”
Luongo has 22 years of experience in the franchise industry, including Pizza Hut, and most recently Peter Piper Pizza. Throughout his career, he has worked for three Fortune 500 companies and has global experience from his time at FedEx Kinko’s, when he led locations worldwide outside of the United States. Additionally, he served for six years as a C-130 navigator in the U.S. Air Force.
“It’s exciting to be involved with a brand that’s opening more than 100 locations a year, and to think, we haven’t even tapped into the international market yet,” he said. “We’ll soon have more than 1,000 locations nationwide, and I’m looking forward to being part of that growth story.”
Melanie Hansen joins Massage Envy Spa with extensive legal expertise; she began her career practicing tax and corporate law. In 2003, Hansen served as general counsel for Cold Stone Creamery before joining the Target Corporation where she held full product and liability responsibility for the Fortune 50 Company’s Northern Arizona district, generating $300 million in annual sales. Just prior to joining Massage Envy Spa, Hansen worked as the chief operating officer and general counsel for Esio Franchise Company.
Hansen is responsible for all legal affairs for Massage Envy Spa, including franchise disclosure and compliance, corporate transactions and litigation, trademark protection and enforcement, and procurement.
"I am thrilled to join the Massage Envy Spa team,” Hansen said. “Massage Envy Spa is legendary in the franchise and massage industry, and I look forward to supporting the company from a legal perspective on the exciting strategic growth initiatives that are planned for the future."
Today, Massage Envy Spa is one of the country's fastest growing wellness brands, serving a membership base of more than 1.3 million members. With more than 910 franchise locations operating in 48 states, Massage Envy Spa just sold its 1,200th license.
Open seven days a week, each Massage Envy Spa offers convenient times and locations to fit any guest’s needs. Visit Massage Envy Spa on Facebook or on Twitter. For healthy living and wellness tips, visit Massage Envy’s blog. Additional information, including a list of all clinics, can be found at MassageEnvy.com.
About Massage Envy Spa?Massage Envy Spa, based in Scottsdale, Arizona, is a national franchisor, and through its franchised locations, is the leading provider of therapeutic massage in the United States. The national franchise is dedicated to providing professional and affordable therapeutic massage and spa services to members and guests with busy lifestyles at convenient times and locations. Founded in 2002, Massage Envy Spa has more than 910 franchise locations in 48 states and 1.4 million members. In addition, the average unit volume for a franchise location is $1.3 million. Through its national partnership with the Arthritis Foundation, Massage Envy Spa has raised more than $2 million in three, one-day Healing Hands for Arthritis events. The company was recently ranked #88 in Franchise Time’s Top 200, #81 in Entrepreneur's 2013 Franchise 500 and #29 in its Fastest Growing Franchise rankings. Massage Envy Spa is a member of the International Franchise Association (IFA) and was named a 2013 Military Friendly Franchise. For more information, visit MassageEnvy.com.
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