resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Industry News for
MassageBook making online booking simple, seamless
MassageBook adds easy-to-use credit card payments to online booking
CHARLESTON, S.C. (Oct. 15, 2013) – MassageBook has added credit card payments to its online booking function, making its comprehensive business solution for massage businesses and individual massage therapists even more awesome.
Massage therapists can accept cash, checks and now credit cards when checking clients out after their sessions. Users just log in to their MassageBook account, go to their business page and click on “card processing” and then complete an easy 3-step process to get started.
Massage professionals can offer clients the convenience of paying with a credit card without feeling like they’re working for the credit card company by paying huge fees.
As if that weren’t enough, MassageBook also does all the accounting for business owners and individual therapists.
“It can be a nightmare keeping up with who paid for what, how did they pay, how many sessions left on a pre-purchased packaged, et cetera,” admits MassageBook CEO Mark Volkmann. “With MassageBook, accounting is no longer a four-letter word. You just may like opening that section on your profile.”
With a MassageBook profile, LMT’s can do the following directly from their account:
• Offer online booking (therapists pay a minimal fee for just the first time a client books through MassageBook)
• Schedule and manage client appointments, including reminder notifications
• Use an online and integrated SOAP notes application
• Optimize their online website with simple diagnostic tools.
• Monitor their business reputation on review sites such as Yelp, Google Places, Yahoo, City Search, etc.
• Take advantage of built-in SEO efforts
“There is no other software that provides the comprehensive and seamless solution we do to attract, book, retain and track massage clients easily,” says Volkmann.
Massage professionals can join MassageBook for free and choose to use the many free components if they like.
“If you don’t want to use our booking solution, you don’t have to,” says Volkmann. “All the rest of what we offer – scheduling, client management, social media integration, SOAP notes, online business review monitoring, et cetera – will cost you exactly nothing. And we won’t be bombarding you with advertising either.”
While still in Beta for a few more weeks, the pricing plan locks new clients in to a $10 rate for any new client who books online through MassageBook for the first time. But this will go up to $20 once the company officially launches in November.
MassageBook launched the Beta web solution in February. Business owners can go to www.massagebook.com to claim a business listing already on the site and then create their profile by adding photos, contact info and service details. Individual therapists can create a personal website, including an individual profile with background information on skills, licenses and qualifications.
“We give therapists all the online and client management tools they need to showcase their skills and ultimately grow their list of active and happy repeat clients,” he says. “Then we help manage those clients with a suite of business management and scheduling tools.
MassageBook is a simple yet powerful success engine for the massage profession. The web based software solution makes it easy for therapists and businesses to create amazingly effective websites, share them on social networks, connect them to local search engines, and do much more to attract clients in and keep them coming back.