resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
First Annual ICD-10 Updates Take Effect
Yes, there was an update to ICD-10 codes on Oct. 1. It was a regular update to the diagnosis coding system and will take place every Oct. 1, just as it did when the ICD-9 system was in place.
Natural Cancer Prevention: Pomegranate for the Prostate
In recent years, the ingestion of pure pomegranate juice (8 ounces per day) has been shown in clinical studies with human subjects to slow, and to some degree, reverse, the progression of prostate cancer – the second leading cause of cancer death in North American men.
Using the Lens of Chinese Medicine
One of the most common medications I see in clinical practice on a daily basis is fluoxetine or Prozac. Consequently, I hear many complaints concerning the side effects of this medication and am frequently asked by patients to help manage these side effects with acupuncture and Chinese medicine.
Integrative Cancer Care: Chiropractic for Chemotherapy-Induced Hiccups
Hiccups (singultus) are a frequent occurrence during cancer treatment. The cause of the hiccups may be the chemotherapy drug itself, such as Cisplatin; or the prophylactic use of corticosteroids such as Decadron, which is used to prevent nausea and/or vomiting.
U.S. Olympians Have a DC in Their Corner
It's probably old news to you that doctors of chiropractic play an increasingly prominent role in treating athletes, from youth sports participants to weekend warriors, to elite / professional competitors.
Update from the International AIDS Conference
The 21st International AIDS Conference in Durban, South Africa, brought together more than 15,000 of the world's leading scientists, activists, funders, policy makers, and consumers from 153 countries.
Upgrade to "Parker 2.0" in Las Vegas
Continuing your education and refining your practice: two key elements of a successful chiropractic career. Parker Seminars promises both as it celebrates its 65th anniversary in Las Vegas next February, according to Parker University President, Dr. William Morgan, and seminar consultant Dr. Mark Sanna.
Getting Paid by Medicare Is Getting a Major Adjustment
The 2015 Medicare Access and CHIP Reauthorization Act (MACRA) was signed into law to implement a new approach to clinician payments and replace the Sustainable Growth Rate formula.
Treating Peripheral Neuropathy: Multi-Faceted Approach Including Laser Therapy
Peripheral neuropathy affects at least 20 million people in the United States1 and nearly 60 percent of all people with diabetes suffer from diabetic neuropathy. Many suffer from the disorder without ever identifying the cause.
Six Things Every DC Should Know About the Zika Virus
The Zika outbreak continues to spread across the continental United States and U.S. territories. We offer this brief overview on this important public health problem for the practicing doctor of chiropractic.
Workers' Back Pain: Causes, Costs & Solution
You will want to share two important papers published in the past several months. Why? When read separately, each provides valuable information relevant to your patients, community and practice; together, they tell a compelling story.
Going Beyond Just Feeling Good
We all know that most patients come to us for some pain complaint: neck pain, back pain, sciatica, carpal tunnel, etc. We also all know that acupuncture is a great first-line care for these issues, as well as supporting overall health and wellness.
Pediatric Footwear: Function Over Fashion
As practitioners, it is not uncommon for parents to bring us their children to treat or ask us questions related to the pediatric population. Children's feet tend to be a perplexing region for parents and practitioners alike.
Power to the Patient
Against a backdrop of splintered political parties, polarizations within nations, civil unrest, and distrust of established government (such as the growing anti-Washington, D.C. sentiment) comes the not-so-surprising finding that health care authorities and practitioners (with perhaps the exception of insurers) are turning over more and more powers to the individual patient.
Dysautonomia: The Medical Condition You May Already Be Treating
TCM practitioners have spent thousands of years healing patients without knowing or needing the names of their diseases as defined by allopathic medicine. We have syndrome names that are both poetic and efficient.
Decoding the Mystery of Medical Insurance Acceptance
In the constantly evolving profession of acupuncture, one of the least understood areas is medical insurance acceptance. The profession is filled with controversy surrounding this topic: Is it ethical?
Pediatric Asthma: A Case Study
I have had very good success with pediatric asthma, combining acupuncture with Chinese herbal products. Treatment is given over four to eight months, twice monthly, with herbal formulas rotated every month.
Treatment Success at the Won Institute
According to the World Health Organization's 2003 report titled, "Acupuncture: Review and Analysis of Controlled Clinical Trials," acupuncture has been shown to improve many physical, emotional, and mental conditions.
National Board Apologizes for Testing Issues
The National Board of Chiropractic Examiners (NBCE) has issued a formal apology following a series of computer-based testing malfunctions that impacted two separate examinations (March and June 2016) and caused "widespread confusion and frustration" to the nearly 1,500 examinees taking the tests.
Four Ways to Attract Patients
Acupuncturist A has been in practice for six years and has struggled since day one. She spends as much time and money on marketing as she can, but since her practice is slow, her budget isn't that big.
September, 2012, Vol. 12, Issue 09
WIBB Exclusive: Why "Voice" Matters to Facebook Pages
By Stephanie Beck
With all the changes on Facebook and the recent changes on Google, it is now more important than ever to have engaged Fans on Facebook. The more fans liking, commenting and sharing, the higher your page will appear in your Fans newsfeeds and the more likely your posts will show up in the Search Engines.Before the change, whenever you posted on the page as an administrator, it would show up as the page name only. You can now change the "voice" of your post so you can post on a page as you. I will demonstrate how you do this and share why this is beneficial to your page.
As page administrator when you are on that page, there is a new term between "Home" and "Your Name" called "Voice." You will also notice an additional tool bar at the top that signifies how you are posting, commenting and liking on the page. You change your "voice" on a page by clicking on the section that starts with "change to..." You can change back to post as the page by simply clicking on this same section again.
Sometimes you have multiple administrators on a page. Prior to this new upgrade, it wasn't always clear who was posting, liking and commenting because all comments from administrators show as the page name. One way some companies and organizations use to denote which administrator is making the post is for the administrator to put their name or initial after a post was made.
Why does this matter to you?
For example, I am one of the administrators for the Alliance for Massage Therapy Education and although I serve as the Marketing Director for the Alliance For Massage Therapy Education (AFMTE), I don't always want to be commenting, liking, and posting as AFMTE. This now allows me to have a voice independent of AFMTE on the page. Whether you are a non-profit organization or business, your administrators now have a way to be interactive independently on your page.
Also in this AFMTE example, I have many friends on my personal profile that are also massage therapists, school owners and educators. Because they are my friends, when I post, like and comment as myself, it shows up in their newsfeed. Now that I can post as myself on the AFMTE page, all my friends, and more importantly, those who are not fans of AFMTE will see that I am liking, commenting, and posting on the AFMTE page. The reason reaching nonfans is so important is that being able to comment as Stephanie Beck, my personal friends now see a page that they should have a shared interest in. This enables me to increase the social reach for the AFMTE page by posting as Stephanie Beck on the AFMTE page.
Therefore, if you are administrator for a page, I encourage you to change your "voice" and like, comment and share as yourself when you post on the page.
And for those of you who have already figured it out, yes, you will be "talking to yourself" if you are the administrator of a page and commenting as yourself. I do remember someone catching me one time talking to myself in public. I sheepishly made the excuse I was talking to myself and not crazy. They jokingly remarked "well as long as you are not answering yourself I think you are safe". Oh dear... I think I might be in trouble now. Oh well, at least I will always be in good company, right?
To read other posts from our expert panel, visit the WIBB blog at www.massagetoday.com/wibb/
Click here for more information about Stephanie Beck.
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