resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Making Sense of an Increasingly Obvious Conclusion
Where's U.S. health care heading? Like it or not, the list of telltale signs is growing to a point that stands out to even the most myopic observer. Consider this list of facts as you look into the future of health care in the United States:
Detoxification Demystified and the Crucifers that Help
"Let food be your medicine and medicine be your food," is a quote often attributed to Hippocrates, a philosopher of the 5th century BC.
When I started to think about what I wanted to do, I toured different schools to choose where to pursue my original chiropractic education.
Yo San University Receives $1 Million Gift
Long-time Yo San University supporter Thomas S. Blount recently gave a $1 million dollar gift to the University, it's largest charitable gift to date. Mr. Blount was a retired naval officer, aerospace consultant and philanthropist.
Designing a Fitness Plan (Part 1)
It doesn't matter if you come to my practice for pain relief, weight loss, healthy aging or something else. The formula I talk about for each patient's fitness strategy is pretty much the same.
Suffering Makes Us Human
It is possible that suffering, instead of being something negative, can be one of the greatest gifts to bring out one's humanity — if we allow it to be.
Create Community and Grow Your Practice
Many healthcare providers are fortunate to enjoy the freedom and independence of owning their own businesses. However, the constant demands can lead to a lonely and isolating experience unless you make an effort to get out of your office.
Born to Energize the Human Spirit: Recollections of Sig Miller
Sig Miller, longtime executive director of the Association of New Jersey Chiropractors (ANJC), passed away on Sept. 17 after a long battle with cancer.
Breech Baby: A Scientific Approach
You learned a classic cookbook style treatment strategy in college for treating breech baby presentation. I'm sure you've used it. The main ingredient: moxa at Urinary Bladder 67.
Cold and Flu Season: Expanding the Repertoire
As we move into the winter months, it is important for clinicians to have a solid working knowledge of effective herbal protocols for treating and managing clinical cold and flu presentations.
Pro-Con: Swaddling for Newborns
The practice of swaddling has been used for thousands of years and was popular until the 1700s, when it was slowly abandoned by many cultures that considered it old-fashioned or barbaric.
Too Many to Remember: Tips to Revive Your Ortho / Neuro Test Skills
When I was at Palmer in the mid-1980s, we were given a set of notes in one of our diagnostic courses. The notes covered approximately 70 orthopedic and neurological tests for various regions of the body.
The Concussion-Subluxation Complex
In the Aug. 1, 2014 issue of Dynamic Chiropractic, I reviewed some of the literature demonstrating the role of the chiropractic adjustment in post-concussive care.
Tailor-Made Knee Pain: The Sartorius Muscle
A patient was referred to my office after receiving treatment from various providers with no results. The patient was training for the Olympics as a marathon runner and was unable to run or walk without severe medial knee pain.
Targeting the Bad Apples in the Bunch
While everyone was focused on the conversion to ICD-10, the Office of Inspector General for Health and Human Services released a new report on chiropractic titled "CMS Should Use Targeted Tactics to Curb Questionable and Inappropriate Payments for Chiropractic Services."
How to Market to the Medical Profession
The world of health care is changing dramatically. When situations occur that cause expenses to increase, it is time for you to develop strategies that maintain and grow revenue.
Diagnose Sprain Injuries in MVA Cases With Dynamic X-Rays (Pt. 1)
Am I the only person to notice hospitals are doing a seemingly insufficient job lately in their initial radiological workup of motor vehicle accident (MVA) victims?
The 2015 Nobel Prize Shines a Spotlight on TCM Research
Traditional Chinese Medicine continues to make it's presence felt on the world stage as the 2015 Nobel Prize in Physiology or Medicine was jointly awarded to William C. Campbell and Satoshi Omura for their work on combating parasites and YouYou Tu for her discoveries in combating Malaria.
Are You a Stakeholder?
In today's world many new things are occurring, especially in the world of information technology. With these changes, comes an entire new set of vocabulary words and definitions.
F4CP Making a High-Impact Impression
The Foundation for Chiropractic Progress has released details of its 2016 strategy, certain elements of which are already in play. The strategy includes ads, posters and other resources available to all F4CP members.
November, 2013, Vol. 13, Issue 11
When is the Best Time to Ask for a Re-Booking?
By Irene Diamond, RT
The best time to tell the client they should return for more sessions with you is actually before you even have the initial session. Considering almost all of your clients will be coming to see you for a particular reason, problem to solve, situation to manage or "issue" they want you to look at, you can be reasonably assured they will most probably not have that reason or problem solved after only one session, no matter how good we are as clinicians.
So, what my therapists and I find works the best to easily get them to re-book with you (and it also makes sense to them) is to advise them in advance what you anticipate their therapy plan should be. If you wait until during the session to discuss their need to return, it may get a little muddled and cross boundaries, with you coming across as both a salesperson and therapist. If you wait until after the session, as they're checking out, they are hopefully seeing some great, positive results already, so it might be hard for them to see the value of needing continued sessions with you at that point.
We always try to start with an accelerated package, but you should start with what you feel is best for your client. You could say something like: "I've found that the clients I work with who have the same sort of back pain as you have, see the best results when they schedule an initial evaluation with me and then four sessions within a 10-day time frame" (or whatever the case is for you).
When you advise them in advance, there are no surprises for your client as to what YOU clinically believe to be the best therapy plan for them. When you are direct like this, you are being responsible and truly helping them reach their clinical goals. (For those of you who follow my teachings, this falls under the "Advisor, Not Order-Taker Role.")
Once your client is in front of you at their first session, you of, course, do a more thorough assessment of their condition, needs and their goals to determine if, in fact, they do need to see you again. From there, you design your therapy plan for them. It might turn out they don't need to see you again; but those cases are very rare. I teach a concept of "Four Phases of Care – RoadMap to Wellness." In clinics, most often a client presents at the Suffering or Corrective phase. In a spa environment, it is at the Corrective or Maintenance Phase. Either way, they can benefit from continued care based on their case.
Think of any other "maintenance" service you personally use to help you see ONE VISIT IS NOT ENOUGH: car wash, oil change, hair cut, dental cleaning, carpet cleaning, tree trimming, pool maintenance, mani-pedi ... all services people use on a regular basis. If your car only got tuned up once every few years, it probably wouldn't run well. It is not crazy for you to invite your clients to get on a maintenance plan with you. They just need to be told how often you want them to come back!
To read other posts from our expert panel, visit the WIBB blog at www.massagetoday.com/wibb/.
Irene Diamond, RT, is the founder of the rehabilitation technique, Active Myofascial Therapy ~ The Diamond Method and creator of Successful Massage Therapist.org, the world-wide online resource for massage therapists. Irene is honored to be inducted into the Massage World Hall of Fame in 2013 for recognition of www.theDiamondMethod.com and www.SuccessfulMassageTherapist. Irene's next Active Myofascial Therapy seminar will be held August 2012 and therapists can register at http://TheDiamondMethod.com/Learn-AMT/Certification. You can also find tips from Irene by visiting the Women In Business Blog at www.massagetoday.com/wibb/.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.