resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Neuroscience: Where Western Medicine and Chinese Medicine Can Come Together
The recent advances in neuroscience are truly incredible. With this expansion of scientific knowledge, I would like to see even more research into the neuroscientific basic of acupuncture and Chinese Medicine.
The CDC came out with a report in March 2013 that suggests 1 in 50 children will be diagnosed somewhere on the autism spectrum – significantly higher than the 1 in 86 figure that came out in 2007. What does this mean moving forward, particularly for children?
Unlevel Pelvis in the High-School Athlete: Exploring Causes and Effects
The unlevel pelvis is all too common in the high-school athlete and if not detected, will likely cause a lifetime of musculoskeletal issues. Any provider who doesn't look for this common finding is missing critical information.
Cell Health (Part 2)
Dr. Barsten, your book is about restoring "cell vitality." Can you briefly define the term? Cell vitality is more than the mere absence of symptoms or pathology, but optimum structural, physiological and energetic health.
Let's Speak With One Voice in 2015
For the longest time, the chiropractic profession has attempted to achieve some form of unity. On a political level, this was characterized by an ultimately unsuccessful two-year merger effort between ACA and ICA leadership from 1986-1988.
It's Time to Create a Strong Acupuncture Footprint
Footprints in the sand. Footprints in the snow. Where do these footprints go? Some are big, some are small, but footprints are made by all.
Reflections: The Art of Teaching Asian Medicine
Over the past three decades, my global workshops have been translated into German, Swiss German, French, Romansch, Spanish, Lithuanian and Xhosa. Time to offer you new teachers a few tips!
Acupuncture and Homeopathy: Bioenergetic Brothers
Acupuncture and homeopathy share an important healing principle: bioenergetics. "Bio" means "life," so bioenergetics is literally "life energy."
The Conscious Evolution of Healing, Part 2
The idea of transmission is very important in the Chinese medical classics. According to author Claude Larre, the ancient Chinese were highly interested in the connection between things. Nothing was looked at as an isolated entity.
Old TCM Sayings: Treat the Front to Treat the Back
Chinese medicine college was, and always will be, a memorable time. It was a time of massive personal and professional growth.
Leaving Footprints on Capitol Hill: Tribute to Dr. Kenneth Luedtke (1930-2014)
It was with great sadness that I heard of the passing of Dr. Ken Luedtke.
Help Your Parents Stay Engaged
As much as parents may wish it were so, children do not come with an instruction manual. There's no "how to" that can be followed and no two children are alike, so what works with one generally won't work with the next.
News in Brief
An Encouraging Sign at Palmer; NBCE Announces Retirement of Longtime Director of Testing.
Case Histories from Bali: Treating Balinese Chidren with TCB and Shonishin
When I moved to the island of Bali in 2005, I offered my services in Bumi Sehat, which means Healthy Mother Earth, a free birthing center for poor and disadvantaged local women located in Ubud.
Finding Balance in the Clinic
This past December, I celebrated 11 years in practice. I seriously don't know where the time went. I feel beyond blessed and grateful to be practicing our profound and beautiful medicine and to be helping guide my patients restore a state of optimal health.
Connecting the Dots
In 2002, I published a book on patient examination procedures that included information on the procedural coding of the recommended examinations. The book should have been published in 2000, but I had trouble finding a publisher. Why?
It might have been a miserable start to the day in the heart of downtown San Diego. A heavy rain had soaked the large homeless population congregating near the intersection of Third Avenue and Ash Street as they waited for a free breakfast to be served at the First Lutheran Church on the corner.
The Top Seven Website Mistakes Clinics Make
The majority of acupuncture clinics finally have a website for their business. Having a website is crucial for being found online through Google, Facebook and review sites like Yelp.
Mind-Body in Motion
A central goal of low back pain treatment involves the correction of dysfunctional movement patterns believed to be responsible for spinal overload.
Put the Social Back Into Social Media
Social media is more than a passing fad, it is definitely here to stay. Social media apps and channels of distribution may evolve, but the concept of social media is now big business and a part of all our lives.
May, 2012, Vol. 12, Issue 05
Establishing Your Own Success Squad
By Jenn Sommermann, LCMT
In 1996, Hillary Rodham Clinton wrote It Takes a Village, discussing the impact individuals and groups outside the family have on a child's well-being. The country reveled in the concept and the catch phrase immediately became common vernacular.Long gone are the days of stay-at-home moms where undivided attention to homework and play helped to shape a child's future. The nuclear family spends less time together, leaving day-care providers, athletic coaches and teachers to pick up some of the responsibility of raising a child. Grandparents, neighbors and friends often round out the village circle. It is the way of the world. In fact, pressed to describe my own upbringing, I would list at least 20 individuals who had a hand in my nurturing and development. I am grateful to all of them for shaping me into the woman I am today. This "village" concept is so widely accepted that it has transcended familial boundaries and now applies to many areas, including the business model.
If you speak to any successful business person, I am sure each one can share a story of someone who helped them along the way. No one succeeds alone. Sure, there are solo entrepreneurs but there had to be a "helping hand" or "leg up" during the initial phase or when things got difficult. I recall my own early days in business. Armed with everything I learned in practice management classes in massage school, I found I was still clueless. I made a ton of mistakes and often ponder how much faster my success would have been if they hadn't been made. About a year into my private practice, I was fortunate enough to meet a very special person who shaped my future. Andy became my mentor and rather than make mistakes, I learned from his. I followed in his shoes and path for ten years and to him I credit a large part of my success.
In addition to someone like Andy, there is a lot of help at your disposal. A wise person said, "Being smart is not having all the answers, it is knowing where to find them." The trick is to know where to look and whom to ask. At this point, I will mention the term "dream stealer." I don't mean the kind of person who steals your idea and runs with it. I mean someone who paints themselves as a devil's advocate and often has your best interest at heart; someone who maybe suggested you wouldn't be happy as a massage therapist or is currently second guessing your employment choices. They are often our family, friends and loved ones and while I don't want you to shut them out, I would suggest that you refrain from putting them into your Success Squad.
The Success Squad is analogous to Hillary Rodham Clinton's village but in the business sense. The Squad can encompass a couple of people or can be as large as a football team. There are no rules about who is in the Squad. The Squad consists of all the resources you rely on to help make business decisions. It can be websites, people, groups, higher powers, books, recordings, paid personnel, family, friends and heck, even your dog, Spot. Everyone in your Squad must be your biggest fan. Everyone in your Squad must truly want you to succeed. Everyone in your Squad must celebrate you, enliven you, cheer for you and propel you toward your highest business goal. If not, please consider not including them in the Squad.
Up until the day he died, my dad was my "dream stealer." I could talk to him about almost anything ... sports, food, politics, gardening, relationships. But when it came to business matters, he was old school. He was the type of man who worked at the same company for 40 years, retired with the gold watch and couldn't understand why I was "wasting" my college degree. It took me years of trying before I finally realized I couldn't share my business goals and dreams with Daddy. My Mother, on the other hand, is my personal cheerleader and would jump off a building with pom-poms if I asked her. She will always be part of my Success Squad and I still consult her on many of my business decisions. Consider who currently supports you in your life and if they are not your cheerleader, leave them off this particular list.
So who can you add to your Success Squad and how do you go about finding them? Ideally, you are looking for resources that inspire you and celebrate you, but also have some business sense and common sense. They don't have to necessarily be in the massage industry but knowledge of the service and/or healthcare industry is a plus. Here is a quick list of resources to help you get started:
This list is just a small sample of the resources that are at your disposal. Start with your immediate circle and ask for references or mentors. Start with those you know and trust and then go to who they know. Keep expanding the circle until you find the resources that can help. Chances are there are recommendations waiting for you, if you open yourself up and ask for help.
Most folks with entrepreneurial spirit like the idea of flying solo. We wish business success could come from us alone. It is our nature, but it is also foolish. It is the wise business person who recognizes resources, asks for help and accepts it. There is no excuse for not being successful, especially when there is so much help at your disposal. So pick up the phone, text a friend, write an e-mail or open your window and shout to your neighbor; start creating your Success Squad this very minute.
Click here for more information about Jenn Sommermann, LCMT.
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