resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Time to Fight for Your Medicare Right
I have heard a lot of noise and a lot of debate about what is going on with Medicare. As an ACA delegate, I often get asked: 'What is the ACA even doing?'
Guidelines for the Use of Modifier -52
Modifier -52 identifies that a service or procedure has been partially reduced or eliminated at the physician's discretion. This is to indicate the basic service described by the procedure code has been performed, but not all aspects of the service have been performed.
Don't Ignore the Lower Half of the Pelvis (Part 1)
When your patient complains of lower back or pelvic pain, but your usual treatments are not getting the job done, what do you examine and treat? You may be missing important structures in the lower half of the pelvis.
International Congress on Integrative Medicine
"Bridging Research, Clinical Care, Education and Policy" was the theme for the International Congress on Integrative Medicine and Health 2016 (ICIMH).
Adventures with the Pericardium
My previous column on the San Jiao deserves equal time for SJ's loving partner, the pericardium. I nicknamed SJ the travel meridian – but pericardium can also play a crucial role in air travel.
Know Your Research: Tips for Evaluating Literature Reviews
Clinical and experimental studies are not the only types of published research we might encounter as we look for evidence to inform our practices. One of the most useful types is the literature review, which summarizes a group of studies.
Work Stress and Musculoskeletal Health: Do Your Patients Get the Connection?
Most people underestimate the impact their job has on their health, especially if that job isn't particularly physically demanding. Big mistake.
Are Probiotics Doing More Harm Than Good?
Considerable controversy exists concerning the efficacy of probiotic supplements. Very few human studies show any real positive impact on the microbiome or health. The "promise" of probiotics is based on the few animal studies that suggest a positive effect.
The National Institutes of Health (NIH) lists more than 80 common autoimmune diseases including asthma, Crohn's disease, Guillain-Barré syndrome, multiple sclerosis, myasthenia gravis, psoriasis, rheumatoid arthritis, and lupus.
Illuminating the Hidden, Freeing the Source
Amongst the Primary Channels, from a classical point of view, the small intestine is perhaps the most important channel to understand. It is one of the least used acupuncture channels in modern acupuncture, yet it within it can be found a wealth of theories from the Ling Shu.
What are the Meridians?
The meridian and collateral system (jing luo, hereinafter referred to as "Meridians") is comprised of the main meridian channels (jing mai) and the collateral vessels (luo mai). Jing takes from meaning of the Chinese word pathway (also jing) and are the main branches of the system.
What's New in the NCCIH Strategic Plan
The NIH National Center for Complementary and Integrative Health (NCCIH) released its draft strategic plan 2016-2021 for public comment in early spring of 2016.
A Study of Relationships
Sa-Ahm's five element acupuncture method is known to be one of the most effective acupuncture techniques in Korea because it gives an instant response at the time of treatment and has a high success rate in resolving chronic problems.
Lessons from Functional Neurology
Chiropractic neurology, also known as clinical neuroscience or functional neurology, is moving the chiropractic profession forward by leaps and bounds.
Analyzing Acupuncture Case Studies
Confirm the answer quickly by the elimination method. Take this case study as an example. After two treatments for back pain, a patient presents for a third session complaining of rapid breathing and wheezing that is made worse during cold weather.
Traditional Chinese Herbal Medicine in Taiwan Hospitals
This spring, a team of Western medical doctors and TCM practitioners from Cleveland Clinic traveled to Taiwan to visit Kaiser Pharmaceutical Co. (KP), and China Medical University (CMU), Taiwan's leading integrative medicine hospital.
MPA Media Wins More Publishing Awards
The American Society of Business Publication Editors (ASBPE) has honored Dynamic Chiropractic with a national award and two regional awards for editorial excellence, and sister publication DC Practice Insights with two regional awards for graphic design excellence.
Less Time Than Required
Q: When is it appropriate to use a modifier -52? Can I use it for a timed service when I do less than the time required by the code?
Let's Talk About Biceps Injuries at the Elbow
While most muscles cross over only one joint, the biceps crosses two joints: the elbow and the shoulder. Injuries to the lower biceps cause considerable elbow pain. Here's how to assess and treat an injury to this area conservatively.
Chiropractic in the Eyes of the Public: 2nd Gallup-Palmer Poll
The second Gallup / Palmer College poll has been completed, yielding significant additional data regarding Americans' experiences with and perceptions of chiropractic care.
The Professional and Practice Benefits of Political Activism
Welcome to election season, a vital part of our American culture. Every two years, without fail, we are bombarded with TV, print materials and phone messages seeking our vote.
September, 2012, Vol. 12, Issue 09
WIBB Exclusive: Why "Voice" Matters to Facebook Pages
By Stephanie Beck
With all the changes on Facebook and the recent changes on Google, it is now more important than ever to have engaged Fans on Facebook. The more fans liking, commenting and sharing, the higher your page will appear in your Fans newsfeeds and the more likely your posts will show up in the Search Engines.Before the change, whenever you posted on the page as an administrator, it would show up as the page name only. You can now change the "voice" of your post so you can post on a page as you. I will demonstrate how you do this and share why this is beneficial to your page.
As page administrator when you are on that page, there is a new term between "Home" and "Your Name" called "Voice." You will also notice an additional tool bar at the top that signifies how you are posting, commenting and liking on the page. You change your "voice" on a page by clicking on the section that starts with "change to..." You can change back to post as the page by simply clicking on this same section again.
Sometimes you have multiple administrators on a page. Prior to this new upgrade, it wasn't always clear who was posting, liking and commenting because all comments from administrators show as the page name. One way some companies and organizations use to denote which administrator is making the post is for the administrator to put their name or initial after a post was made.
Why does this matter to you?
For example, I am one of the administrators for the Alliance for Massage Therapy Education and although I serve as the Marketing Director for the Alliance For Massage Therapy Education (AFMTE), I don't always want to be commenting, liking, and posting as AFMTE. This now allows me to have a voice independent of AFMTE on the page. Whether you are a non-profit organization or business, your administrators now have a way to be interactive independently on your page.
Also in this AFMTE example, I have many friends on my personal profile that are also massage therapists, school owners and educators. Because they are my friends, when I post, like and comment as myself, it shows up in their newsfeed. Now that I can post as myself on the AFMTE page, all my friends, and more importantly, those who are not fans of AFMTE will see that I am liking, commenting, and posting on the AFMTE page. The reason reaching nonfans is so important is that being able to comment as Stephanie Beck, my personal friends now see a page that they should have a shared interest in. This enables me to increase the social reach for the AFMTE page by posting as Stephanie Beck on the AFMTE page.
Therefore, if you are administrator for a page, I encourage you to change your "voice" and like, comment and share as yourself when you post on the page.
And for those of you who have already figured it out, yes, you will be "talking to yourself" if you are the administrator of a page and commenting as yourself. I do remember someone catching me one time talking to myself in public. I sheepishly made the excuse I was talking to myself and not crazy. They jokingly remarked "well as long as you are not answering yourself I think you are safe". Oh dear... I think I might be in trouble now. Oh well, at least I will always be in good company, right?
To read other posts from our expert panel, visit the WIBB blog at www.massagetoday.com/wibb/
Click here for more information about Stephanie Beck.
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