Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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What's Chiropractic Research Worth to You?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fundraising campaign to support chiropractic research.
A Chiropractor's Guide to Yoga
"Doctor, can I continue to do yoga while undergoing your care?" "Is it OK for me to go back to yoga while I'm getting my back treated?" "It is safe to start my yoga classes again after my neck pain improves?"
Fertility and Poly-Unsaturated Fatty Acids
Starting or expanding one's family is a major milestone. It's something that more and more people seek out health care advice and support for.
Practicing with Authenticity
To extrapolate from the above quote, patients love healthcare providers they can trust. One way to earn the trust of your patients is by practicing with authenticity. What does that mean, exactly?
Getting a YES: An Effective Strategy for Overcoming Patient Objections
Patients make more excuses for declining care from an acupuncturist than perhaps any other type of doctor. Various reasons hold them back from making a commitment to care.
More Chiropractors Required
An intriguing study published in the Journal of the American Board of Family Medicine examines how "chiropractic care affects use of primary care physician (PCP) services."
Change Lives by Supporting Chiropractic Research: Are You In?
The Palmer Center for Chiropractic Research (PCCR), in celebration of its 20th anniversary, has announced it is spearheading a fund-raising campaign to support chiropractic research.
Harvard Health References Flawed AHA Position Paper
In its special health report, "Stroke: Diagnosing, Treating, and Recovering From a 'Brain Attack,'" Harvard Health Publications includes information from the American Heart Association's 2014 position statement on cervical manipulation and cervical dissection – a statement the American Chiropractic Association emphasized in a letter to Harvard Health mixes "scientific facts with half-truths."
The Short Leg Dilemma
When evaluating a new patient, it is common to note a relative shortening of one leg to the other. Some patients will even tell you they have one, and then pull out the store-bought heel lift they read about online.
Fish Oil: A Key Component of Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Oriental Medicine on the World Stage
"Let me win. But if I cannot win, let me be brave in the attempt." This simple, yet powerful statement was lived out time and time again by so many of the athletes from around the world during the Special Olympics World Games in Los Angeles.
An Acupuncturist's View of Medicinal Marijuana
The use of cannabis for medical purposes is very controversial. Use as a panacea by physicians uninitiated to the proper application of herbal medicine, as well as an excuse for recreational use have greatly confused the issue.
Modernization of Chinese Medicine
Language – written, spoken, signed, or otherwise is learned as a means to express our individualized perceptions about the world around us. Language is designed to communicate our personal experiences.
Help: A Need at Every Level
One of the great gifts of training in acupuncture is the ability to take good care of oneself. I recently had a bout of frozen shoulder — an inflammatory syndrome which can be debilitatingly painful and take years to resolve.
The Zen Art of "One Point"
We were always told in our Zen Shiatsu training (by Japanese and Japanese American instructors) that our ultimate aim was to to find that "One Point." To be so focused we could touch just one point to transform Qi throughout a client's body.
Improving Communication Between AOM and Biomedical Providers
How comfortable do you feel talking to Western medical providers? If you are like me, you may not feel as comfortable as you would like. Some of my interactions with MD's haven't been the fruitful steps toward integrative medicine for which I had hoped.
Do Some Good and Grow Your Business with Cause Marketing
Cause marketing is truly one of the best ways that you can promote your services as a acupuncture professional. Cause marketing refers to a type of marketing where a business partners with a non-profit organization to help bring awareness to a charitable cause.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 2
In the last issue of Acupuncture Today, the first part of this article introduced the topic of trauma and resilience, and their relationship to the autonomic nervous system response and the concept of the spirit being grounded in the body, and suggested the importance of mindfulness as a tool for healing.
Nuts Reduce Risk of Heart Disease, Cancer and Other Health Problems
Several recent studies suggest regular consumption of nuts may provide a significant degree of protection against certain types of cancer, heart disease, possibly type 2 diabetes and some neurodegenerative diseases.
Practice Policy (Gone Bad): The Sign
Every once in a while, you see something and think to yourself, That's a really bad idea. Case in point: I went to see my medical doctor the other day. Just after being "roomed," as they say, the nurse checked my vital signs. Then she left.
Acupuncture Rising: From Acupuncture Anesthesia to Assisted-IVF, Part 1
Acupuncture's cultural and historical roots go back to the emergence of Chinese civilization. For more than 2,000 years, acupuncture needling has been continuously practiced on the largest population in the world.
Surprising Reasons for Orthotic Efficacy
Clinical outcome studies show orthotics are effective in the management of a wide range of injuries, including plantar fasciitis, Achilles tendinitis and patellofemoral pain syndrome.
Dorsiflexion Dysfunction: Evaluation & Manipulation Techniques
Almost every condition from the foot to the hip can be attributed to the inability to dorsiflex the ankle mortice and other joints that participate in dorsiflexion. Let's start by understanding normal versus abnormal dorsiflexion.
The New Age of Communication
In the age of technology, everyone, including the patient, is seeking faster, easier ways to communicate. With a wealth of social media, blogs, websites and videos, we are constantly barraged with information – to the point of overload.
Patient-Centered Care vs. Payer Restrictions: Your Ethical Obligation
Do you have an ethical obligation to evaluate your patients, make a diagnosis and provide evidence-based, patient-centered health care, irrelevant to the payer restrictions?
News in Brief
Call for Abstracts Announced - Parker Las Vegas 2016; Logan Adds Doctorate Degree; New Role for Dr. James Edwards.
Inspire to Be Higher
I have been a part of the massage therapy profession for 24 years. Like most therapists, I entered the profession because I find joy in helping others feel good about themselves. Consequently, massage therapists often succumb to the demands of caring for everyone else and neglect taking care of themselves. My goal is to inspire you, the massage therapist, to reach higher than that.
One of the most important choices an individual must make in their life is to take complete responsibility for their own well-being. It's the core of developing high self-esteem and strong self-worth. You can't hold yourself in high regard if you don't take care of yourself. If your time is so consumed with the care of others that you become exhausted, sick, injured or burned out, what message do you ultimately send to your clients? Most therapists learn the importance of teaching their clients to stay healthy in body, mind and spirit. However, are they inspired enough to live that lifestyle for themselves?
Therapists tend to sleep less than the recommended eight hours their bodies need to re-energize each night. They disregard their nutritional needs and avoid the proper amounts of stretch and exercise needed to stay strong enough to do the job. In general, they work too hard and play too little. I encourage you to self-evaluate and take a long look in the mirror. If you see a healthy, energized and stimulated individual looking back at you - great! If you don't see something you are happy with, don't be discouraged - get inspired! Begin by doing small things for yourself; things that not only make your body and mind feel better, but raise you higher and build your self-esteem and self-worth.
"Where and how do I start?" might be the question running through your mind right now. Start at the beginning. Be kind to your body and begin a self-care program. This is not something that has to be fancy or expensive. Get more rest, drink water and add a more balanced diet including fruits and vegetables. Take time to walk outside and enjoy the fresh air.
As massage therapists, we need to target specific muscles to stay healthy and active, and prevent injuries. If we neglect to do this, we run the risk of ending our careers much sooner than needed. The abdominal and lower back muscles always are a good place to start, as they are largely over-used in this profession.
Unless you have a medical condition that would contraindicate such exercise, I recommend an exercise ball. This is a great tool to assist in doing crunches and keeping the core muscle groups strong. Some therapists like to replace their chair with a ball to sit on because it makes you use your core muscles without even thinking about them. I stretch my back using the exercise ball by laying on it and gently rocking myself back and forth.
For the mid-back, I like to stretch the pectoral muscles in three planes. Place arms straight out in front of you, palms together at chest level. Bring the arms behind you as far as is comfortable. Then repeat the stretch at a 45-degree angle above your shoulders and then at a 45-degree angle down by your waist. I like to use an exercise band to strengthen my trapezius and rhomboids by holding the band in front of me and contracting my muscles, bringing my shoulders toward my spine.
Remember, if you look in the mirror and don't like what you see, don't feel bad - get inspired. Become higher in body, mind and spirit.
The Self-Care Wellness Team
For more information visit www.thera-bandacademy.com.