Massage Today
Massage Today dotted line
dotted line

dotted line
Share |
  Forward PDF Version  

Practice Management 101

By Jenn Sommermann, LCMT

Current Article
About the Columnist

Other Articles

Turning a Daily Deal Into a Long Term Relationship
  July, 2012 (Vol. 12, Issue 07)
Women in Business Blog Exclusive: Mirror, Mirror
  June, 2012 (Vol. 12, Issue 06)
Establishing Your Own Success Squad
  May, 2012 (Vol. 12, Issue 05)
Make a Resolution to End the Massage Therapy Discount
  March, 2012 (Vol. 12, Issue 03)
WIBB Exclusive: Who Runs the Show?
  February, 2012 (Vol. 12, Issue 02)
It's Not All About You
  January, 2012 (Vol. 12, Issue 01)
Where to Begin
  December, 2011 (Vol. 11, Issue 12)
The Importance of Being Your Own Client
  October, 2011 (Vol. 11, Issue 10)
Putting Your Business First
  August, 2011 (Vol. 11, Issue 08)
Summer Fun is Marketing Time
  June, 2011 (Vol. 11, Issue 06)
Your Backup Plan: When Life Interrupts Your Practice
  April, 2011 (Vol. 11, Issue 04)
Successful Therapists Reveal Key Tactics
  February, 2011 (Vol. 11, Issue 02)
Making the Leap
  December, 2010 (Vol. 10, Issue 12)
Tough Times, Don't Panic
Using Downtime to Build Your Business
  October, 2010 (Vol. 10, Issue 10)
Reinventing the Wheel
  August, 2010 (Vol. 10, Issue 08)
Learn From the Masters
  July, 2010 (Vol. 10, Issue 07)
The Heart of Business: Client Relations
  June, 2010 (Vol. 10, Issue 06)
Does Your Staff Support You or Weigh You Down?
  April, 2010 (Vol. 10, Issue 04)
The Massage Road Show
  February, 2010 (Vol. 10, Issue 02)
I Didn't Know It Would Be This Hard
  October, 2009 (Vol. 9, Issue 10)
Are You a Chicken or a Duck in Business?
  August, 2009 (Vol. 9, Issue 08)
Time to Get Creative
  June, 2009 (Vol. 09, Issue 06)
Make Your Client's Experience Memorable
  April, 2009 (Vol. 09, Issue 04)
Are Your Clients Trained?
  February, 2009 (Vol. 09, Issue 02)
The Power of Newsletters
  October, 2008 (Vol. 08, Issue 10)
How Special Do Your Clients Feel?
  August, 2008 (Vol. 08, Issue 08)
The Winner of the Game
  June, 2008 (Vol. 08, Issue 06)
Competition: Celebrated or Feared?
  April, 2008 (Vol. 08, Issue 04)
Learn to Trust Your Gut
  February, 2008 (Vol. 08, Issue 02)
How Do You Retain Your Clients?
  November, 2007 (Vol. 07, Issue 11)
The Importance of Reactivating Clients
  August, 2007 (Vol. 07, Issue 08)
The Difference Between Sales and Marketing
  June, 2007 (Vol. 07, Issue 06)
Are You Under Contract?
  April, 2007 (Vol. 07, Issue 04)
Are You Convinced?
  January, 2007 (Vol. 07, Issue 01)
Don't Personalize the Rejections
  April, 2006 (Vol. 06, Issue 04)
dotted line