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It's Time to Create a Strong Acupuncture Footprint
Footprints in the sand. Footprints in the snow. Where do these footprints go? Some are big, some are small, but footprints are made by all.
Online Efforts That Convert Traffic Into Patients
Most chiropractors are using "dinner with the doc," "refer a friend," customer appreciation days, grand openings, health fairs, chamber of commerce meetings, and other networking events to get new patients.
Adjusting the Occiput on the Atlas
You may never see a particular set of patients in your office – the ones who are either afraid of neck adjustments or have had a bad experience. A vast majority of those who had a bad experience did not have a life-threatening vascular event.
Joint Supplements for Athletes (Part 1)
Maintaining joint health should be a daily focus for athletes. Joint health is a complex issue for everyone, but for athletes it poses a greater concern.
Put the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay. Social media apps and channels of distribution may evolve, but the concept of social media is now big business and a part of all our lives.
What's Triggering That Point?
An orthopedic friend recently saw a patient of mine. He felt an injection of a trigger point (TP) at the upper trapezius and surrounding areas was necessary, since that was the patient's area of chief complaint and there was a tender, radiating nodule.
Finding Balance in the Clinic
This past December, I celebrated 11 years in practice. I seriously don't know where the time went. I feel beyond blessed and grateful to be practicing our profound and beautiful medicine and to be helping guide my patients restore a state of optimal health.
It might have been a miserable start to the day in the heart of downtown San Diego. A heavy rain had soaked the large homeless population congregating near the intersection of Third Avenue and Ash Street as they waited for a free breakfast to be served at the First Lutheran Church on the corner.
Are You Really a Healthy Eater?
I always giggle a little bit (to myself) when someone comes into my office and informs me that they are a healthy eater. What exactly does that mean? Does that mean they eat sugar in moderation? And what's that, exactly?
Old TCM Sayings: Treat the Front to Treat the Back
Chinese medicine college was, and always will be, a memorable time. It was a time of massive personal and professional growth.
The Conscious Evolution of Healing, Part 2
The idea of transmission is very important in the Chinese medical classics. According to author Claude Larre, the ancient Chinese were highly interested in the connection between things. Nothing was looked at as an isolated entity.
Connections Worth Making
"If most doctors are like me, [they are] isolated physically and professionally. I do not make the time to connect with other doctors and also a lot of doctors do not want to be connected for a lot of reasons. Dynamic Chiropractic keeps me grounded and connected.
The Easy Way to Learn How to Document ICD-10
The 2015 Work Plan for the Office of the Inspector General (OIG) includes a focus on chiropractic services. This means chiropractors can expect to see more audits and reviews in the coming year because private payers pay attention to the OIG's focus as well.
Leg Length and Pelvic Fixations
A common component of low back pain is sacroiliac joint dysfunction. Signs of SIJ dysfunction can include fixation with reduced range of motion, and localized pain or joint laxity and inflammation.
Case Histories from Bali: Treating Balinese Chidren with TCB and Shonishin
When I moved to the island of Bali in 2005, I offered my services in Bumi Sehat, which means Healthy Mother Earth, a free birthing center for poor and disadvantaged local women located in Ubud.
We Get Letters & E-Mail
We Have Come a Long Way – But There's a Long Way to Go; Grounded and Connected.
The Top Seven Website Mistakes Clinics Make
The majority of acupuncture clinics finally have a website for their business. Having a website is crucial for being found online through Google, Facebook and review sites like Yelp.
A New Era of Injury Awareness Means a New Focus on Prevention
Despite a dramatic Super Bowl last month, the National Football League has taken quite a few hits lately concerning player injuries, particularly concussions.
Reflections: The Art of Teaching Asian Medicine
Over the past three decades, my global workshops have been translated into German, Swiss German, French, Romansch, Spanish, Lithuanian and Xhosa. Time to offer you new teachers a few tips!
Acupuncture and Homeopathy: Bioenergetic Brothers
Acupuncture and homeopathy share an important healing principle: bioenergetics. "Bio" means "life," so bioenergetics is literally "life energy."
February, 2014, Vol. 14, Issue 02
MPA Makes History at the Folio Awards
By Editorial Staff
MPA Media has been recognized for editorial and design excellence by FOLIO, the nation's largest multi-channel resource organization for the magazine and online media industry.MPA Media received national awards in two categories: Best App for Dynamic Chiropractic Practice Insights – the first time any chiropractic publication has been nominated for a FOLIO award in any category – and Best Series of Articles for "Acupuncture Today in China," which appeared in DC's sister publication, Acupuncture Today. MPA Media took home honorable mentions in both categories during award ceremonies held in New York City on Dec. 5, 2013.
Motion pictures have their Academy Awards, television has its Emmys; in the publishing world, it's the FOLIO Awards – the most competitive and rigorously judged journalism awards in the U.S. The FOLIO Awards span print and digital, with the Eddies honoring the best in editorial and the Ozzies the best in design.
FOLIO's Eddie and Ozzie awards program is the largest of its kind for magazine publishers. It also has the proud distinction of being the only awards event open to magazines and websites of all kinds: consumer and B2B, association, custom and regional, big and small. At the awards ceremony, MPA Media joined a virtual "who's who" of the publishing industry, including Time, Huffington Post, National Geographic, Forbes, Hearst, People, Oprah, and Sports Illustrated.
Other trade publishers/publications present at the ceremony included Medical Marketing and Media, Associated Bodywork & Massage Professionals, Stroke Connection, Fitness magazine, SELF magazine, Neurology Today and the American Journal of Nursing. Overall, more than 200 magazine media professionals gathered in NYC to recognize and celebrate the industry's best achievements.
After learning of this year's FOLIO nominations, Bud McLeod, editor-in-chief of MPA Media, noted that in his nine-year tenure with a well-known publishing company, simply being named a FOLIO finalist was considered at major achievement, despite receiving dozens of national awards from other journalism associations.
This year's winners were chosen by FOLIO's prestigious panel of 300-plus judges, who narrowed down the more than 2,500 entries received this year to a list of roughly 500 finalists. MPA Media is honored to have been part of the largest and most inclusive awards program of its kind in the industry. All attendees were praised by Folio general manager Tony Silber for being "winners" of a tough competition that noted the very best in editorial and design across the country.
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