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The Chiropractor's Guide to CRISPR
Science magazine's "Breakthrough of the Year" award for 2015 was described as "the gene-editing tool called CRISPR." CRISPR stands for "clustered regularly interspaced short palindromic repeats."
Treating the Terrain of Chronic Sinus Infections
Chronic sinus infections can be stubborn to treat, but the therapeutic path forward can be simplified when utilizing three distinct treatment principles which take into account the terrain of the body, and the way in which microbes grow.
What's Bugging You? Probiotics and Your Health
An estimated 100 trillion microorganisms representing more than 500 different species inhabit every normal, healthy bowel. Gut-dwelling bacteria keep pathogens in check, aid digestion and nutrient absorption, and contribute to immune function.
5 Ways to Enhance Your Family Practice
Every practice has a personality style. A practice that caters to athletes, PI cases or adults, for example, projects differently to patients than a family wellness practice.
Shedding Light on the Benefits of Heliotherapy
I can't imagine anyone not feeling good strolling in the sun on a beautiful spring day. The sun is responsible for all life on earth and is best illustrated along the equator touting the richest biodiversity on the planet, in stark contrast to the Arctic Circle and South Pole.
How to Correct a Cuboid Subluxation
Cuboid subluxation is a poorly recognized condition, even though it is not uncommon. It has been described in the literature under various names: cuboid subluxation, cuboid syndrome, locked cuboid, dropped cuboid, cuboid fault syndrome or peroneal cuboid syndrome.
Integrative Cardiology: The Heart of TCM & Western Medicine
Patient centered therapy is a growing trend in hospitals that are expanding to boutique services.
The Qi Focus: A Guide to Managing Stress
Stress, are you experiencing heightened stress levels? Your own, and your clients? Is Trumpitis getting to you? I recently polled a cluster of acupuncturists, Asian Bodywork Therapists (ABT) and psychotherapy colleagues on the issue.
The First (Only) Choice for Spinal Pain
The study on NSAIDs for spinal pain summarized on the front page of this issue is intriguing on a number of levels, the most obvious being the conclusion that "compared with placebo, NSAIDs do not provide a clinically important effect on spinal pain, and six patients must be treated with NSAIDs for one patient to achieve a clinically important benefit in the short-term."
Toxicity & Kids: The Importance of Environmental Intake
The old adage is true that children are not little adults. Traditional Chinese medicine (TCM) has long known that the physiology of children is unique, as are the diseases that plague them.
Chiropractic: A Great Fit for the White House
Dr. Eric Kaplan is a New York Chiropractic College alumnus; a No. 1 best-selling author whose books include Awaken the Wellness Within and The 5 Minute Motivator; a chiropractor for professional sports teams and elite athletes; and even served as an advisor under the Clinton Administration to the President's Council on Sports & Physical Fitness.
Give Your Patients the Ergonomic Advantage
Prolonged sitting contributes to low back pain and is a health risk. When I discuss my POLITE technique practice recommendations with patients, ergonomics may be last, but not least!
Insomnia Treatment Based on the Yu Theory
In recent years, acupuncture has risen in popularity as a form of alternative or supplemental medicine for the treatment of many different types of disorders.
Treating LBP the Right Way: Think Natural
An updated clinical practice guideline from the American College of Physicians (ACP) recommends spinal manipulation and other non-invasive, non-drug therapies as first options for acute, subacute and chronic low back pain, rather than pain medications, as stipulated in the original 2007 guideline.
Good Works at the Canandaigua VA
Faculty and students of the Finger Lakes School of Acupuncture and Oriental Medicine (FLSAOM) of the New York Chiropractic College have provided acupuncture to veterans at the Veterans' Administration Medical Center (VAMC) in Canandaigua, New York since September of 2007.
Help Save an Important Chiropractic Landmark
The chiropractic profession has a splendid and varied history. Sadly, many landmarks have been lost to bulldozers and wrecking crews, such as the Ryan Building, Little-Bit-O-Heaven, Spears Chiropractic Hospital, and Clearview Sanitarium.
Scope of Chiropractic Practice: Why Now Is the Time to Expand
In my January article, "Scope of Chiropractic Practice: Is It Time for Change?" I discussed the use of the term primary spine care practitioner, the loss of privileges to diagnose in Texas, and the fact that the definition of "chiropractic" varied from state to state.
Waist Circumference: A Conversation Starter (Part 2)
Now let's discuss the clinical approach to reducing WC and implementation in today's chiropractic practice. The primary intervention centers around dietary modification and lifestyle habits aimed to reduce adiposity, improve insulin sensitivity and ultimately, diminish systemic metabolic dysfunction.
Making Sense of Liver Regulation
In Chinese medicine, the liver has the function of moving and storing qi and blood. In its moving function, the liver smoothly distributes qi and blood to the tendons, muscles and flesh through microcirculation.
News In Brief
A "Modern" Business Model. Acupuncturists may have a new professional atmosphere to consider, as a new concept is on the horizon - at least for one business.
NSAIDs No Better Than Placebo for Spine Pain
A meta-analysis of randomized, placebo-controlled trials comparing the efficacy and safety of NSAIDs with placebo for spinal pain concludes that among 6,065 spine pain patients, "NSAIDs reduced pain and disability, but provided clinically unimportant effects over placebo."
December, 2013, Vol. 13, Issue 12
Industry Leaders Share Their Five Keys to Business Success
By Marshall Dahneke and Jean Shea
The numbers vary depending on the study you read, but generally, the survival rate for a new small business after five years is less than 50 percent. Businesses fail for many reasons however, in this article, we'll focus on some of the key things you can do to help your business succeed.
Through our experiences, we've come to believe success is attainable for most by being optimistic, learning from failures, embracing your weaknesses, involving your team and staying on track. We also believe those in the massage profession have a better than average chance of survival due to their indisputable passion.
Within reason, what you believe is what you will achieve or become. "Attitude is the prophet of my future." Choose to believe and you'll find success to be a self-fulfilling prophecy.
Adversity in business is not an "if" but a "when." One of the biggest success factors is a business owner who does not get discouraged, but instead is motivated by obstacles. Nothing easy is worthwhile and nothing worthwhile is easy. Real success requires consistent hard work and dedication. Commit to what you love, love what you do and don't be afraid to take action. Think big and ask what you can change or add to the way business is currently being done. However, be aware that the payoff may not immediate. Be patient.
Fail Fast, Fail Frequently, Fail Forward
What is the fastest way to learn? To fail! Most of us need to change our view of failure. We all fail. In fact, failure is necessary and you can't afford to not take risks. Have the courage to try new things. Take risks often — just avoid "bet the ranch" decisions. Take risks in digestible, bite size chunks.
And when you fail, strive to fail fast — identify your mistakes quickly; fail frequently — take manageable risks; and fail forward — learn from failure to innovate and become more efficient. You'll then view failure as the integral path to success. Get outside of your comfort zone. Nothing will change until you take action to change it. At best, strive to create an environment where it is okay to fail. When you do, you'll have an environment that is healthy and conducive for learning, creativity and growth.
Most people can embrace new ideas, diversity and even change, yet seldom can someone embrace their own weaknesses. It's human nature to want to be perceived favorably. But personal weaknesses, if left undiscovered or ignored, can make things very difficult in business. We were most successful when we embraced our weakness — being small — and showing our customers how that benefited them. They received personal and intimate customer service because we knew them. We don't try to do everything. We simply focus on being great at what we do.
You may ultimately want to improve your perceived weaknesses, i.e., grow a small company into a larger company, but in the process, determine how your weaknesses may be a strength. If you view them as strengths, your customers will as well. When running a business, maximizing your personal strength is important, but it doesn't guarantee you success. You need to be clear about and embrace your weaknesses. For example, if you dislike math, hire an expert to do your taxes. If you're not a great writer, don't put pressure on yourself to create epic blog posts or fancy newsletters each week. Focus on smaller blog posts and simple newsletters. The opposite of success isn't failure; the opposite of success is doing nothing. Find those glaring holes in your game, dedicate a bit of time and energy and be amazed at the results. Remember, the only expert on you, is you.
Involve Your Team
The leaders who work most effectively never say, "I." That's not because they have trained themselves not to say it, they simply don't think in that singular term. They think "we" and they think "us." They understand their job is to make the team function well. They accept responsibility and don't sidestep it, but "we" gets all the credit. They also learn how to become a true team player.
The benefits you gain from being a team player are:
Stay On Track
How important are the details in running a business? Very! Any dream without a plan will become a nightmare. Success versus failure often rests on paying attention to the details. Know what it is that you want to do and develop a plan to get there. You should create both a one-year business plan and a longer-term strategic plan. Establish metrics and milestones to define your pathway to success and pay attention to progress. If you discover you are not on track, ask why. Don't give up on your plan too quickly. Ask questions – are your strategies and metrics solid or flawed? Adjust by making course corrections. The trajectory of the first Apollo moon shot was carefully calculated well before launch, but required hundreds of course corrections after launch to successfully reach the moon.
Maybe your plan isn't to change the world; it's simply to change your life. You can do that by believing in your plan, staying optimistic, having the courage to face and overcome challenges, being willing to fail, embracing your weaknesses to leverage your strengths and building and supporting a team that complements your strengths.
You don't have to change the world to be considered a success. Changing your world in a positive way is success. Go accomplish something great, one step at a time. You're very likely to improve someone else's life in the process. And isn't that what it's really all about?
Marshall Dahneke, CEO, is responsible for global management of Performance Health's business, including people, talent and strategy development and execution to better serve customers and promote growth. He holds a Bachelor of Arts in Economics and a Master of Business Administration, both from Brigham Young University in Provo, Utah.
Jean Shea is the Founder and President of BIOTONE, one of the leading manufacturers of massage lubricants in the United States. Her company has funded critical research by the Touch Research Institute in the area of massage with breast cancer patients. Currently, they support the Massage Therapy Foundation Community Service Grants to help make massage available to all communities.
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