Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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The Winter of Life: A Personal and Chiropractic Practice Perspective
Last November, my wife and I invited an elderly relative, Uncle Josh, to spend the winter with us. He was 82 years old at the time and turned 83 during his stay. As soon as he accepted our invitation, we began preparing.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
7 Reasons You Want a Beacon in Your Office
Have you heard about how "beacons" are transforming the way businesses interact with their customers? Beacons are low-energy Bluetooth devices that have the ability to send information to a smartphone app.
Research: Know What You're Talking About
Have you ever seen a patient in your office with multiple serious health problems you weren't sure exactly how to address?
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Are You Making the Wrong Impression?
Taking a page from Stacy and Clinton of The Learning Channel's hit television program, "What Not to Wear," we recently published an article in the summer issue of Chiropractic History: The Archives and Journal of the Association for the History of Chiropractic, that explores the evolution of physician attire from prehistoric times to the present.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Looking Back: Abstracts From Chiropractic History (Summer 2015 Issue)
The following abstracts are reprinted with permission from Chiropractic History, the official journal of the Association for the History of Chiropractic. Chiropractic History is the leading scholarly journal of the chiropractic profession dedicated to the preservation and dissemination of the profession's credible history.
Reverse Digit Span: A Useful Assessment Tool for Patients With and Without Concussion
Reverse digit span is an easily administered test of attention span. It is a component of the SCAT3 test, which is frequently used to assess concussion. It has been part of the armamentarium of cognitive assessment for many years.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Chiropractic Care and Risk of Stroke: The Shoe Moves to the Other Foot
For decades, numerous papers have linked upper cervical chiropractic care to the incidence of vertebral artery dissections and stroke.
August, 2012, Vol. 12, Issue 08
CA Massage Board Changes Expenses Policy
By Kathryn Feather, Senior Associate Editor
The California Massage Therapy Council (CAMTC) Board voted to revise its expense reimbursement policy at the June board meeting after Chair Dixie Wall issued a May statement saying the board would "review its non-staff expense reimbursement policy to ensure that the policy reflects CAMTC's commitment to fiscal responsibility," at its next board meeting.
This review was in response to the controversies (see article "The CAMTC Money Grab" by Don Petersen in the June 2012 issue) surrounding the expenses of seven members who originally planned to go to the American Massage Conference (AMC), which was held in April in San Diego. Board members planning to attend the conference voted "yes" to reimburse their own expenses. In the wake of the controversy reported by Massage Today, only three ultimately decided to seek reimbursement. Ultimately, no one requested reimbursement.
As reported previously in Massage Today, 11 members of the CAMTC voted at their Tuesday, April 10, 2012 meeting to reimburse travel expenses for those board members planning to attend the American Massage Conference, which was set to open eight days later. While the motion to reimburse passed, critics on the Board contended that specific responsibilities were not discussed or defined in the original introduction of this item. However, after the story about the expenses appeared on MassageToday.com, CEO Ahmos Netanel submitted a list of duties board members would be expected to perform.
When asked about the reimbursement policy back in April, and if this would apply to other conferences, Netanel referenced first a 2009 and then a 2010 reimbursement policy passed by the board. However, some board members didn't think the policy applied to conferences and conventions, only to board meetings.
Wall explained what happened: "When the CAMTC first started planning the staffing for the AMC, the total conference attendance was estimated between 2,000 to 3,000 individuals. CAMTC planned accordingly by proposing that more staff attend to handle the number of participants," she said. "Later, when it was discovered that massage professional attendance would be closer to 1,000, CAMTC adjusted the staffing plan accordingly."
"Four of the seven (board members) spent their own time and money to attend and assist with this conference, said Wall. "The way in which the motion was framed was unclear because it gave the impression that the number of Directors attending the conference was not capped and that reimbursement was unlimited. In fact, that was never the intent."
The new reimbursement policy replaces the previous wording of reimbursement for "Council business" with the more specific, "CAMTC Board Meeting." (Visit www.massagetoday.com to see the 2010 policy and the new 2012 CAMTC reimbursement policy.)
The CAMTC also approved a specific policy for "Non-Board of Directors Meeting Travel." This policy states that, "In some instances, it will be more cost effective and efficient for Board members to personally travel to perform certain tasks for the CAMTC that are directly related to important core functions of the CAMTC (hereinafter "Board Reimbursed Trip" or "BRT")." This policy authorizes the Chair to approve travel subject to the following:
In response to the changes in policy, CAMTC Chair Dixie Wall said, "CAMTC looks forward to continuing its mission of protecting the public through its responsible fiscal policies and working to ensure the rights of certified massage professionals."
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