Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
March 5, 2013
Florida PIP Lawsuit Update
By Vivian Madison-Mahoney, LMT
It's no surprise; we saw this crash coming loud and clear in our rear-view mirrors for over a year now as we watched two major auto insurance related bills move through the Florida legislative process in 2012.You as a Florida driver, passenger, pedestrian, household family member or other person involved in a motor vehicle crash will see major deductions in the insurance benefits that you think you already paid for with your premiums. One major loss is that if you are injured you can no longer receive any massage therapy or any acupuncture services.
Massage therapy and acupuncture in any form, no matter who provides it, is no longer reimbursed to help relieve pain and suffering for your muscle-related injuries. Muscle pain needs muscle therapy specialists to bring relief of pain and correction of conditions that have resulted in not being treated by any other means. When, as a muscle therapy specialist, you can see a patient of years in pain and suffering and on medications that caused internal bleeding finally get relief and be able to eliminate such medications because of massage therapy services, there's no better testimony that massage therapy works to help those injured in any accident that affects the patients musculature systems. Now, a medical service provided for 29 years has been abolished by Governor Scott with his promises to help insurers save money and his strong hold on legislators during 2012 legislative session.
This legislation was introduced as a trade-off - decrease PIP insurance rates (because all Floridians are required to purchase $10,000 in PIP insurance and all PIP insurance carriers are required to sell $10,000 in PIP insurance) in return for limiting the coverage provided. Despite this, the PIP insurance premiums continue to rise with the carriers arguing that they are not raising rates as much as they could!
This travesty has just begun. Is anyone listening? Does anyone really care that the state of Florida is essentially saying that massage therapy and acupuncture are pointless, associated with fraud and not worthy of being reimbursed by the sole healthcare insurer for injuries arising out of motor vehicle accidents? Do you realize that the state of Florida is unilaterally benefiting PIP insurance carriers at a tremendous cost to the very citizens it is supposed to protect?
It's been so discouraging to realize that so many LMT's are pretty complacent, not caring or not wanting or willing to get involved or are unwilling to stand up for their own rights or those of their patients, even if that patient might someday be themselves or a family member (God forbid). They seem to just let this go by as if it has never happened. Just because they do not accept insurance, they have tossed this whole PIP issue out the window. I have heard such remarks as, "I don't take insurance so it does not affect me."
We have more than 33,000 LMTs in Florida and more than 100,000 in this country. Out of all of these, I could only muster up donations (so far) from about 250 of them. And out of those, 44 were donations from therapists and doctors in states other than Florida, including a chiropractor from Alaska!
If you are interested in helping LMTs continue to make a living in the medical field in Florida (and elsewhere to prevent this from spreading to other states), please go to www.flpipdefensefund.com and donate a few dollars to our cause to save PIP from the wolves and get us back in the game! Help to stand by the brave and steadfast plaintiffs in this case who stuck their necks out to stand up for all of us!
Click here for more information about Vivian Madison-Mahoney, LMT.
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