Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
May, 2013, Vol. 13, Issue 05
Specific Considerations when Massaging Seniors
By Sharon Puszko, PhD, LMT
On January 1, 2011, the first baby boomers turned 65. Every day since then, and for the next 18 years, 10,000 people will turn 65 according to the U.S. Census. Over the next decade, we will feel the impact of this change on the health care system, the housing market, the retail industry and in our own massage therapy businesses.Whether or not one's business specializes in geriatric massage, we will all see an increase in the number of older clients we treat. This means it is important to be aware of the difference between massaging your younger clients and massaging senior clients. Even though many in this demographic are active and in robust health, others are more sedentary and frail. It is important to have a basic understanding of the considerations to keep in mind when working with this population.
Try to find out for how much of their life a client has been active. The issues common to a client who has been active most of their life tend to be more "predictable" from week to week, as they usually are not making any drastic changes to their activity level. These types of clients also tend to be in a general better overall state of health and can usually handle a one hour session. On the other hand, some active seniors might have recently taken up exercising as a result of a doctor's suggestion, or a personal desire to become healthier, but have not been active for most of their lives. These clients typically have more acute pain issues resulting from their body adjusting to an exercise program and they are typically less flexible. One hour sessions may be too long for some, so please be aware of how the client is responding, and if they seem to be uncomfortable after a half hour, that may be the right amount of time for a session.
Regardless of activity level, seniors still are geriatric clients and should be treated as such. The amount of pressure one uses should be modified since their skin is thinner than younger clients. Some other contraindications to consider when working with geriatric clients include, but are not limited to, thinning bones, the site of a repeated injection, burn wounds, skin ulcers or any type of joint replacement. A comprehensive intake is necessary to determine if a client has any condition that might require a doctor's permission before performing bodywork.
The above information is meant as an introduction to working with seniors, instead of a complete guide. There are many issues related to aging that go beyond simply applying less pressure, such as medications, thinning skin and stamina. Because of the growing aging population and the body of evidence that proves massage is beneficial for our health, geriatric massage is on the rise. We are learning more and more about this field every year, which is exciting. Therefore, it is highly recommended to take continuing education classes in geriatric massage that discuss techniques and contraindications in depth. This way, one is properly prepared for the rewarding experience of working with this population.
Sharon Puszko is the owner/director/educator for Day-Break Geriatric Massage Institute. She may be contacted at
or through her Web site: www.daybreak-massage.com.
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