resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
A Guide for Talking to Doctors about Acupuncture and Brain Chemistry
Before I begin any discussion of how to talk about the effects of acupuncture on brain chemistry, nervous and endocrine function, it is essential to understand just what physicians most need help with.
Immunizations by Colorado DCs: Really?
You probably didn't hear about it, but back on Nov. 21, 2013, the Board of Directors of the Colorado Chiropractic Association (CCA) adopted "immunization authority" for Colorado DCs as its No. 2 legislative goal.
Coding for the Subluxation: ICD-9 vs. ICD-10
When I attended chiropractic school, I was taught that chiropractors approach health care differently than the traditional medical establishment.
Medical Qigong for the Heart: Part III
Part 1 and Part II of this series focused on the physical aspect of the Heart and mental emotional aspects of the Heart respectively. Now, I would like to focus on the spiritual aspect of the Heart.
Building From the Bottom Up
I caught up with my dear friend Honora Wolfe, in her Colorado painting studio where, if she is not praying in Bhutan or doing charitable work in a Nepali free clinic, she spends most of her time now.
Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
Are You a Bad Chiropractic Patient?
My father was a great DC. In fact, as you might expect, he was the doctor of chiropractic I measured all other doctors against. Sadly, he died at age 61 when I was in my early 30s.
Why You Should Include the Single-Leg Stance Test in Every Patient Assessment
The single-leg stance (SLS) test, also known as the single-limb stance test, unipedal stance test or one-legged stance / balance test, is often used in the geriatric population to assess static postural and balance control.
A Chinese Medicine Story: An Interview with Mazin Al-Khafaji
Mazin Al-Khafaji's work has interested me for years. In February 2014, we invited him for the second time to speak at the Southwest Symposium in Austin, Texas.
A History Worth Telling
The popularity and the use of acupuncture for the treatment of animals in the United States is at its peak.
New Medical Technologies You Need to Know
We're all familiar with how fast computers become obsolete, as well as the rapid pace of development in the field of cell phone technology. The latest smart phones are far more powerful than desktop computers were only a few years ago.
The Science of Stretching
In 1986, Rob DeCastella set a course record by running the Boston Marathon in 2:07:51, just 39 seconds off the world record.
Curbing Label Overwhelm
For the average consumer, reading a food package can be overwhelming: natural, organic, non-GMO, gluten free, free range ... you get the picture.
Peer Points: Always Seeking To Grow
Ellen "Kiki" Geary has spent the last decade honing her craft. As a specialist in integrative holistic care, she went straight from completing her master's degree in acupuncture and chinese herbal medicine from Bastyr University to building a successful and thriving practice in the small community of Anacortes, Washington.
Physical Exam 101: The Hands
I am sure you are familiar with the old adage: "When the only tool in your toolbox is a hammer, everything starts to look like a nail."
Remembering Clarence Gonstead and 50 Years of the Gonstead Clinic
Dr. Clarence Selmer Gonstead (1898-1978) took chiropractic practice from back-alley bone setting to an understandable biomechanical science. His life was dedicated to clinical competency.
Fibromyalgia: Put the Pain in Its Place
While some fibromyalgia patients respond favorably to regular chiropractic care, others experience minimal relief. Unfortunately, many of these patients must rely on pharmacological management to relieve their constant pain.
Vaccines and Chiropractic: Evidence-Based Medicine or Medical Dogma?
Right or wrong, the chiropractic profession has historically been against vaccinations. However, a growing trend within the profession is seeking to reverse this position.
Knee Pain From the Kinetic Chain
As practitioners of manual medicine, chiropractors often treat patients suffering from knee pain.
September, 2013, Vol. 13, Issue 09
How to Get Your Fans to See All Your FB Notifications
By Stephanie Beck
We all know that when a person "likes" a page, they have chosen to become a fan of your company page so that they get information from your posts. Did you also know they will start to see your posts in the news feed on Facebook? So, you are probably saying, "tell me something I don't already know."
Well, the downside is that simply "liking" a page doesn't ensure that your fan will see all the posts you make. A cold hard fact by Facebook is that the median reach of Facebook posts by a page to a fan is 16%! Another way of looking at it is your fans (unless they are truly actively engaged fans) typically see only 16% of the posts you make on your Facebook page!
YIKES! Why am I working so hard and posting all the time to only reach 16%? Is there a way to be the odds? Let's face it, you want your fans that have "liked" your page to see every post, right? Does Facebook offer a solution to get to see all the posts? The answer is a resounding Yes!
Educate your fans on the newest solutions by Facebook called "notifications." Notifications let your fans know every time you've made a comment or someone else has commented on your posts. This is a great way for you to stay top of mind.
How do your customers activate page notifications? Once they have LIKED the page, hover over the "like" button and a drop down screen will appear. Select "get notifications" and "show in News Feed" by clicking on each selection and check mark will appear. This now activates notifications for your page.
How do they view notifications? The notifications will appear in the upper right hand corner. When you click on the notifications, a secondary box opens showing a list of the appearances. This will keep your fans "in the know" about your page. Especially when you are running contests, or notifications of special events, whisper codes and other offers!
This is also a powerful tool for those Facebook users who are always on the go and need a quicker way to find out what has been happening on their favorite pages. Set up the notifications on your favorite pages today. That way when you don't have a lot of time, you can still check in to see what is happening on your favorite pages between clients.
To read other posts from our expert panel, visit the WIBB blog at www.massagetoday.com/wibb/.
Click here for more information about Stephanie Beck.
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