Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
I just got finished with a ...
resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Acupuncture and the Pulse
In 1991, I attended a martial arts workshop hosted coincidentally by Sung Baek, a martial artist and the head of his lineage as a Korean trained acupuncturist. I was enamored by the details Sung could attain from the pulse, as told to me by some of his apprentices.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
What Does Success Mean to You?
Recently, I was asked to speak to young, budding businesswomen about running a successful business — and at first I thought, "Me? You want me to speak to others about success?!"
Breath: The Movement of Oxygen and Energy
I remember with surprising clarity the first time a patient started crying during an acupuncture treatment I was giving. This is now quite a long time ago, back in 1999, when I was a student.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients, in May 2014, researchers showed that drinking the equivalent of 2 to 4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
The Source-Luo Point Combination
The luo collaterals are part of the acupuncture channel system presented in the Su Wen and the Ling Shu (The Nei Jing). The function and clinical application of the luo mai are primarily presented in chapter 10 of the Ling Shu, however, they are also found in others chapters in the Su Wen and the Ling Shu.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
TMF 2015 Scholarships
The Trudy McAlister Foundation (TMF), a nonprofit organization established to support students who are on track to make contributions either to clinical practice and/or to the understanding of the role of Traditional Oriental Medicine, has announced the 2015 scholarship recipients.
Acupuncture in the U.K. Today: A Personal View
When asked to write a short piece on the current state of the U.K. acupuncture profession, my first response was to say it has all been relatively quiet.
Marijuana, Apathy and Chinese Medicine, Part 2
A talented young woman presented herself with emotional mood swings, which included being nervous, anxious and jittery.
The Nectar of Plants: Essential Oils and Chinese Medicine
Essential oils are a very hot topic these days, especially with the likes of the Ebola virus and the resurgence of measles lurking in our awareness, but when I first became interested in Chinese medicine, essential oils weren't on the radar screen for acupuncturists.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Use Technology to Gain New Patients and Improve Efficiency
From the smartphone in your pocket to your microwave oven, advancements in technology have made almost every aspect of our lives easier.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
Calculating Billable Units
I recently learned of an office that was audited based on the number of acupuncture sessions performed in one day. Is there a maximum number of sessions that can be performed in one day?
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
The Year to Make Things Happen
It is hard to believe that the Year of the Ram – 2015 is half over. Time seems to be moving especially fast. This is the year for things to happen for the acupuncture profession.
The Modern Acupuncturist
You studied ancient Chinese medicine, but I'll bet you don't practice it! Contrary to popular belief, our medicine has evolved A LOT over the years. Let's take a brief walk through history and discover the differences between ancient and modern acupuncturists.
March, 2013, Vol. 13, Issue 03
It's Time to Spring Into Action
By Sharon Puszko, PhD, LMT
I've noticed a familiar drip, drip, drip sound coming from my patio this week that is putting a smile on my face. It is the sound of snow and ice slowly, but surely, melting off the roof and dripping down the gutter.Even though the last couple of winters have been more mild than usual in the Midwest, I still find myself anxiously awaiting the arrival of spring in March. While I enjoy the snow after it first falls, it always seems to turn into a slushy, dirty mess after a couple of days. Which makes it unpleasant to walk in, hike in, or simply get from my car into a building - especially when carrying a table. The disappearance of snow and the dirty snow piles makes it much easier for me to get outside on a regular basis. Since spring is now just around the corner, it is a perfect time to come out of hibernation and re-convene with nature.
Of course, we have all heard that it is good for us to spend time outside. The fact that sunlight touching human skin creates the most absorbable form of vitamin D available is a powerful testament to the importance of spending time outdoors. But, how often do you really get outside? I believe the answer to this question varies greatly depending on where people live and what their lifestyle is like. While some may be spending an abundance of time outside, my guess is that for the majority of us, there is room for improvement.
I know we all lead busy lives, but getting quality "nature" time every week is really important. There are a plethora of reasons to get outside on a regular basis - indeed, entire books have been written on the subject. Let me share with you just a few I came across. Hopefully, one or more of them will pique your interest and motivate you to spend some more time outdoors.
"Time-Out" For Adults
If your business is near a park or a quiet street, use a break in between clients to step outside for 10 minutes, and either sit on a bench or take a brief walk. If you are located near a busy street, or in a large city, I would recommend taking a brief walk with headphones and your favorite music. I, personally, would not find it relaxing to sit on a bench in the middle of Chicago. Try to forget about the phone, TV, Internet, to-do lists and family obligations for just 10 minutes. Getting outdoors is one good way to relax and recharge our body and mind. This is so important to us as practitioners!
Feed Your Brain
In a 2008 study, researchers at the University of Michigan found memory performance and attention spans improved by 20 percent after people spent an hour interacting with nature. We now live in a world of instant gratification and more people seem to have attention spans that are drifting in 10 directions at once. No doubt, we could all benefit from improving our ability to concentrate and remember things.
Invite New Things Into Your Life
When you leave the confines of your office or home, you enter a whole new environment, filled with new sights, sounds, smells, textures and people. By visiting a park or walking around the neighborhood, you can make new connections with people that would have never been possible. When you visit the same place at roughly the same time, you will probably start to recognize some of the faces you come across. Who knows what that might lead to: an interesting friendship or possibly a new client.
As the weather warms and the sights, sounds and smells of Spring begin to appear, I hope you will take advantage of at least one of these reasons and get outside. You, and your clients, will be glad you did.
Sharon Puszko is the owner/director/educator for Day-Break Geriatric Massage Institute. She may be contacted at
or through her Web site: www.daybreak-massage.com.
Join the conversation
Comments are encouraged, but you must follow our User Agreementcomments powered by Disqus
Keep it civil and stay on topic. No profanity, vulgar, racist or hateful comments or personal attacks. Anyone who chooses to exercise poor judgement will be blocked. By posting your comment, you agree to allow MPA Media the right to republish your name and comment in additional MPA Media publications without any notification or payment.