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How to Use Online Video as a Tool to Market Your Practice
Health care practitioners, including chiropractors, should consider online videos as a key element of their Internet marketing strategy. In the next three years, videos are expected to account for nearly 70 percent of all consumer online traffic, according to Cisco.
Happy New Year 2015 Gong Hoy Fat Choi
Welcome to the year of the sheep! We begin a new year guided by the sign of a quietly and creatively organized animal.
AWB Makes a Difference in the Yucatan
We are in the sleepy town of Izamal, located about an hour from the Merida airport where our group arrived last night. Later that morning, on a bus winding through the dusty roads of the Yucatan, fourteen acupuncturists, two facilitators from AWB and two tour guides make their way to the small rustic town of Popola.
Ringing in the Billing New Year
What are the new modifiers that replace modifier 59? Will they allow doctors of chiropractic to be paid for 97140, manual therapy, when done with chiropractic manipulation?
The App Advantage: Get More for Less
You may have noticed the list of "app-exclusive" articles in the directory on the front page of the print issue and in the Table of Contents on page 4. You can't find these articles in print or even in our online archives.
News in Brief
While indignation may be your immediate reaction to H.R. 5780, the Protecting the Integrity of Medicare Act of 2014, the American Chiropractic Association suggests the legislation is just what the chiropractic profession needs.
Taking the Freeze Out of Adhesive Capsulitis
Adhesive capsulitis or "frozen shoulder" is a relatively common condition resulting in severe shoulder pain and global loss of glenohumeral joint range of motion. Incidence of the condition is approximately 3 percent in the general population.
Age and Fertility: Why We Should Worry Less About Age and More About Overall Health
Recently, on one of the acupuncture alumni forums, the topic of age and fertility came up when a practitioner posted a question regarding a patient that was about to turn 40-years-old.
Fight Colorectal Cancer With Folic Acid
CRC is the second most common cause of cancer mortality in the U.S. and Canada. Although genetic susceptibility plays a role in the etiology of CRC, dietary factors, including certain vitamins, have also been shown to influence the development of the disease in various studies.
I Felt it in My Fingers First
I'm not afraid to say it. Massage therapists make better acupuncturists. I'll tell you how I know, but first I have a question: What do a microcurrent device, a laser and a hippie massage therapist have in common?
Trouble Down Under: San Zhen Therapy for Lower Jiao Issues
In the last several columns, I have discussed many clinical options for utilizing San Zhen or Three Needle Therapy. In this installment, I will continue this trend and discuss several foundational patterns which can be found in several very common clinical presentations.
Acupuncture and its Place in the Integrative Healthcare Practice: The Need to Move from Modality to Profession
Acupuncture and oriental medicine (AOM) has grown and flourished from its inception thousands of years ago in China. In surrounding regions of Asia, AOM developed as a response to differing cultural, pathological, health and wellness care needs.
Environmental Toxins: Cause of Modern Illness, Part 2
In Part I of this article, we detailed the variety of environmental toxins assaulting our bodies. These include pesticides and herbicides; plastics; preservatives; cosmetics; gasoline additives, solvents and glues; and heavy metals.
Show Up and Show Respect
I was recently asked about my chiropractic philosophy. My answer surprised my questioner.
Animal Acupuncture Gaining in Popularity
We have just finished the year of the fire hoarse and now it is time to spend some time alone, daydreaming and thinking outside the box in terms of where our profession is headed. The sheep person is well organized and creative so this should not be difficult to do.
The Conscious Evolution of Healing: Importance of Opening the Sensory Portals in Classical Chinese Medicine
The Chinese medical classics are not just clinical guides. They give advice; ways we can awaken more fully into conscious awareness.
Movement Assessments: The DC's Sphygmomanometer
I think back to when I was going through chiropractic school outpatient clinic. I was embarrassed to have my family and friends come in for treatment because initial evaluations took three hours to complete.
Chiropractic Research in Review
Occupational LBP in Primary- and High-School Teachers; Treating MVA Complications With Chiropractic Care; Neck Pain: Immediate Effects of Active Scapular Correction; Taping Benefits Stride, Step Length in Fatigued Runners.
The Static Postural Pelvic Exam
I include a static postural analysis in my evaluation routine whether you are a patient in pain or an elite-sport athlete in training. In my day-to-day practice, I require patients to stand still while I "just look" at them.
Helping to Create the Healthiest Generation
The imperative to create the "Healthiest Generation by 2030," envisioned by the American Public Health Association (APHA), was in full force at the APHA's 142nd Annual Meeting held in New Orleans from November 15-19, 2014.
The Way of Zen Performance Enhancement
Working with elite athletes and implementing various techniques to keep athletes focused and at their optimal performance for a sustained period of time includes incorporating various meditation techniques that counterbalance their sport-specific physical and mental demands, which is an important element of success throughout the years.
We Get Letters & Email
Rethinking Our Approach to Immunization; Coming Together for the Good of Our Patients.
Two for One: The Cervical Distraction Test
In today's healthcare system, diagnoses and treatment plans follow a western medical model - especially if you work with attorneys or insurance companies.
Professionalism and Evidence-Based Health Care
Today's chiropractors are facing a conundrum with the Affordable Care Act and its health care reform requirements, including evidence-based practice and health technology assessment.
Right Back Where We Started?
More than 25 years after Judge Susan Getzendanner issued her historic opinion in the Wilk v AMA anti-trust case, evidence suggests that despite increasing collaboration between doctors of chiropractic and their allopathic medical counterparts, when it comes to organized medicine, we may be right back where we started.
January, 2013, Vol. 13, Issue 01
The Facts About Sugar: The Sweet and the Sour of It
By Sharon Puszko, PhD, LMT
While on a flight to Phoenix this past fall, I came across an article on sugar that I found interesting. It made me wonder exactly how much sugar was in the non-fat, no whip, grande peppermint white chocolate mocha I was sipping.After settling in at the hotel, I checked Starbuck's website for the nutritional information, and interestingly, sugar is not listed. After some more online research, I found out my drink had 49 grams of sugar. Well, what exactly does that amount to? Is it a lot? We have been hearing more and more about the excessive use of sugar in our society and its possible effect on obesity and diabetes. But exactly how much we should or should not be consuming has not been made overtly clear. Since we work in the wellness field, it would certainly behoove us to get a sense of where our eating habits fall in the sugar-consumption spectrum.
It turns out that 49 grams of sugar is indeed a lot of sugar. In fact, it is more than double the recommended daily intake of added sugar for women. For the first time ever, in 2009, the American Heart Association published recommendations on sugar consumption (Circulation, August 2009). The report explained that we need to start limiting the amount of added sugars we consume, not naturally occurring sugars such as those found in fruit, vegetables and dairy products. For women, that means we should consume no more than 24 grams (about six teaspoons) of added sugar a day. For men, the recommendation is no more than 36 grams (about nine teaspoons) of added sugar a day, and for children the recommendation is 12 grams per day, or three teaspoons. Many a survey has found that on average, Americans consume about 22 teaspoons of added sugar on a daily basis.
After reading this report, I was quite shocked by how much added sugar most of us are eating without even realizing it. Now that I know how to read the nutritional labels (4 grams = 1 teaspoon or 1 gram = 1/4 teaspoon), I can try to do a better job of keeping track of my sugar intake. The problem, however, is that almost all processed foods have sugar added to them. That whole wheat bread I switched to in order to eat more healthy? Five added grams of sugar in one slice. My creamy peanut butter? Three grams of added sugar. Combined with my daily two cups of coffee (with cream and sugar) and I have reached already reached my limit. The half pint of chocolate milk children get from the school cafeteria? Well, that has 18 grams of added sugar. Add that to the sugar found in popular cereals, yogurts, granola bars and fruit juices, and you will soon understand why doctors are associating sugar consumption with the rise in childhood obesity and diabetes.
Let's be realistic: time and financial constraints make it almost impossible for the average family to prepare three meals a day without using any processed foods. So what, if anything, can we do to decrease sugar consumption?
I chose this topic because our personal state of health does directly relate to our ability to treat clients. If the body is constantly directing energy towards managing insulin levels, it is pulling that energy away from other areas. If we could train our bodies to resist the immediate gratification of the sugar “high,” would we feel even more energetic in the long run? Maybe we could handle doing one more massage a day? Or have enough energy to increase how much we workout? Many in the wellness and fitness industry condone sugar elimination cleanses. After writing this article, I am curious to learn more about them. For now, though, I think I will start by passing on the Starbucks mocha next time I fly.
Sharon Puszko is the owner/director/educator for Day-Break Geriatric Massage Institute. She may be contacted at
or through her Web site: www.daybreak-massage.com.
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