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Changing the Cultural View of Medicine
Many hospitals in the U.S. are incorporating integrative clinics that include Traditional Chinese Medicine. Cleveland Clinic has led the charge for adding a traditional Chinese herbal medicine clinic to their existing acupuncture program.
The Clinical Versatility of Milk Thistle (Part 2)
Evidence is growing that the silymarin complex of flavonolignans from milk thistle can impact serum ferritin and iron overload in various clinical circumstances.
East Meets West
Gung Hay Fat Choi. Welcome to the year of the Monkey. There will be fireworks for both January and February this year. What great celebrations.
Chiropractic Around the World: WFC Country Reports December 2015
The following country updates are reprinted with permission from the December 2015 World Federation of Chiropractic (WFC) Quarterly World Report. Information is excepted for space and edited to DC-specific style guidelines.
Integrative Medicine Can Shape the Profession
As the AOM profession struggles to define the role of "integrative" medicine within their practices their schools and organizations, students, faculty, alumni and administrators at schools wrestle with discussions of how much, where, how, and what to "integrate."
Lab Rats (Roaming the Streets)
The title of this article is an accurate description of American consumers (regardless of age) in the modern era.
Asking the Insurance Rep the Right Questions
One of the first or last questions a potential patient often asks is: "Do you take insurance?" An ill-informed or optimistic, "yes" can result in delayed or non-payment. Instead, just say: "Let me check if you are eligible first."
Forgotten Options for Musculoskeletal Health
Challenges with musculoskeletal health are of tremendous concern for many people today.
Is There a Neurological Basis and Correction for Macular Degeneration?
Macular degeneration, aka AMD (age-related macular degeneration), is a common eye disease and a leading cause of blindness in people age 50 years and older, according to the National Institutes of Health National Eye Institute.
The MRI: What to Do With the Results
As I wrote in my previous article on this topic, it is my goal for you, the doctor, to be an expert in interpreting MRI images yourself; and to be able to independently make decisions based upon a combination of clinical presentations and findings, followed by the MRI images.
Do Doctors Lie to Patients? (Do You Lie to Yours?)
In a previous column ["When Patients Lie (Bribe or Flatter)," Oct. 1, 2015], I discussed the issue of patients lying to doctors, and the many reasons why this can occur.
Ethics: The Glue That Holds Us Together
Kudos to the National Certification Commission for Acupuncture and Oriental Medicine (NCCAOM) for creating a code of ethics for the nationwide profession and for deciding to make courses in ethics a requirement for certification renewal.
RAND Study Recruiting DCs
Dr. Ian Coulter, RAND / Samueli chair for integrative medicine and senior health policy researcher for the RAND Corporation, has issued a call for participation, recruiting doctors of chiropractic for a practice-based research study that will examine "the impact of evidence, outcomes, costs and patient preferences on the choice of treatment for chronic low back pain and neck pain."
Taking Another Step Toward a Secure Future
In 2008, the Council on Chiropractic Guidelines and Practice Parameters (CCGPP) released a literature review on chiropractic care for low back disorders.
Diet, Nutrition and the Context of Risk (Part 1)
Food and supplement safety is a topic that often comes up when I speak to chiropractors for CE relicensing, even when it is not the advertised subject.
Treating Pain: The Hypermobile Coccyx
When I write about the coccyx, I recognize that I am talking about a relatively small subset of patients. When I write for Dynamic Chiropractic, I am trying to reach 60,000 chiropractors.
Billing and Coding for Moxibustion
Q: I am trying to locate a code for cupping and moxibustion, and have had various fellow acupuncturists indicate that they bill using the existing codes for heat, 97010 hot packs or 97026 infra-red for moxa and 97016 vasopneumatic device for cupping.
From Antiquity to Modernity: Huang Qin Tang at Yale Medical School, Part 1
Traditional Chinese medicine is a coherent medical system with several unique characteristics: it originated almost 3,000 years ago; in its area of origin, it has been practiced without interruption since its inception.
Enhancing Performance in Cross-Fit Athletes
Cross-fitness centers are expanding in number and increasing in popularity. To remain relevant to this growing portion of society, practitioners need to learn about the exercises and injuries common to this group.
Window of the Sky Points
The acupuncture points known as Window of the Sky are a modern creation. There is no reference in Chinese medical texts for an acupuncture point category called Window of the Sky.
Yo San University Helps Make LA Communities Healthier
An element of healthcare training often overlooked is the residual benefit to communities served by Acupuncture and Oriental Medicine (AOM) schools nationwide.
How to Humanize Your Content to Create Stronger Relationships
Content marketing is about building relationships, whether that is through updates on social media, offers on your website, blog posts, email campaigns, or even printed material. Now days a business needs to make a human connection.
Interprofessionalism: What it Means and Why You Should Care
Interprofessionalism in education and in practice is a growing trend across health care in the United States. The idea that team-based care and collaborative practice can improve health care has been around more than 50 years.
The Roots of Insomnia
One of the most common clinical presentations is insomnia. Next to digestive disorders, sleep disorders are one of the most common complaints the clinician will encounter in daily practice.
August, 2012, Vol. 12, Issue 08
A Massage Therapy Presence at the Global Spa and Wellness Summit
By CG Funk, LMT and Lynda Solien-Wolfe, LMT
Under the theme, "Innovation through Imagination," the 7th annual Global Spa and Wellness Summit (GSWS) was held at the Aspen Institute in Aspen, Colorado, from June 4 through June 6. GSWS is an international organization bringing together leaders and visionaries to positively impact and shape the future of the global spa and wellness industries. The Summit was founded by a group of industry spa leaders and led by Susie and Pete Ellis from Spa Finder.
The GSWS attracts more than 300 leading spa and wellness professionals representing 40 countries to this invitation-only event. Invitations to the Summit are mailed to a list of top-level executives who are decision makers in spa, wellness and related industries. Representatives from diverse sectors including hospitality, investment, finance, real estate, medicine, consulting, manufacturing, product, technology, and other related industries are invited to attend.
Each year, the GSWS also invites students from international hospitality schools with spa programs to join as student delegates. Some of these students participate in the Student Challenge competition, while others help with conference logistics, note-taking, etc. Some of the objectives of the Summit are:
Amy Margerum, Executive Vice President of Operations for the US Aspen Institute, welcomed the attendees and shared information about the Aspen Institute. Founded in 1950, The Aspen Institute's mission is to foster values-based leadership and to provide a neutral and balanced venue for discussing and acting on critical world issues.
The Global Spa and Wellness Summit is known for offering its attendees exclusive world views through inspiring and thought provoking speakers, panel discussions and break-out sessions led by highly regarded industry leaders. Philippe Bourguignon, Vice Chairman of Revolution and CEO of Miraval Resort, addressed the at capacity room with an engaging presentation titled, "Why We Need Innovation Through Imagination NOW." John Kao, who calls himself an Innovation Activist, entertained the attendees with a lively lecture on "The Art of Getting Innovation Done" using piano practice and jazz music as an example of achieving innovation. John is the author of Innovation Nation.
This year's GSWS also had a focus on cutting edge technology and how spas can use these latest technological advances to deepen client relationships and provide spa users with more inclusive ways to gain and maintain wellness. Ted Souder, Google's Head of Industry and Retail discussed, "Cutting Edge Technology and What's Around the Corner." This was not only enlightening for many of us non-technies, but also provided practical information on Foursquare, Facebook and Pinterest. Dr. Richard Carmona, the 17th Surgeon General, U.S. & Vice Chairman of Canyon Ranch, gave the keynote address, "Pursuit of Global Health and Wellness: The Value Proposition of the Future," and included an overview of health issues in the United States, how obesity is an issue of national security, and how the spa industry can be a major player in addressing many prevalent health issues today. John Hickenlooper, the Governor of Colorado, made a guest appearance to talk about the growing health crisis in the United States. Governor Hickenlooper stressed the incredible urgency of this crisis, and how the focus should be on controlling costs and prevention initiatives.
There was a panel discussion on "Innovative Spa Marketing Campaign: Mexico." The panel, moderated by Alfredo Carvajal from Universal Companies, discussed views about marketing spas in a way that shows consumers they can discover themselves through a spa retreat experience. Panelists also taught the attendees about Mexican spas and their cultural offerings including indigenous styles of massage; Manteada, Kukulkan massage and Sacred Obsidian massage.
Susie Ellis, President of Spa Finder, interviewed actress and wellness advocate Mariel Hemingway. Mariel spoke openly about the mental health issues in her family and how the spa experience addresses not only the physical, but also mental and emotional wellness. "Having an understanding of holistic living is a powerful tool. I think the spa industry is doing a magnificent job of creating a sense of body, mind and spirit but you could be doing more as there's still a perception of pampering rather than lifestyle. Once a month, I get facials. I love massage and the power of touch. The fact people don't get touched in this society is really sad. This longing for comfort and touch goes back to being babies. It's very important. Massage is such a powerful tool," shared Mariel during the interview.
The third day of the summit had a stronger focus on industry issues and trends, including research and data. The major piece of research unveiled at the summit was the report, Spa Management Workforce & Education: Addressing Marketing Gaps, commissioned by the GSWS and conducted by SRI International. Presenting the findings, SRI's senior economist, Katherine Johnston, told delegates there are 130,000 to 180,000 spa managers and directors in the global spa industry and only 4,000 students in management degree courses. Spa businesses and operators need to collaborate more closely with training providers to ensure that courses deliver what's needed.
"Shaking Things up a Bit", with Jessica Alquist, who spoke about the dynamics of Willpower and "Happiness" by Jeremy McCarthy, were two of our favorite presentations. And, Deborah Szekely, founder of Rancho La Puerto and Golden Door, shared her new vision, Wellness Spring, promoting wellness and spa initiatives on Capitol Hill in Washington, D.C. The networking opportunities were just incredible and staged flawlessly to produce the most out of every breakfast, lunch and dinner. With both of us representing the massage market, we were engaged in conversation many times asking for opinions and feedback on current projects delegates are working on.
The event concluded with the announcement that the next GSWS will be hosted in India. We were honored to attend as representatives of both our companies and the massage profession and to participate in this collaboration that has become part of our industry family. All of the GSWS presentations, briefing papers and research presentation from the 2012 Summit can be found at www.globalspawellnesssummit.org. We encourage massage therapists, massage educators and students to visit the GSWS website and www.spaevidence.com and put these tools and information to use in the classroom and in practice.
CG Funk is the Vice President of Industry Relations and Product Development for Massage Envy Franchising. Her responsibilities include developing national therapist/esthetician recruiting/retention strategies, developing and testing new service and model offerings and implementing national public relations programs and campaigns. CG has been actively involved in the massage therapy industry since 1992 as a therapist, instructor, curricula and program developer, writer and presenter, corporate trainer and school administrator. She's also a licensed massage therapist in Arizona and California and an advanced cranial sacral therapist.
Click here for previous articles by Lynda Solien-Wolfe, LMT.
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