resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Sleep, Less Sleep or No Sleep?
I had a dream I wasn't getting enough sleep. It was a very realistic dream, even though I was probably slightly awake and not really deep dreaming. Most likely I had been dozing, caught in that twilight of sleep and wakefulness.
Optimism = Compassion = Trust
A randomized clinical trial recently published online in JAMA Oncology examined how patients viewed their doctor based upon how the practitioner presented bad news to the patient.
The Dietary Supplement Research Dilemma
I do not care what the truth is, one way or another; I just want to know it. And when it comes to dietary supplements, the truth can be hard to find for a number of reasons.
TCM Congress in Rothenburg is Largest in Western World
In the medieval town of Rothenburg, deep set within the Bavarian countryside in Southern Germany, the TCM Kongress Rothenburg each year draws around 1.200 participants from more than 40 different countries to attend the biggest TCM conference in the Western world.
Functional Hip Impingement (Part 1)
Every time I sit down to write an article, I realize how much more there is to know about musculoskeletal pain. I also learn something new every time. (I want to give special thanks to Lucy Whyte Ferguson for assisting with this article.)
An Excerpt from TCM Case Studies: Pediatrics
This excerpt is reprinted with permission from Jamie Wu. TCM Case Studies: Pediatrics was released in 2014 by People's Medical Publishing House.
A Well-Kept Secret: 5 Element Acupuncture, Part II
Supervising acupuncture interns at a TCM college, it has always struck me how funny it is to hear the clinic manager tell the patients that the Five Element clinic specializes in treating emotions, as if patients with physical pain have no emotions!
The Way We Are Designed: A Conversation with Gil Hedley, PhD
I was first introduced to the work of Gil Hedley by Tom DiFerdinando. He gifted me Gil's DVD series.
Converting More Patients to Your Practice
In 2013 and 2014, the theme was "the money is in the list." This meant that if you had a big email list, you were really making some "cha-ching." Unfortunately, having thousands of emails doesn't equate to thousands of dollars in profit.
Recreational Cannabis Use and TCM
Many people are drawn to cannabis for its effects physically, mentally and emotionally. Medically, cannabis has some legitimate uses, however the scope of this article is limited to the recreational use of cannabis.
A House Divided?
The American Chiropractic Association's House of Delegates voted on 30 resolutions at its annual business meeting in Washington D.C., but two in particular took immediate center stage due to their controversial nature.
Treating Beyond Pain
More often than not, when a patient presents to the office, it is for a pain complaint. Headache, neck pain, low back pain, sciatica, carpal tunnel... The pain is often the focus of the patient's mindset, and they don't often have any thought of what comes after the pain.
There Really is No Room for Sexism
Recently, Matteo* (a transgender male) approached me during a break in an advanced shiatsu class in Berlin where he was one of two men in a group of 20 women. "Pamela. Don't forget to remind the translator to include male endings."
Applying the Thin Skull Principle
The "thin skull" principle, also known as the "you take your victim as you find them" principle, is a legal principle that can be summed up by the following statement.
A View From the ER
The University of Western States has inked an innovative agreement with local nonprofit health system Legacy Health whereby UWS sports-medicine fellows can experience observational clinical rotations in emergency-room settings within the Legacy system.
Talking to Patients About Lumbar Facet Denervation (Medial Branch Neurotomy)
Lumbar facet denervation, more appropriately termed medial branch neurotomy (MBN), is a procedure that may be considered when patients suffer from recalcitrant non-radicular axial back and/or leg pain.
Turning a Blind Eye to History – and Reality
The American Medical Association is taking the Supreme Court's Feb. 25, 2015 decision exactly as it always does – by turning a blind eye to history, legal precedent and reality.
Will You Be an Amplifer or a Mute?
These times are changing, and changing quickly. There have been many challenges to this profession throughout the past few years. The challenge is to talk, then talk and talk some more about this medicine.
Synergy Doesn't Happen in Silos: Acupuncture in Hospitals and Other Healthcare Settings
As acupuncture and traditional East Asian medicine continue to intersect and integrate with biomedical approaches, the conversation about integration expands and becomes richer.
Term Limits: What's in a Word?
It was the French historian and philosopher Voltaire who once declared the Holy Roman Empire was neither holy nor Roman nor an empire.
The Need for a New Medical Model: A Challenge for Biopsychosocial and Ecopsychologica Medicine
Chinese medicine speaks of alignment between humans, heaven and earth. It is a complex view with a focus upon relationship. These are comprehensive ideas with no specific terms in contemporary medical practice.
May, 2012, Vol. 12, Issue 05
Establishing Your Own Success Squad
By Jenn Sommermann, LCMT
In 1996, Hillary Rodham Clinton wrote It Takes a Village, discussing the impact individuals and groups outside the family have on a child's well-being. The country reveled in the concept and the catch phrase immediately became common vernacular.Long gone are the days of stay-at-home moms where undivided attention to homework and play helped to shape a child's future. The nuclear family spends less time together, leaving day-care providers, athletic coaches and teachers to pick up some of the responsibility of raising a child. Grandparents, neighbors and friends often round out the village circle. It is the way of the world. In fact, pressed to describe my own upbringing, I would list at least 20 individuals who had a hand in my nurturing and development. I am grateful to all of them for shaping me into the woman I am today. This "village" concept is so widely accepted that it has transcended familial boundaries and now applies to many areas, including the business model.
If you speak to any successful business person, I am sure each one can share a story of someone who helped them along the way. No one succeeds alone. Sure, there are solo entrepreneurs but there had to be a "helping hand" or "leg up" during the initial phase or when things got difficult. I recall my own early days in business. Armed with everything I learned in practice management classes in massage school, I found I was still clueless. I made a ton of mistakes and often ponder how much faster my success would have been if they hadn't been made. About a year into my private practice, I was fortunate enough to meet a very special person who shaped my future. Andy became my mentor and rather than make mistakes, I learned from his. I followed in his shoes and path for ten years and to him I credit a large part of my success.
In addition to someone like Andy, there is a lot of help at your disposal. A wise person said, "Being smart is not having all the answers, it is knowing where to find them." The trick is to know where to look and whom to ask. At this point, I will mention the term "dream stealer." I don't mean the kind of person who steals your idea and runs with it. I mean someone who paints themselves as a devil's advocate and often has your best interest at heart; someone who maybe suggested you wouldn't be happy as a massage therapist or is currently second guessing your employment choices. They are often our family, friends and loved ones and while I don't want you to shut them out, I would suggest that you refrain from putting them into your Success Squad.
The Success Squad is analogous to Hillary Rodham Clinton's village but in the business sense. The Squad can encompass a couple of people or can be as large as a football team. There are no rules about who is in the Squad. The Squad consists of all the resources you rely on to help make business decisions. It can be websites, people, groups, higher powers, books, recordings, paid personnel, family, friends and heck, even your dog, Spot. Everyone in your Squad must be your biggest fan. Everyone in your Squad must truly want you to succeed. Everyone in your Squad must celebrate you, enliven you, cheer for you and propel you toward your highest business goal. If not, please consider not including them in the Squad.
Up until the day he died, my dad was my "dream stealer." I could talk to him about almost anything ... sports, food, politics, gardening, relationships. But when it came to business matters, he was old school. He was the type of man who worked at the same company for 40 years, retired with the gold watch and couldn't understand why I was "wasting" my college degree. It took me years of trying before I finally realized I couldn't share my business goals and dreams with Daddy. My Mother, on the other hand, is my personal cheerleader and would jump off a building with pom-poms if I asked her. She will always be part of my Success Squad and I still consult her on many of my business decisions. Consider who currently supports you in your life and if they are not your cheerleader, leave them off this particular list.
So who can you add to your Success Squad and how do you go about finding them? Ideally, you are looking for resources that inspire you and celebrate you, but also have some business sense and common sense. They don't have to necessarily be in the massage industry but knowledge of the service and/or healthcare industry is a plus. Here is a quick list of resources to help you get started:
This list is just a small sample of the resources that are at your disposal. Start with your immediate circle and ask for references or mentors. Start with those you know and trust and then go to who they know. Keep expanding the circle until you find the resources that can help. Chances are there are recommendations waiting for you, if you open yourself up and ask for help.
Most folks with entrepreneurial spirit like the idea of flying solo. We wish business success could come from us alone. It is our nature, but it is also foolish. It is the wise business person who recognizes resources, asks for help and accepts it. There is no excuse for not being successful, especially when there is so much help at your disposal. So pick up the phone, text a friend, write an e-mail or open your window and shout to your neighbor; start creating your Success Squad this very minute.
Click here for more information about Jenn Sommermann, LCMT.
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