resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Pro-Con: Swaddling for Newborns
The practice of swaddling has been used for thousands of years and was popular until the 1700s, when it was slowly abandoned by many cultures that considered it old-fashioned or barbaric.
Yo San University Receives $1 Million Gift
Long-time Yo San University supporter Thomas S. Blount recently gave a $1 million dollar gift to the University, it's largest charitable gift to date. Mr. Blount was a retired naval officer, aerospace consultant and philanthropist.
Create Community and Grow Your Practice
Many healthcare providers are fortunate to enjoy the freedom and independence of owning their own businesses. However, the constant demands can lead to a lonely and isolating experience unless you make an effort to get out of your office.
When I started to think about what I wanted to do, I toured different schools to choose where to pursue my original chiropractic education.
Building Community: A New Way to Socialize Your Practice
Social Media can seem like a slippery slope when, in fact, it is fairly easy to understand. With social media platforms, you can connect with current and potential new clients, build strong customer loyalty and increase brand awareness.
Suffering Makes Us Human
It is possible that suffering, instead of being something negative, can be one of the greatest gifts to bring out one's humanity — if we allow it to be.
Tailor-Made Knee Pain: The Sartorius Muscle
A patient was referred to my office after receiving treatment from various providers with no results. The patient was training for the Olympics as a marathon runner and was unable to run or walk without severe medial knee pain.
Detoxification Demystified and the Crucifers that Help
"Let food be your medicine and medicine be your food," is a quote often attributed to Hippocrates, a philosopher of the 5th century BC.
Diagnose Sprain Injuries in MVA Cases With Dynamic X-Rays (Pt. 1)
Am I the only person to notice hospitals are doing a seemingly insufficient job lately in their initial radiological workup of motor vehicle accident (MVA) victims?
Making Sense of an Increasingly Obvious Conclusion
Where's U.S. health care heading? Like it or not, the list of telltale signs is growing to a point that stands out to even the most myopic observer. Consider this list of facts as you look into the future of health care in the United States:
F4CP Making a High-Impact Impression
The Foundation for Chiropractic Progress has released details of its 2016 strategy, certain elements of which are already in play. The strategy includes ads, posters and other resources available to all F4CP members.
Born to Energize the Human Spirit: Recollections of Sig Miller
Sig Miller, longtime executive director of the Association of New Jersey Chiropractors (ANJC), passed away on Sept. 17 after a long battle with cancer.
Are You a Stakeholder?
In today's world many new things are occurring, especially in the world of information technology. With these changes, comes an entire new set of vocabulary words and definitions.
The Concussion-Subluxation Complex
In the Aug. 1, 2014 issue of Dynamic Chiropractic, I reviewed some of the literature demonstrating the role of the chiropractic adjustment in post-concussive care.
Breech Baby: A Scientific Approach
You learned a classic cookbook style treatment strategy in college for treating breech baby presentation. I'm sure you've used it. The main ingredient: moxa at Urinary Bladder 67.
Designing a Fitness Plan (Part 1)
It doesn't matter if you come to my practice for pain relief, weight loss, healthy aging or something else. The formula I talk about for each patient's fitness strategy is pretty much the same.
Too Many to Remember: Tips to Revive Your Ortho / Neuro Test Skills
When I was at Palmer in the mid-1980s, we were given a set of notes in one of our diagnostic courses. The notes covered approximately 70 orthopedic and neurological tests for various regions of the body.
Cold and Flu Season: Expanding the Repertoire
As we move into the winter months, it is important for clinicians to have a solid working knowledge of effective herbal protocols for treating and managing clinical cold and flu presentations.
The 2015 Nobel Prize Shines a Spotlight on TCM Research
Traditional Chinese Medicine continues to make it's presence felt on the world stage as the 2015 Nobel Prize in Physiology or Medicine was jointly awarded to William C. Campbell and Satoshi Omura for their work on combating parasites and YouYou Tu for her discoveries in combating Malaria.
Targeting the Bad Apples in the Bunch
While everyone was focused on the conversion to ICD-10, the Office of Inspector General for Health and Human Services released a new report on chiropractic titled "CMS Should Use Targeted Tactics to Curb Questionable and Inappropriate Payments for Chiropractic Services."
A "Second" ISPA
The International Spa Association (ISPA) held its annual convention at the Venetian Hotel and Casino in Las Vegas, Nov. 8-11, 2004. If there is one adjective I can use to describe it accurately, it is BIG - very, very big. Humongous. Large.
There were over 3,000 people in attendance for the first time in the event's 13-year history. I have a unique perspective on the conference's present-day size because I was one of the 125 attendees at the first ISPA conference here in Miami back in 1993. I remember choosing up sides for the beach volleyball tournament at that conference, which most of the attendees participated in. We had a barbecue and got to know each other. The tradeshow hall was an echoing quarter-ballroom space with a few dozen purveyors of massage tables, natural products, architectural services and basic equipment. We felt like we were on a mission to educate the world about the life-transforming potentials at our facilities. It was a magical time of birth for this industry and as so often happens after a magical birth, rapid growth followed - massive growth.
Now, I suppose, the worldwide spa industry is like a "teenager" with all of the usual problems of the age (including a major case of acne) that seems can only be remedied by cosmetics companies, and yes - the cosmetics companies have arrived. The ISPA convention felt more like an esthetics convention than a massage or natural health convention, and while it makes me personally sad to report that, I realize that in order to grow at such a tremendous rate, we need to sustain ourselves economically. I encourage that, but is economic sustainability the only kind out there?
Thankfully, no. Another, deeper undercurrent at this year's convention - one that provoked a number of breakout sessions, discussion forums and expert panels - was the issue of sustainability. I attended talks on the "greening of the spa industry." I heard testimony from pioneers in the field of gray water recirculation and was impressed to learn that one such expert has created a self-sustaining spa environment in Taos, New Mexico, at El Monte Sagrado.
The industry is not only moving forward with big bucks and glitzy press; it is also moving deeper - deeper into its own mission. In fact, it felt to many of us that there were actually two ISPA conventions happening concurrently this year - one featuring all the latest cosmetics and surface-oriented trends, and another featuring small grassroots groups and individuals committed to the vision of a spa industry that runs itself in a manner congruent with its core values and its core message to consumers.
Natural. Stress-free. Spiritual. Holistic. Ergonomic. Ecological. We use all of these monikers and more to describe ourselves, but how do we actually go about our business? I am sure that you as a massage therapist or allied professional think of yourself in these terms, and you would hope that any spa you worked for had the same values. If you build your own spa one day, you'd like to commit yourself to this same vision, most likely.
So, I am glad to report that there is indeed a "second" ISPA, flickering like a shadow beneath the behemoth that our own success has created. And this other ISPA is still striving mightily to attain those lofty (some might even say idealistic) goals that we entered this industry with in the first place.
Sustainability. It has a nice ring to it, doesn't it? Who wouldn't want to create something that is sustainable? That is what we are all about. I am still vastly encouraged by this spa industry. I am still of a mind that we as therapists can find a home here that makes sense and is consistent with who we are.
There is no need to turn away in shame from this industry simply because it is so successful and generates so many amazing profits with its emphasis on products and retail and beauty. Why not take advantage of that success to build a profitable place for ourselves in this industry and in doing so, also build a more sustainable place for ourselves to live out our professional lives, encouraging others and helping the planet along the way? Why not have the best of both worlds, while always striving for a world better than either? Why not have our low-fat, low-carb spa cake, and eat it too? I know of few other industries where it is even realistic to dream such dreams. Why not dream them?