resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Online Efforts That Convert Traffic Into Patients
Most chiropractors are using "dinner with the doc," "refer a friend," customer appreciation days, grand openings, health fairs, chamber of commerce meetings, and other networking events to get new patients.
Reflections: The Art of Teaching Asian Medicine
Over the past three decades, my global workshops have been translated into German, Swiss German, French, Romansch, Spanish, Lithuanian and Xhosa. Time to offer you new teachers a few tips!
Adjusting the Occiput on the Atlas
You may never see a particular set of patients in your office – the ones who are either afraid of neck adjustments or have had a bad experience. A vast majority of those who had a bad experience did not have a life-threatening vascular event.
It might have been a miserable start to the day in the heart of downtown San Diego. A heavy rain had soaked the large homeless population congregating near the intersection of Third Avenue and Ash Street as they waited for a free breakfast to be served at the First Lutheran Church on the corner.
Are You Really a Healthy Eater?
I always giggle a little bit (to myself) when someone comes into my office and informs me that they are a healthy eater. What exactly does that mean? Does that mean they eat sugar in moderation? And what's that, exactly?
Acupuncture and Homeopathy: Bioenergetic Brothers
Acupuncture and homeopathy share an important healing principle: bioenergetics. "Bio" means "life," so bioenergetics is literally "life energy."
A New Era of Injury Awareness Means a New Focus on Prevention
Despite a dramatic Super Bowl last month, the National Football League has taken quite a few hits lately concerning player injuries, particularly concussions.
Old TCM Sayings: Treat the Front to Treat the Back
Chinese medicine college was, and always will be, a memorable time. It was a time of massive personal and professional growth.
Case Histories from Bali: Treating Balinese Chidren with TCB and Shonishin
When I moved to the island of Bali in 2005, I offered my services in Bumi Sehat, which means Healthy Mother Earth, a free birthing center for poor and disadvantaged local women located in Ubud.
The Top Seven Website Mistakes Clinics Make
The majority of acupuncture clinics finally have a website for their business. Having a website is crucial for being found online through Google, Facebook and review sites like Yelp.
The Conscious Evolution of Healing, Part 2
The idea of transmission is very important in the Chinese medical classics. According to author Claude Larre, the ancient Chinese were highly interested in the connection between things. Nothing was looked at as an isolated entity.
We Get Letters & E-Mail
We Have Come a Long Way – But There's a Long Way to Go; Grounded and Connected.
Finding Balance in the Clinic
This past December, I celebrated 11 years in practice. I seriously don't know where the time went. I feel beyond blessed and grateful to be practicing our profound and beautiful medicine and to be helping guide my patients restore a state of optimal health.
It's Time to Create a Strong Acupuncture Footprint
Footprints in the sand. Footprints in the snow. Where do these footprints go? Some are big, some are small, but footprints are made by all.
Neuroscience: Where Western Medicine and Chinese Medicine Can Come Together
The recent advances in neuroscience are truly incredible. With this expansion of scientific knowledge, I would like to see even more research into the neuroscientific basic of acupuncture and Chinese Medicine.
The Easy Way to Learn How to Document ICD-10
The 2015 Work Plan for the Office of the Inspector General (OIG) includes a focus on chiropractic services. This means chiropractors can expect to see more audits and reviews in the coming year because private payers pay attention to the OIG's focus as well.
Put the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay. Social media apps and channels of distribution may evolve, but the concept of social media is now big business and a part of all our lives.
What's Triggering That Point?
An orthopedic friend recently saw a patient of mine. He felt an injection of a trigger point (TP) at the upper trapezius and surrounding areas was necessary, since that was the patient's area of chief complaint and there was a tender, radiating nodule.
Connections Worth Making
"If most doctors are like me, [they are] isolated physically and professionally. I do not make the time to connect with other doctors and also a lot of doctors do not want to be connected for a lot of reasons. Dynamic Chiropractic keeps me grounded and connected.
Leg Length and Pelvic Fixations
A common component of low back pain is sacroiliac joint dysfunction. Signs of SIJ dysfunction can include fixation with reduced range of motion, and localized pain or joint laxity and inflammation.
Industry News for
MassageBook making online booking simple, seamless
MassageBook adds easy-to-use credit card payments to online booking
CHARLESTON, S.C. (Oct. 15, 2013) – MassageBook has added credit card payments to its online booking function, making its comprehensive business solution for massage businesses and individual massage therapists even more awesome.
Massage therapists can accept cash, checks and now credit cards when checking clients out after their sessions. Users just log in to their MassageBook account, go to their business page and click on “card processing” and then complete an easy 3-step process to get started.
Massage professionals can offer clients the convenience of paying with a credit card without feeling like they’re working for the credit card company by paying huge fees.
As if that weren’t enough, MassageBook also does all the accounting for business owners and individual therapists.
“It can be a nightmare keeping up with who paid for what, how did they pay, how many sessions left on a pre-purchased packaged, et cetera,” admits MassageBook CEO Mark Volkmann. “With MassageBook, accounting is no longer a four-letter word. You just may like opening that section on your profile.”
With a MassageBook profile, LMT’s can do the following directly from their account:
• Offer online booking (therapists pay a minimal fee for just the first time a client books through MassageBook)
• Schedule and manage client appointments, including reminder notifications
• Use an online and integrated SOAP notes application
• Optimize their online website with simple diagnostic tools.
• Monitor their business reputation on review sites such as Yelp, Google Places, Yahoo, City Search, etc.
• Take advantage of built-in SEO efforts
“There is no other software that provides the comprehensive and seamless solution we do to attract, book, retain and track massage clients easily,” says Volkmann.
Massage professionals can join MassageBook for free and choose to use the many free components if they like.
“If you don’t want to use our booking solution, you don’t have to,” says Volkmann. “All the rest of what we offer – scheduling, client management, social media integration, SOAP notes, online business review monitoring, et cetera – will cost you exactly nothing. And we won’t be bombarding you with advertising either.”
While still in Beta for a few more weeks, the pricing plan locks new clients in to a $10 rate for any new client who books online through MassageBook for the first time. But this will go up to $20 once the company officially launches in November.
MassageBook launched the Beta web solution in February. Business owners can go to www.massagebook.com to claim a business listing already on the site and then create their profile by adding photos, contact info and service details. Individual therapists can create a personal website, including an individual profile with background information on skills, licenses and qualifications.
“We give therapists all the online and client management tools they need to showcase their skills and ultimately grow their list of active and happy repeat clients,” he says. “Then we help manage those clients with a suite of business management and scheduling tools.
MassageBook is a simple yet powerful success engine for the massage profession. The web based software solution makes it easy for therapists and businesses to create amazingly effective websites, share them on social networks, connect them to local search engines, and do much more to attract clients in and keep them coming back.