Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
I just got finished with a ...
resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Fish Oil: A Key Component of Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Fertility and Poly-Unsaturated Fatty Acids
Starting or expanding one's family is a major milestone. It's something that more and more people seek out health care advice and support for.
The Short Leg Dilemma
When evaluating a new patient, it is common to note a relative shortening of one leg to the other. Some patients will even tell you they have one, and then pull out the store-bought heel lift they read about online.
Change Lives by Supporting Chiropractic Research: Are You In?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fund-raising campaign to support chiropractic research.
Improving Communication Between AOM and Biomedical Providers
How comfortable do you feel talking to Western medical providers? If you are like me, you may not feel as comfortable as you would like. Some of my interactions with MD's haven't been the fruitful steps toward integrative medicine for which I had hoped.
Do Some Good and Grow Your Business with Cause Marketing
Cause marketing is truly one of the best ways that you can promote your services as a acupuncture professional. Cause marketing refers to a type of marketing where a business partners with a non-profit organization to help bring awareness to a charitable cause.
A Chiropractor's Guide to Yoga
"Doctor, can I continue to do yoga while undergoing your care?" "Is it OK for me to go back to yoga while I'm getting my back treated?" "It is safe to start my yoga classes again after my neck pain improves?"
The Zen Art of "One Point"
We were always told in our Zen Shiatsu training (by Japanese and Japanese American instructors) that our ultimate aim was to to find that "One Point." To be so focused we could touch just one point to transform Qi throughout a client's body.
Dorsiflexion Dysfunction: Evaluation & Manipulation Techniques
Almost every condition from the foot to the hip can be attributed to the inability to dorsiflex the ankle mortice and other joints that participate in dorsiflexion. Let's start by understanding normal versus abnormal dorsiflexion.
Modernization of Chinese Medicine
Language – written, spoken, signed, or otherwise is learned as a means to express our individualized perceptions about the world around us. Language is designed to communicate our personal experiences.
The New Age of Communication
In the age of technology, everyone, including the patient, is seeking faster, easier ways to communicate. With a wealth of social media, blogs, websites and videos, we are constantly barraged with information – to the point of overload.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 2
In the last issue of Acupuncture Today, the first part of this article introduced the topic of trauma and resilience, and their relationship to the autonomic nervous system response and the concept of the spirit being grounded in the body, and suggested the importance of mindfulness as a tool for healing.
Practice Policy (Gone Bad): The Sign
Every once in a while, you see something and think to yourself, That's a really bad idea. Case in point: I went to see my medical doctor the other day. Just after being "roomed," as they say, the nurse checked my vital signs. Then she left.
Acupuncture Rising: From Acupuncture Anesthesia to Assisted-IVF, Part 1
Acupuncture's cultural and historical roots go back to the emergence of Chinese civilization. For more than 2,000 years, acupuncture needling has been continuously practiced on the largest population in the world.
Nuts Reduce Risk of Heart Disease, Cancer and Other Health Problems
Several recent studies suggest regular consumption of nuts may provide a significant degree of protection against certain types of cancer, heart disease, possibly type 2 diabetes and some neurodegenerative diseases.
Help: A Need at Every Level
One of the great gifts of training in acupuncture is the ability to take good care of oneself. I recently had a bout of frozen shoulder — an inflammatory syndrome which can be debilitatingly painful and take years to resolve.
Oriental Medicine on the World Stage
"Let me win. But if I cannot win, let me be brave in the attempt." This simple, yet powerful statement was lived out time and time again by so many of the athletes from around the world during the Special Olympics World Games in Los Angeles.
Patient-Centered Care vs. Payer Restrictions: Your Ethical Obligation
Do you have an ethical obligation to evaluate your patients, make a diagnosis and provide evidence-based, patient-centered health care, irrelevant to the payer restrictions?
An Acupuncturist's View of Medicinal Marijuana
The use of cannabis for medical purposes is very controversial. Use as a panacea by physicians uninitiated to the proper application of herbal medicine, as well as an excuse for recreational use have greatly confused the issue.
News in Brief
Call for Abstracts Announced - Parker Las Vegas 2016; Logan Adds Doctorate Degree; New Role for Dr. James Edwards.
The Food Conversation: Nutrition and Your Practice
It's morning and your first patient rolls in with a triple espresso steaming in one hand and a frazzled, desperate look in her eye. "You gotta help me, doc, I am constipated unless I drink one of these, and I am exhausted and anxious all the time."
Harvard Health References Flawed AHA Position Paper
In its special health report, "Stroke: Diagnosing, Treating, and Recovering From a 'Brain Attack,'" Harvard Health Publications includes information from the American Heart Association's 2014 position statement on cervical manipulation and cervical dissection – a statement the American Chiropractic Association emphasized in a letter to Harvard Health mixes "scientific facts with half-truths."
Surprising Reasons for Orthotic Efficacy
Clinical outcome studies show orthotics are effective in the management of a wide range of injuries, including plantar fasciitis, Achilles tendinitis and patellofemoral pain syndrome.
Practicing with Authenticity
To extrapolate from the above quote, patients love healthcare providers they can trust. One way to earn the trust of your patients is by practicing with authenticity. What does that mean, exactly?
What's Chiropractic Research Worth to You?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fundraising campaign to support chiropractic research.
Getting a YES: An Effective Strategy for Overcoming Patient Objections
Patients make more excuses for declining care from an acupuncturist than perhaps any other type of doctor. Various reasons hold them back from making a commitment to care.
Industry News for
MassageBook making online booking simple, seamless
MassageBook adds easy-to-use credit card payments to online booking
CHARLESTON, S.C. (Oct. 15, 2013) – MassageBook has added credit card payments to its online booking function, making its comprehensive business solution for massage businesses and individual massage therapists even more awesome.
Massage therapists can accept cash, checks and now credit cards when checking clients out after their sessions. Users just log in to their MassageBook account, go to their business page and click on “card processing” and then complete an easy 3-step process to get started.
Massage professionals can offer clients the convenience of paying with a credit card without feeling like they’re working for the credit card company by paying huge fees.
As if that weren’t enough, MassageBook also does all the accounting for business owners and individual therapists.
“It can be a nightmare keeping up with who paid for what, how did they pay, how many sessions left on a pre-purchased packaged, et cetera,” admits MassageBook CEO Mark Volkmann. “With MassageBook, accounting is no longer a four-letter word. You just may like opening that section on your profile.”
With a MassageBook profile, LMT’s can do the following directly from their account:
• Offer online booking (therapists pay a minimal fee for just the first time a client books through MassageBook)
• Schedule and manage client appointments, including reminder notifications
• Use an online and integrated SOAP notes application
• Optimize their online website with simple diagnostic tools.
• Monitor their business reputation on review sites such as Yelp, Google Places, Yahoo, City Search, etc.
• Take advantage of built-in SEO efforts
“There is no other software that provides the comprehensive and seamless solution we do to attract, book, retain and track massage clients easily,” says Volkmann.
Massage professionals can join MassageBook for free and choose to use the many free components if they like.
“If you don’t want to use our booking solution, you don’t have to,” says Volkmann. “All the rest of what we offer – scheduling, client management, social media integration, SOAP notes, online business review monitoring, et cetera – will cost you exactly nothing. And we won’t be bombarding you with advertising either.”
While still in Beta for a few more weeks, the pricing plan locks new clients in to a $10 rate for any new client who books online through MassageBook for the first time. But this will go up to $20 once the company officially launches in November.
MassageBook launched the Beta web solution in February. Business owners can go to www.massagebook.com to claim a business listing already on the site and then create their profile by adding photos, contact info and service details. Individual therapists can create a personal website, including an individual profile with background information on skills, licenses and qualifications.
“We give therapists all the online and client management tools they need to showcase their skills and ultimately grow their list of active and happy repeat clients,” he says. “Then we help manage those clients with a suite of business management and scheduling tools.
MassageBook is a simple yet powerful success engine for the massage profession. The web based software solution makes it easy for therapists and businesses to create amazingly effective websites, share them on social networks, connect them to local search engines, and do much more to attract clients in and keep them coming back.