Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Industry News for
NEW TOUCH RESEARCH INSTITUTE AT UNIVERSITY OF MIAMI STUDY FINDS RHEUMATOID ARTHRITIS PATIENTS BENEFIT FROM MASSAGE THERAPY
Massage Envy, the pioneer and national leader of professional, convenient and affordable massage and spa services, in conjunction with the Touch Research Institute at the University of Miami School of Medicine, announced today the results of a new study that concludes moderate pressure massage therapy can decrease pain for rheumatoid arthritis patients.
Additionally, the study found that rheumatoid arthritis patients experienced perceived greater grip strength and greater range of motion in their wrists and large upper joints, including elbows and shoulders, after receiving moderate pressure massage therapy for one month. The study’s overview and results were published in the 2013 19 edition of Complementary Therapies in Clinical Practice Journal.
“Rheumatoid arthritis is a chronic disease that causes joints to become swollen, tender and stiff. While there is no cure to date, we do know now that moderate pressure massage therapy can help relieve pain and improve the quality of life for patients,” said C.G. Funk, vice president of industry relations and product development for Massage Envy. “The findings will be utilized to better educate our therapists, members, guests and the public on how to best incorporate massage into an overall wellness plan.”
Led by Tiffany Field, Ph.D., of the Touch Research Institute, the study examined the effects of moderate pressure versus light pressure massage therapy on 42 adults with rheumatoid arthritis in the upper limbs. The adults were randomly assigned to a moderate pressure or a light pressure massage therapy group. A therapist massaged the affected arm and shoulder once a week for a four-week period and also taught the participant self-massage to be done once daily. By the end of the one-month period, results of the study demonstrated the moderate pressure massage group had less pain, increased grip strength, increased wrist flexion, increased elbow flexion and increased shoulder abduction. The study also found that participants in both groups experienced a reduction in depressed mood and anxiety.
“As patients with rheumatoid arthritis work with their doctors to determine the best treatment option, we recommend discussing routine massage therapy given the positive effects found in our study,” said Field. “In addition to physical activity, such as yoga, moderate pressure massage therapy along with self-massage techniques can help manage the pain and stress that occurs from various forms of arthritis.”
Over the last eight years, Massage Envy has donated more than $150,000 to support research related to the benefits of massage therapy. Today, there are more than 865 Massage Envy locations, making it the largest system of franchised massage and spa clinics in the industry. The company has created 21,000 new massage therapists positions since 2002 and plans to add 1,500 new positions annually through 2018.
In 2011, Massage Envy formed a partnership with the Arthritis Foundation to raise awareness and funds to support the organization's mission to prevent, control and cure arthritis. In total, Massage Envy has raised more than $1 million in two, one-day Healing Hands for Arthritis events. The brand is also as a national sponsor of the Arthritis Foundation's 250 Arthritis Walk® events around the country, where local Massage Envy owners share information about the benefits of massage therapy, provide chair massages and support the Arthritis Foundation at their respective local walks. Massage Envy and the Arthritis Foundation share a common understanding about the devastating effects of the disease on the body and the potential for massage therapy to relieve and control certain symptoms.
Open seven days a week, each Massage Envy offers convenient times and locations to fit any guest’s needs. Visit Massage Envy on Facebook at Facebook.com/MassageEnvy or on Twitter at Twitter.com/MassageEnvy. For healthy living and wellness tips, visit Massage Envy’s blog at TouchofWellnessblog.com. Additional information, including a list of all clinics, can be found at MassageEnvy.com.