resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Using Facial and Scalp Acupuncture To Treat Neuromuscular Facial Conditions
As a practitioner and instructor of facial rejuvenation acupuncture I have gotten many calls over the past 10 years from individuals seeking help for various conditions affecting the facial muscles, nerves, and overall function of the face.
Increased Breast Cancer Risk: Another Implication of High Cholesterol
In addition to being a known risk factor for heart and cardiovascular disease, recent studies have highlighted the link between high cholesterol and increased risk of breast cancer. Breast cancer is the second most common malignancy in women after skin cancer.
The Deficiency Myth
If you went to the same kind of medical school I did and took the same kind of licensing exam I took, you were trained to seek out and expect to find primary deficiencies here in the U.S.
New Knee, New Pain (Part 2)
The patient presented to the chiropractic clinic with symptoms of genu varum and pain on the medial aspect of the tibiofemoral joint.
Betraying Patients and the Profession
Imagine flying from New York to Paris on a jumbo 747. Your thoughts are on your vacation and experiencing the City of Lights. Midway over the Atlantic Ocean, you overhear the flight attendants talking in muffled voices.
Climbing the Ladder of Opportunity (Part 1)
President Obama spoke of building "ladders of opportunity" in his State of the Union and Inauguration addresses.
The Urinary Bladder Official
The Bladder Official is known as the Official Who Controls the Storage of Water. In Western medical terms, this organ collects the urine excreted by the kidneys.
Ask and You May Receive
A friend of my mother has had a problem with her ears for almost 20 years. Whenever the wind blows, it sends shooting pain through her jaw. She has seen any number of medical specialists over that time, but with no relief.
Common Disorders of the Temporomandibular Joint
The evaluation and management of craniofacial pain is a complex endeavor, which often encompasses the presence of temporomandibular joint disorders.
Qigong to Empower Our Youth
Qigong is an ancient form of exercise and meditation used to promote longevity and health. This practice has traditionally been used by adults to balance the body through mindfulness, focused breathing and gentle movements.
The Many Faces of Cervical Compression
When evaluating the neck, there are any number of orthopedic tests to be considered.
Gaining an Independent Occupational Code with the U.S. Bureau of Labor Statistics
One of the most important national activities currently taking place in relation to the development of the field of AOM profession is the Department of Labor's Bureau of Labor Statistics' (BLS) revision of the 2010 Standard Occupational Classification (SOC) system.
An Alternate Method For Choosing The Right Formula For Your Patients
A constant question for us in the clinic is when to make adjustments and when to stay the course. A patient comes in and says, "Things are the same as last week."
Gallop Confidently Into The New Year
Happy New Year! As you may know, this is the year of the Wooden Horse. I received a wonderful gift for Christmas. It is a beautiful glass sculpture of a horse, by Luili Gong Fong, a Chinese artist.
Preserving the Natural Resources and Culture of Chinese Herbal Medicine
As the world experiences unprecedented population growth and ever-increasing ecological pressures, the topic of preserving Chinese medicine's natural resources has attracted steadily increasing attention from practitioners.
Why Stretching Doesn't Work
Like most chiropractors, a good part of my day is spent working with sedentary office workers who spend eight to 12 hours a day glued to a desk chair in front of a computer.
Acupuncture Ambassadors: A Chat with Leader Anthony M. Giovanniello, MSAc,LAc
When you first meet Anthony Giovanniello, you realize he's a humble practitioner, yet is bursting with a type of dedication that you can't help but be overwhelmingly inspired by.
News in Brief
Parker Announces Executive Director of Parker Professional; Athletic TIPS Program Getting Financial Support; ANJC Award Recipients Named.
Embracing the Light
Four years, ago I was diagnosed with a labral tear in my hip that was excruciating and "required surgery" according to an orthopedic surgeon. I tried everything and although the symptoms had mostly abated, I had to give up Yoga practice and everything that could exacerbate the tear.
The Importance of Staying Focused
Our world is so full of over stimulation and constant information. We live in a fast paced, ever-changing society. If you seek you will receive.
Look, Listen and Learn to Code
Study of the Current Procedural Terminology (CPT) Evaluation and Management (E&M) coding system can leave a doctor of chiropractic a bit confused. The description of the five new-patient and five established-patient examination codes takes up several pages in most coding books. The degree of detail and charts used to describe the codes can be overwhelming.
Putting Public Health Into Action: Thinking Globally, Acting Locally
The Chiropractic Health Care section of the American Public Health Association (APHA) met at the 141st APHA Annual Meeting and Exposition in Boston late last year, and it was another triumph for chiropractic and its public health advocates.
Peer Points: Spreading The Word
Pedram Shojai describes his venture into Traditional Chinese Medicine as a journey led by various "mystical experiences." Shojai decided to change the course of his career when he looked deeper into the basics of TCM.
An Introduction to Evidence-Based Clinical Practice - Again
One of your patients is in for treatment and catches you off guard by asking you a question about a news article she recently read. It seems that a new intervention for back pain was found to reduce the rate of serious side effects by 50 percent.
February, 2013, Vol. 13, Issue 02
Let My People Go...To See You as Often as They Like
By Cary Bayer
"How often should I see you?" It's a question that just about every licensed massage therapist is typically asked by new clients or prospective clients with regard to the ideal frequency for treatments.It's a terrific question for any massage therapist to be asked for a number of reasons, the least of which is that it generally means that the person doing the asking will soon be receiving the benefit of your healing hands, and they be revitalizing their achy body and tired mind.
Unfortunately, I have seen far too many therapists answer this important question in ways that sound something along the lines of:
I'll comment on each of these answers and then offer an alternative that provides a win/win/win scenario. Why three wins? Because getting massaged more often benefits the client in obvious health-giving and emotional ways, it benefits the therapists in obvious financial ways, and it benefits all those around the client in a variety of subtle ways.
Whenever You Think Best
One of the things that, in my position as a business coach for massage therapists, I tell my clients who are licensed massage therapists is that if the person who's asking you the questions about frequency of treatments happens to be new to massage and you're the professional, why in the world would you ever possibly think about passing the decision off to them? After all, they are asking you in the first place.
Suppose you asked a dentist whom you were considering seeing for treatment how often they recommend that you should see them. Would you expect a highly-trained health care professional like a DDS to say something along the lines of "Well, whenever you think best?' Or better yet, "Just ask your teeth; they'll know." I'm well aware that you probably have four wisdom teeth in your mouth — but, take it from me, they're much better at chewing food than at chewing over health maintenance schedules.
Once A Month Is Usually A Good Frequency
After doing an informal poll, I discovered that people who get massaged regularly rank the experience as among the top ten pleasures in their lives. So, why would you ask them to wait so long to have this feeling of well-being? Bob Hope, the great entertainer who lived more than a hundred years, used to get a massage once a day. While your prospective client most likely doesn't have the comic star's many millions, a frequency of once a week is a pretty nice one for you to recommend. If they can't afford to pay for a massage each week, let that be their decision, not yours. If they say their are too busy to come in to see you once a week, let that also be their decision, not yours. Don't make financial decisions for your clients and prospects, and don't make scheduling decisions for them either.
An Alternative Response
I like to tell my massage therapist clients the following, which I think is a perfect response to the question that their clients ask, "How often should I see you?" The simple response is as follows, "When I ask my clients how they feel right after a massage ends, they almost always reply by saying, 'great or terrific.' So I ask you, 'How often would you like to feel terrific?'"
What I like most about this answer is that it isn't a lecture. Your client is lectured to by bosses, parents and spouses, on a sometimes daily basis, so the last thing they need is to be lectured to by you, their prospective massage therapist, as well. (Lecturer is also a terrible role for you to play with your client, in this context or in any, because lecturers drone on and on with words and you have the ability to bring your client to a wordless state of silence for an hour. Don't confuse them with such a dichotomy. Far too many people in their life at home and at work bombard them with spoken words, to say nothing of the hundreds of others who bombard them with words in emails.)
What I also love about the answer is that it lets them decide — but only after you've provided an enlightened context within which they can think about it; namely, the state of feeling terrific. There are very few people in their personal or professional lives with whom they come into contact who give them the opportunity to feel terrific — and who do so consistently. That's a rare gift and blessing that you enjoy. Don't short-change them by turning into someone who bores them with words.
Never forget that your massage table is like an oasis for your clients, a calm place in the storm of their lives. You're the lighthouse in a dark and stress-filled world. Never underestimate your importance to their bodies and psyches. You make a difference in their lives and, as a result, in the lives of everyone they touch. If they take a long time between treatments, they carry extra stress and tension around with them for a longer period of time than is necessary, and may wind up taking it out on the people in their lives. Too often, it's those who they love the most who receive their worst. On the other hand, if the frequency with which they see you is, say weekly, you give them the chance to share more of a stress-free, harmonious vibration with their friends, family and co-workers. It also means that you're giving them the chance to share more love with those who they love the most. And that's a huge blessing for you, for them and for their loved ones.
As Moses said to Pharoah repeatedly, "Let my people go." I'm no leader of the Hebrew people, but I'd like to adapt this edict from this great Biblical prophet by saying to you repeatedly, "Let your clients go to see you — as frequently as possible."
Click here for more information about Cary Bayer.
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