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Age and Fertility: Why We Should Worry Less About Age and More About Overall Health
Recently, on one of the acupuncture alumni forums, the topic of age and fertility came up when a practitioner posted a question regarding a patient that was about to turn 40-years-old.
The App Advantage: Get More for Less
You may have noticed the list of "app-exclusive" articles in the directory on the front page of the print issue and in the Table of Contents on page 4. You can't find these articles in print or even in our online archives.
The Way of Zen Performance Enhancement
Working with elite athletes and implementing various techniques to keep athletes focused and at their optimal performance for a sustained period of time includes incorporating various meditation techniques that counterbalance their sport-specific physical and mental demands, which is an important element of success throughout the years.
The Static Postural Pelvic Exam
I include a static postural analysis in my evaluation routine whether you are a patient in pain or an elite-sport athlete in training. In my day-to-day practice, I require patients to stand still while I "just look" at them.
How to Use Online Video as a Tool to Market Your Practice
Health care practitioners, including chiropractors, should consider online videos as a key element of their Internet marketing strategy. In the next three years, videos are expected to account for nearly 70 percent of all consumer online traffic, according to Cisco.
Acupuncture and its Place in the Integrative Healthcare Practice: The Need to Move from Modality to Profession
Acupuncture and oriental medicine (AOM) has grown and flourished from its inception thousands of years ago in China. In surrounding regions of Asia, AOM developed as a response to differing cultural, pathological, health and wellness care needs.
Chiropractic Research in Review
Occupational LBP in Primary- and High-School Teachers; Treating MVA Complications With Chiropractic Care; Neck Pain: Immediate Effects of Active Scapular Correction; Taping Benefits Stride, Step Length in Fatigued Runners.
Movement Assessments: The DC's Sphygmomanometer
I think back to when I was going through chiropractic school outpatient clinic. I was embarrassed to have my family and friends come in for treatment because initial evaluations took three hours to complete.
Animal Acupuncture Gaining in Popularity
We have just finished the year of the fire hoarse and now it is time to spend some time alone, daydreaming and thinking outside the box in terms of where our profession is headed. The sheep person is well organized and creative so this should not be difficult to do.
Two for One: The Cervical Distraction Test
In today's healthcare system, diagnoses and treatment plans follow a western medical model - especially if you work with attorneys or insurance companies.
Three for One: The Cervical Distraction Test
Taking the time to do an exam is important, but it is time spent. The exam serves as a way to physically validate your clinical impression following a history and clinical consultation.
Trouble Down Under: San Zhen Therapy for Lower Jiao Issues
In the last several columns, I have discussed many clinical options for utilizing San Zhen or Three Needle Therapy. In this installment, I will continue this trend and discuss several foundational patterns which can be found in several very common clinical presentations.
Professionalism and Evidence-Based Health Care
Today's chiropractors are facing a conundrum with the Affordable Care Act and its health care reform requirements, including evidence-based practice and health technology assessment.
The Conscious Evolution of Healing: Importance of Opening the Sensory Portals in Classical Chinese Medicine
The Chinese medical classics are not just clinical guides. They give advice; ways we can awaken more fully into conscious awareness.
Happy New Year 2015 Gong Hoy Fat Choi
Welcome to the year of the sheep! We begin a new year guided by the sign of a quietly and creatively organized animal.
Environmental Toxins: Cause of Modern Illness, Part 2
In Part I of this article, we detailed the variety of environmental toxins assaulting our bodies. These include pesticides and herbicides; plastics; preservatives; cosmetics; gasoline additives, solvents and glues; and heavy metals.
Helping to Create the Healthiest Generation
The imperative to create the "Healthiest Generation by 2030," envisioned by the American Public Health Association (APHA), was in full force at the APHA's 142nd Annual Meeting held in New Orleans from November 15-19, 2014.
Right Back Where We Started?
More than 25 years after Judge Susan Getzendanner issued her historic opinion in the Wilk v AMA anti-trust case, evidence suggests that despite increasing collaboration between doctors of chiropractic and their allopathic medical counterparts, when it comes to organized medicine, we may be right back where we started.
I Felt it in My Fingers First
I'm not afraid to say it. Massage therapists make better acupuncturists. I'll tell you how I know, but first I have a question: What do a microcurrent device, a laser and a hippie massage therapist have in common?
AWB Makes a Difference in the Yucatan
We are in the sleepy town of Izamal, located about an hour from the Merida airport where our group arrived last night. Later that morning, on a bus winding through the dusty roads of the Yucatan, fourteen acupuncturists, two facilitators from AWB and two tour guides make their way to the small rustic town of Popola.
Show Up and Show Respect
I was recently asked about my chiropractic philosophy. My answer surprised my questioner.
Taking the Freeze Out of Adhesive Capsulitis
Adhesive capsulitis or "frozen shoulder" is a relatively common condition resulting in severe shoulder pain and global loss of glenohumeral joint range of motion. Incidence of the condition is approximately 3 percent in the general population.
We Get Letters & Email
Rethinking Our Approach to Immunization; Coming Together for the Good of Our Patients.
News in Brief
While indignation may be your immediate reaction to H.R. 5780, the Protecting the Integrity of Medicare Act of 2014, the American Chiropractic Association suggests the legislation is just what the chiropractic profession needs.
Fight Colorectal Cancer With Folic Acid
CRC is the second most common cause of cancer mortality in the U.S. and Canada. Although genetic susceptibility plays a role in the etiology of CRC, dietary factors, including certain vitamins, have also been shown to influence the development of the disease in various studies.
July, 2014, Vol. 14, Issue 07
Need a Massage? Call Your Competition for an Appointment
By David Kent, LMT, NCTMB
Who do you call when you need a massage? Many therapists schedule with someone they know from school, met at work or at a seminar. However, who do your clients call when they are in crisis, need a massage and you are on vacation, a conference, unexpectedly out of town for a funeral or caring for a family member, are unable to work due to injury or just so busy you have no appointments available? Do you have a backup plan? If you cannot provide the service, whom do they call? Where else could they go? What questions will be asked? What will they see, hear, feel and smell? What techniques does the therapist integrate? What products do they use? Does the therapist offer self-care recommendations? Are Wellness Packages for regular massage treatments available? How much is a session and are they a good value? Would you consider rescheduling and referring your clients? The answers to these and many more questions are easy to learn. There is much to be learned by placing yourself into the role of the consumer.
The process helps you appreciate what the public experiences when looking for a therapist. After receiving treatments from others, you can refer with confidence based on your own personal experience. Clients are grateful for your efforts of referring to ensure they always receive care. Do not fear that your family, friends, co-workers and clients will permanently leave if you refer them to another therapist. Both my dentist and doctor, over the years on rare occasions, have referred me to other practitioners when they were out of town and I have always returned. I have referred clients to other therapists and they have also returned.
It is human nature to be curious and when a new store, restaurant or massage therapy establishment opens, people want to go check it out. If you owned a hamburger or vegan restaurant and another one opened in your area, would it be reasonable to go visit the location, experience the service and taste the food? This self-care strategy will "keep your finger on the pulse" of the various services, techniques, modalities and rates throughout your community.
Do not be intimidated to call the competition. They are open for business, happy to see you and provide the service. Have fun and enjoy the process aach time you decide the type of therapy and call a mobile therapist or go to their clinic or spa. At the end of each session, you should write a list of everything you learned about the intake process, sheets, table, hot packs, table warmer, music, techniques, modalities, packages, retail merchandise, etc. Next, list the areas of your practice that could improve based on your findings. Then, follow through and take the actions necessary to implement the changes.
You have invested a lot of time, energy and money establishing your career. There are many factors influencing consumers looking for a massage therapist in addition to location, availability, technique, quality and price. Being a consumer and paying for the session is very enlightening. There is a big difference between knowing what to do and doing what you know. Going to other therapists provides a unique perspective of the big and small things often overlooked but that are vitally important to the success of a practice. Stay informed, connected and on the cutting edge of your profession. Keep an open mind, be aware, observe, experience, learn and implement. Caring for yourself is a smart way to learn how to better care for your clients. If you are not available, pain will drive your clients to seek massage elsewhere, so be a helpful resource by guiding them to the right place. Referrals are an extension of your practice, so make each one count. Now is the time to call the competition and schedule a massage.
Editor's Note: Visit www.massagetoday.com to watch David Kent's video related to this article.
Click here for more information about David Kent, LMT, NCTMB.
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