resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Best Practices for Website Success
If one asked 10 years ago whether a website was relevant I was the first to suggest no. Yet as the world moves increasingly towards electronic information there is a dire need to have a website for your practice. Your website is actually your electronic calling card.
Looking For Answers In Many Places
I am sure we have all heard the old adage: "When the only tool in your toolbox is a hammer, everything starts to look like a nail."
Looking Back: Abstracts From Chiropractic History
D.D. Palmer's Technique for the Posterior Apical Prominence; An Early Attempt to Achieve Consensus on Subluxation; Chiropractic Subject Headings: Past, Present and Future; Mabel Palmer: A History of Chiropractic That Almost Wasn't.
Advice for Young Doctors
When I began practice, I was just shy of my 25th birthday. I was young and I looked it. I had been told this would be a problem when starting a practice – and it was. Older patients often paused when they entered for care.
The Kidney Official
The Kidney is known as the Official Who Controls the Waterways. In Western medical terms, a major function of the Kidneys is to filter the blood. Every day, a person's kidneys process about 200 liters of blood to sift out about two liters of waste and excess water.
Talking to Skeptical MDs: "Just the Facts, Ma'am"
The first lesson in public speaking is to know your audience. This is particularly applicable when talking to skeptical medical doctors about chiropractic. You have to understand where they are coming from and speak the language they understand.
The Gluteal-Knee Connection
The underlying causes of knee pain and dysfunction are rarely isolated to the knee. The knee is a relatively stable joint with limited intrinsic ability to adapt to aberrant motion.
Super Bowl Chiropractor
With opening night of the 2014 National Football League season only a month away, what better time to talk to Dr. Jim Kurtz, team chiropractor for the defending Super Bowl champion Seattle Seahawks?
Deciphering The New CMS 1500 Claim Form
Q: I am confused on using the new 1500 form, particularly Block 14 and Block 15. What is required and how do I properly fill these out? And do I actually have to use this new form or may I continue using the old version?
Primary Lateral Sclerosis: A Condition With a Chiropractic Connection
Primary lateral sclerosis (PLS) is a slowly progressive, adult degenerative disease of the upper motor neurons characterized by progressive spasticity or stiffness. It is a clinical diagnosis that has been avoided because it is (largely) a diagnosis of exclusion.
Inside Liver Failure, Cirrhosis and Cancer
The Liver belongs to Wood in Five Element Theory and is in charge of Dispersing and Expanding which means all the processing and detoxifying of harmful substances such as medications and chemicals require the efforts of the Liver.
Hazards in the Environment Making Your Patients Sick
Working both separately and together, Western and Chinese medicine have many successes in the treatment of the myriad diseases that afflict human beings in modern times.
The Acupuncture Success Express
Time is passing very quickly these days. We are atoms half the way through the year of the horse. You could call it "horse racing season" for this profession. Perhaps it is time for reinvention during this time.
Medical Qigong for the Heart: Part II
Chinese Medicine is rich in commentary regarding the emotions and how they affect our qi.
Offline Marketing Techniques: Opportunities to Help Grow Your Business
In a world becoming increasingly dominated by connected devices, when we think of marketing, we often think of online and social media marketing. Considerable attention is given to Facebook and Twitter, as well as CPC [cost-per-click] advertising.
F4CP: New Campaign to Promote Chiropractic as a Career
The F4CP has announced a "targeted cooperative campaign" that will engage doctors of chiropractic and chiropractic students, as well as chiropractic colleges, chiropractic media, state associations and vendors, to encourage DCs to recommend a chiropractic career to patients, family and friends.
Post-Concussion Patient Care: Relevance of the Chiropractic Adjustment
There is a widespread understanding within the profession of the general guidelines for care of the concussion patient. These include guidelines for physical and cognitive rest, return to normal activities and so forth.
Healing With Simple, Healthy Food
When it comes to your health, there is no better way to take control and create positive outcomes than by focusing on diet and lifestyle. As chiropractors, you know the power that regular self-care has for your patients.
Resolving Medial Arch Suspicions: The Navicular Drop Test
Healthy feet have three distinct arches: medial longitudinal, lateral longitudinal and anterior transverse.
Healing With Hope
Ella is a Gulf War veteran and a survivor of military sexual trauma. Like hundreds of veterans, Ella was on 11 different medications for depression, anxiety, insomnia, irritable bowel syndrome and chronic pain.
Getting Athletes Back in the Game: Low-Level Laser Therapy for Sports Injuries
Sports injury rehabilitation is all about getting back in the game quickly and with optimal health. A relatively new tool for the treatment of sports injuries is finding global success, and it is doing so in a fast, efficient way.
Spotlight on Acupuncture Research at IRCIMH
Acupuncture and Traditional Chinese Medicine were well-represented at the International Research Congress on Integrative Medicine and Health (IRCIMH)- 2014 which took place in Miami from May 13–16.
Oh, The Places You Will Go
Massage therapists are notorious for not taking their own advice. Most of the therapists I know tell me they are too busy or can't afford to get regular massage. When asked, "When was your last massage?" I am often answered with a rolling of the eyes and the statement, "Way too long ago." Why is that? Schools train students that consistent massage has lasting benefits, and on an intuitive level we know it to be true. We advocate for our clients to schedule weekly, bi-monthly or monthly at the least, for their own benefit (and for the benefit of our pockets) yet most therapists don't walk the walk. In fact, I know therapists who lie to their clients so they don't have to admit they don't care for themselves the way they recommend their clients do. It's nothing short of madness.
Since the two greatest objections to receiving consistent massage are time and money, you must overcome these obstacles on a personal level if you expect your clients to do the same. How can you ask your clients to do something you are not willing to do? And if you've read any of my other articles or blog posts, you will recall that these objections of time and money are a CHOICE. After all, don't most people have the time and money they need for the things they value most? If your clients are not willing to spend time and money on massage, you haven't convinced them of the value. Moreover, you are not convinced in the value of your services and your profession if you don't receive regular bodywork yourself.
Let's drop the money argument right away. There is no reason for you blame finances on your lapse in getting regular massage care. Barter it. You have a valuable service and most therapists would be thrilled to set up a trade. Remember, as per Internal Revenue Service regulations, bartering is considered taxable income but that's a topic for another article. Look up www.irs.gov and type "barter" in the search bar for more information. Personally, I prefer to pay for services instead of bartering. The boundaries are cleaner as I usually don't work on the therapists I see for care. I also don't have room in my schedule for additional clients so fitting in a barter appointment would prove more stressful than paying out of pocket. Each situation is different, but with the option at your disposal, the money barrier is swiftly removed.
Time is a factor that you control. Sure we could all use more time. There isn't a person I know who isn't "way too busy" and desperate to find more hours in the day. Make caring for yourself a priority or sooner or later, you'll be useless to everyone. Many therapists start carrying a grudge after years of caring for clients and not caring for themselves in similar ways. These grudges can show up in your hands. Don't have time for a full hour massage? Get a chair massage or schedule a half an hour. You know the drill; find a way to fit it in. Enough said.
When asked how often I get massages, I can honestly look in someone's eyes and say, "every two weeks." I have done that for the 20 years I have been practicing with very few exceptions. Once a month I go to my regular therapist. She is consistent, works my injuries and knows my body very well. I rarely pay attention to what she is doing and often drift off to my happy place. Once a month, I go to someone I have never been to before and will probably never go back to. Even if I like the person, this experience is more research for me. Learning about the industry, picking up new techniques, I pay very close attention to every detail of the experience from the initial phone call to the exit interview. In fact, I often don't confess my profession so I can be incognito. For some reason, when it is discovered that I am a massage therapist and educator, the conversation and the treatment changes.
Moreover, I like to get massages from other places in the country and the world. Whenever I travel, I take advantage of seeing a therapist that trained elsewhere. Technique and overall approach varies dramatically based on geography and I find the experience fascinating. Because I travel so much, I often find myself in airports with time to kill. This provides an excellent opportunity for a massage. Just last week, I was blown away in Atlanta by a woman who promised to make my feet "lighter than air" and get me to my flight on time. Her attention to my schedule meant I didn't have to look at my watch or be concerned about my departure. This was all part of the experience and as a result, she received a handsome tip. As promised, I floated to my gate after the treatment.
You may not travel as much as I do, but I guarantee you'll find yourself out of town at some point. Don't miss the chance to experience someone else's work. Don't miss the chance to take care of yourself. It is sure to be a positive experience for your body and your mind. And to quote one of my favorite doctors, "Oh the places you'll go."