resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Don't Ignore the Lower Half of the Pelvis (Part 1)
When your patient complains of lower back or pelvic pain, but your usual treatments are not getting the job done, what do you examine and treat? You may be missing important structures in the lower half of the pelvis.
Are Probiotics Doing More Harm Than Good?
Considerable controversy exists concerning the efficacy of probiotic supplements. Very few human studies show any real positive impact on the microbiome or health. The "promise" of probiotics is based on the few animal studies that suggest a positive effect.
Overuse Injuries in Young Athletes (Part 1)
More than 45 million children ages 6-18 participate in some form of organized athletics, and 75 percent of American families with school-aged children have at least one child participating in organized sports.
Illuminating the Hidden, Freeing the Source
Amongst the Primary Channels, from a classical point of view, the small intestine is perhaps the most important channel to understand. It is one of the least used acupuncture channels in modern acupuncture, yet it within it can be found a wealth of theories from the Ling Shu.
Adventures with the Pericardium
My previous column on the San Jiao deserves equal time for SJ's loving partner, the pericardium. I nicknamed SJ the travel meridian – but pericardium can also play a crucial role in air travel.
What are the Meridians?
The meridian and collateral system (jing luo, hereinafter referred to as "Meridians") is comprised of the main meridian channels (jing mai) and the collateral vessels (luo mai). Jing takes from meaning of the Chinese word pathway (also jing) and are the main branches of the system.
The National Institutes of Health (NIH) lists more than 80 common autoimmune diseases including asthma, Crohn's disease, Guillain-Barré syndrome, multiple sclerosis, myasthenia gravis, psoriasis, rheumatoid arthritis, and lupus.
Analyzing Acupuncture Case Studies
Confirm the answer quickly by the elimination method. Take this case study as an example. After two treatments for back pain, a patient presents for a third session complaining of rapid breathing and wheezing that is made worse during cold weather.
Traditional Chinese Herbal Medicine in Taiwan Hospitals
This spring, a team of Western medical doctors and TCM practitioners from Cleveland Clinic traveled to Taiwan to visit Kaiser Pharmaceutical Co. (KP), and China Medical University (CMU), Taiwan's leading integrative medicine hospital.
Lessons from Functional Neurology
Chiropractic neurology, also known as clinical neuroscience or functional neurology, is moving the chiropractic profession forward by leaps and bounds.
What's New in the NCCIH Strategic Plan
The NIH National Center for Complementary and Integrative Health (NCCIH) released its draft strategic plan 2016-2021 for public comment in early spring of 2016.
Know Your Research: Tips for Evaluating Literature Reviews
Clinical and experimental studies are not the only types of published research we might encounter as we look for evidence to inform our practices. One of the most useful types is the literature review, which summarizes a group of studies.
A Study of Relationships
Sa-Ahm's five element acupuncture method is known to be one of the most effective acupuncture techniques in Korea because it gives an instant response at the time of treatment and has a high success rate in resolving chronic problems.
Time to Fight for Your Medicare Right
I have heard a lot of noise and a lot of debate about what is going on with Medicare. As an ACA delegate, I often get asked: 'What is the ACA even doing?'
Work Stress and Musculoskeletal Health: Do Your Patients Get the Connection?
Most people underestimate the impact their job has on their health, especially if that job isn't particularly physically demanding. Big mistake.
The Professional and Practice Benefits of Political Activism
Welcome to election season, a vital part of our American culture. Every two years, without fail, we are bombarded with TV, print materials and phone messages seeking our vote.
Code Connection: Guidelines for the Use of Modifier -52
Modifier -52 identifies that a service or procedure has been partially reduced or eliminated at the physician's discretion. This is to indicate the basic service described by the procedure code has been performed, but not all aspects of the service have been performed.
Less Time Than Required
Q: When is it appropriate to use a modifier -52? Can I use it for a timed service when I do less than the time required by the code?
Chiropractic in the Eyes of the Public: 2nd Gallup-Palmer Poll
The second Gallup / Palmer College poll has been completed, yielding significant additional data regarding Americans' experiences with and perceptions of chiropractic care.
MPA Media Wins More Publishing Awards
The American Society of Business Publication Editors (ASBPE) has honored Dynamic Chiropractic with a national award and two regional awards for editorial excellence, and sister publication DC Practice Insights with two regional awards for graphic design excellence.
International Congress on Integrative Medicine
"Bridging Research, Clinical Care, Education and Policy" was the theme for the International Congress on Integrative Medicine and Health 2016 (ICIMH).
December, 2011, Vol. 11, Issue 12
Where to Begin
By Jenn Sommermann, LCMT
"I am ready to start my own business and don't know what to do. Where should I begin?" This is a huge, open-ended question but one I get asked quite a bit. Knowing what I know about massage education in the United States and practice management in particular, I am amazed when this question pops up.
Even in a 500 hour school, certain instruction is given regarding starting a business. Basic steps for startup are taught at most, if not all, institutions. Is it that the students don't listen or they don't think they'll need to retain this information? I'd like to think this is not the case. Often, it is that self employment is delayed several years after graduation and the information offered in school is long since forgotten. Employment is the often first stop out of school, offering security while skills and confidence are lacking. As self-assurance grows, dreams of being the boss are rekindled. But then what?
There is so much help out there that it is yours for the asking. No one should stumble at starting a business. The real challenge is making it thrive, but that's a topic for another article. Let me offer several suggestions for resources into this topic:
Around the same time as massage therapists ask how to start a business, I get asked when is the right time to make the jump to private practice. That is such a personal question and decision and something I help with in my consulting practice. It differs from person to person, and is dependent on many factors. That being said, one of the (strong) recommendations I make for starting a business is having three months of financial reserves built up for both the business and personal expenses. The old rule of thumb used to be six months but I advocate for at least three. You have to expect the worst case scenario and that is no income for a while. If you can't sustain your life and your business during this draught, you have no business starting a business. Hard core, I know, but it's the reality.
Lastly, I want to make a suggestion for any therapist whose really big dream is self employment. Whether you are a student, a new graduate or a veteran in the field who aspires to owning your own business, start to build your business/private practice right away. After all, a private practice can mean one client. While you are employed someplace else, start your little baby private practice with that one client. One will turn into two and into four and on and on. This way when you decide to make the business leap, you are not starting from square one.
Starting a business begins with you and some simple steps. Use the resources that are available to you and make the leap. Self-employment isn't for everyone, but if you dream of being your own boss and you think you have the qualities to succeed, use the tools that are at your disposal and ask for help. Being smart isn't having all the answers; it is knowing where to find them.
Click here for previous articles by Jenn Sommermann, LCMT.
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