resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Are You Really a Healthy Eater?
I always giggle a little bit (to myself) when someone comes into my office and informs me that they are a healthy eater. What exactly does that mean? Does that mean they eat sugar in moderation? And what's that, exactly?
Neuroscience: Where Western Medicine and Chinese Medicine Can Come Together
The recent advances in neuroscience are truly incredible. With this expansion of scientific knowledge, I would like to see even more research into the neuroscientific basic of acupuncture and Chinese Medicine.
Let's Speak With One Voice in 2015
For the longest time, the chiropractic profession has attempted to achieve some form of unity. On a political level, this was characterized by an ultimately unsuccessful two-year merger effort between ACA and ICA leadership from 1986-1988.
Cell Health (Part 2)
Dr. Barsten, your book is about restoring "cell vitality." Can you briefly define the term? Cell vitality is more than the mere absence of symptoms or pathology, but optimum structural, physiological and energetic health.
Acupuncture and Homeopathy: Bioenergetic Brothers
Acupuncture and homeopathy share an important healing principle: bioenergetics. "Bio" means "life," so bioenergetics is literally "life energy."
Old TCM Sayings: Treat the Front to Treat the Back
Chinese medicine college was, and always will be, a memorable time. It was a time of massive personal and professional growth.
It might have been a miserable start to the day in the heart of downtown San Diego. A heavy rain had soaked the large homeless population congregating near the intersection of Third Avenue and Ash Street as they waited for a free breakfast to be served at the First Lutheran Church on the corner.
Unlevel Pelvis in the High-School Athlete: Exploring Causes and Effects
The unlevel pelvis is all too common in the high-school athlete and if not detected, will likely cause a lifetime of musculoskeletal issues. Any provider who doesn't look for this common finding is missing critical information.
Connecting the Dots
In 2002, I published a book on patient examination procedures that included information on the procedural coding of the recommended examinations. The book should have been published in 2000, but I had trouble finding a publisher. Why?
Case Histories from Bali: Treating Balinese Chidren with TCB and Shonishin
When I moved to the island of Bali in 2005, I offered my services in Bumi Sehat, which means Healthy Mother Earth, a free birthing center for poor and disadvantaged local women located in Ubud.
The Conscious Evolution of Healing, Part 2
The idea of transmission is very important in the Chinese medical classics. According to author Claude Larre, the ancient Chinese were highly interested in the connection between things. Nothing was looked at as an isolated entity.
Finding Balance in the Clinic
This past December, I celebrated 11 years in practice. I seriously don't know where the time went. I feel beyond blessed and grateful to be practicing our profound and beautiful medicine and to be helping guide my patients restore a state of optimal health.
Leaving Footprints on Capitol Hill: Tribute to Dr. Kenneth Luedtke (1930-2014)
It was with great sadness that I heard of the passing of Dr. Ken Luedtke.
Put the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay. Social media apps and channels of distribution may evolve, but the concept of social media is now big business and a part of all our lives.
It's Time to Create a Strong Acupuncture Footprint
Footprints in the sand. Footprints in the snow. Where do these footprints go? Some are big, some are small, but footprints are made by all.
The CDC came out with a report in March 2013 that suggests 1 in 50 children will be diagnosed somewhere on the autism spectrum – significantly higher than the 1 in 86 figure that came out in 2007. What does this mean moving forward, particularly for children?
Mind-Body in Motion
A central goal of low back pain treatment involves the correction of dysfunctional movement patterns believed to be responsible for spinal overload.
News in Brief
An Encouraging Sign at Palmer; NBCE Announces Retirement of Longtime Director of Testing.
Help Your Parents Stay Engaged
As much as parents may wish it were so, children do not come with an instruction manual. There's no "how to" that can be followed and no two children are alike, so what works with one generally won't work with the next.
Reflections: The Art of Teaching Asian Medicine
Over the past three decades, my global workshops have been translated into German, Swiss German, French, Romansch, Spanish, Lithuanian and Xhosa. Time to offer you new teachers a few tips!
July, 2013, Vol. 13, Issue 07
The ABC's of Meeting with Physicians, Part 2: The Meeting
By David Kent, LMT, NCTMB
You only need one minute to introduce yourself to a doctor and ask for patient referrals. You must function with confidence and surgical precision. Doctors frequently meet with pharmaceutical and medical equipment representatives that deliver professional and informative presentations.Some pharmaceutical representatives' stop by 60 doctor offices a week; 12 a day, five days a week. They know their product, which patients benefit and the best practices for the doctor to follow when prescribing. The first article of this series covered setting goals, performing research, compiling lists, attire and common questions. This article will focus on the details of the meeting and how to prepare.
Practice Makes Perfect
So how do you practice? The answer is simple, get dressed like your going to a physician meeting, walk into every business in town, except a doctor, introduce yourself, explain who you are and the type of patients that benefit from your treatment. People will ask the same questions as a doctor, for example, what are your fees and do you accept insurance? How do your treatments help? Practice makes perfect and you will quickly get comfortable speaking with people about your practice. This process will refine the delivery of your answers and help with the integration of visual aids.
Doctors and the general public know that pain can be caused from myofascial trigger points. A picture is worth a thousand words and a powerful educational tool. Know your visuals and common pain patterns, muscles like the upper trapezius can create head pain and the glutues minimus can create iliosacral and lower extremity pain.
Doctors are trained, from the first day of medical school, to make a quick assessment based on a combination of variables including: visual observation, subjective reporting and objective findings. During the meeting, the doctor is assessing how you are dressed and the delivery of your presentation. They are asking themselves a few questions: Is this person knowledgeable? Do I have confidence in their abilities? Could this person help my patients? Will patients be safe or could they be harmed, causing legal exposure?
Keep it Simple
It's important to stick to the basics. Here's a script I use: "Hello doctor, I'm David Kent with Kent Health Systems and I'm here today asking you to consider referring patients suffering from myofascial pain to my clinic for treatment. I would like to show you a few common patterns patients subjectively report that could have a myofascial component. I am located in Justin Square on Deltona Blvd. I do not accept insurance. Here is my Prescription/Letter of Referral, with a map on the back with directions to the clinic. Thank you for you time. If you have any questions please contact me."
Now that you have a plan and a few examples of how I implement my meetings, get out there a start practicing. The next article in this series will address how to conduct proper follow-up after this initial meeting.
Click here for more information about David Kent, LMT, NCTMB.
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