Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Peaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
January, 2014, Vol. 14, Issue 01
Learning to Pay Attention to the Quality of Touch
By Ann Catlin, LMT, NCTMB, OTR
I once received a massage that stands out in my memory. The space was beautiful and inviting. The therapist was attentive as we visited prior to the session. It had been a while since I'd gotten a massage so I was really looking forward to this time to let go and renew.I was happy to relax on the warm table for a few minutes waiting for the session to begin. The therapist quietly entered the room. Then, I felt some quick touches on my back as she moved toward my feet where she abruptly started a vigorous foot massage. It was jolting. I wish I could say this was an isolated occurrence, but actually I've had this kind of experience several times. It reinforces the importance of the quality of our attention and touch at the very start of any session.
On the first day of my workshops, we do a focused attention exercise as we begin to explore gentle holding techniques. Partners sit facing one another and one person is the "receiver" and the other is the "giver" of the attention. The giver silently places their attention on their partner, mindful of acknowledging the individual within. They are instructed if the mind becomes distracted, to gently bring it back to focusing on their partner. After about three minutes, they silently switch roles and repeat the exercise. Then the group is asked to reflect on the experience. The feedback is always the same: the room feels warmer, the energy "softer," they feel calmer and centered and connected to one another. Occasionally, there are tears and always there are hugs as we close the exercise. It's remarkable to witness the shift that occurs in about six minutes. Now, we are ready to begin touching in a more intentional way.
Enhance the Quality of Your Touch
Whatever the context, all touch has quality and intention. The quality of your touch is the physical attributes of the touch itself. For example, touch may be warm or cold, firm or light, fast or slow, rhythmic or sporadic. The intention is what you communicate or convey through the touch. For example, you may use touch to communicate caring, to guide someone, or to greet a friend. Focused touch is touch that's offered gently and mindfully, with awareness of your intention. Beginning any session with a focused touch sets the tone for the entire massage, regardless of the techniques that follow in order to meet the needs of your client. The following are some simple steps that will enhance the quality of your touch as you initiate the touch session.
Centering before you make physical contact with your client affects the quality of your presence and makes the connection with your client more authentic.
Some examples of common centering methods include:
It doesn't matter if you begin the massage at the feet, head or other area; take care to make the initial contact soft and slow. Hold the touch for just a moment before beginning any technique. This allows your client to feel your presence and it establishes trust.
Intend to Connect
Meet your client in the moment. Silently acknowledge the individual within the body you are massaging and their ability to receive what is needed for the rest of the session, whether that is relaxation, healing from an injury or pain relief.
Closing The Session
The quality of your touch at the end of a session is important, too. End with a moment of focused touch and gently pull your hands from the body. This allows your client to continue to enjoy the effects of the massage without the jolt of an abrupt change of energy at the end.
Taking these simple steps will go a long way to build a supportive environment for your clients. I've found that when I take care of the quality of my touch at the beginning of a session, I'm more fulfilled by the experience. I hope you are, too.
Click here for more information about Ann Catlin, LMT, NCTMB, OTR.
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