resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
Detoxification for Athletes: The Key to Winning Performance
One of the most dangerous culprits that affects an athlete's ability to perform at an optimum level also happens to be one of the most elusive.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
The Life & Legacy of James Sigafoose, DC (1933-2014)
Surrounded by his family and closest friends, Dr. James M. Sigafoose passed away quietly on Thursday, July 3, 2014. With his wife of 60 years, Patsy, along with his children, Tina, Daun, Kieth, Selina and Carey – all chiropractors – at his side.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
October, 2011, Vol. 11, Issue 10
Survival Tips for Massage Therapists
By David Kent, LMT, NCTMB
Are you concerned about the potential length of your career as a massage therapist? Do aches and pains make you question how long you will physically last as a therapist? Are you having difficulty making ends meet while trying to find or maintain continuous employment? Do finances and other factors prevent you from changing careers? Read on to discover useful tips to help you survive a long and healthy career as a massage therapist.
Professional athletes prepare their physical bodies to avoid injuries. However, many massage therapists perform seventeen or more treatments, every few days, with little to no self-care. Massage therapists must train and maintain their bodies to avoid injuries and be prepared for the physical demands needed in the treatment room, whether during outcalls or performing chair massage.
What fundamentals of health do you discuss with your clients? Do you mention the importance of eating fresh, nutritious foods, drinking water to stay properly hydrated, adequately resting their mind and body, regularly stretching and strengthening, getting regular cardio exercise, the importance of receiving regular massage treatments? Are you "walking your massage therapist talk" and applying all the same concepts of health to yourself?
Is your self-care suffering because of time and or money? Would you like to avoid committing to an expensive gym membership? Does your work schedule or baby-sitting fees inhibit your self-care program? If you answered yes to any of the above, then now is a perfect time to get creative.
When was the last time you had a massage? There are many benefits for a therapist to receive regular treatments. You learn a lot every time you receive a massage. They help you stay connected to your profession, while caring for your body. Familiarize yourself with the different forms of massage, experience a few treatments in each modality to appreciate its unique benefits. Read Preparing for the Game (MT, January 2009).
If you fail to plan, you are planning to fail. Writing your goals and the action steps necessary to attain the desired outcomes is a powerful exercise. You must frequently review your goals, action list and follow through. The quality of the questions you ask yourself ultimately determines the answer your brain delivers, and this process drives your future behavior. For tips on designing empowering questions to help clarify and achieve your goals, read Taking Your Massage Practice to the Next Level (MT, November 2009) and The Power of the List (MT January 2008).
Committing a few minutes daily to achieving your goals accumulates over time into days, weeks and months of focused effort. Concentrate on the activities that provide the greatest return on your investment. Read The 80/20 Rule: Maximizing the Return on your Investment (MT March 2008) and The Power of a Minute (MT June 2007).
What makes your outcall, chair, spa or clinical treatment different from the others in your area? What triggers a client to reschedule, return and refer? Using the five human senses: visual (sight), auditory (hearing), kinesthetic (touch), gustatory (taste) and olfactory (smell) to educate your patients will leave a lasting impression. A well-educated patient is more likely to schedule regular treatments that can generate tens of thousands of dollars of income to your practice overthe course of your career. Read The Initial Treatment: Generating Thousands to Your Practice (MT July 2010) and Building Raving Fans: Consistency Is the Key (MT April 2008).
Stimulate the sense of smell with aromatherapy, while satisfying the sense of taste with fresh water or hot tea. The auditory learner in our patients needs to hear the: who, what, how and why of the treatment. The auditory sense of a person in pain is comforted when they hear confidence in your voice.
The visual part of our patients need to see postural analysis photos to understand how the symptoms of chronic neck pain and muscular tension headaches are being caused from a forward head and rounded shoulder posture. The visual part of us expects to be educated with muscular, skeletal, trigger point and other types of wall or flip charts. Read Practice Building: Getting Inside Your Patient's Heads (MT January 2011).
Spend wisely on quality products, keeping in mind the long-term return on your investment. You can save a lot of money by looking for value packages that bundle multiple items together. Having the professional tools to function is vital to your survival.
Are you looking for work opportunities as a massage therapist? Stay in touch with potential referral sources and employers by going to local massage schools, professional association meetings, conferences, seminars and researching the web.
Are you dressing the part of a professional healthcare provider? Take pride in yourself and your appearance. When you look good, you feel good and you present yourself to the world, potential clients and employers, in a positive way. Always have business cards ready and give them out so people can contact you. A variety of cost effective styles are available online or at local printers. Read Employment Tips for Massage Therapists (MT, June 2011).
Unlike professional athletes that have contracts that pay them even when they are injured or sick, the income of a massage therapist is often directly related to the number of treatments they are performing. Protect your personal investment as a massage therapist with the proper insurance policies.
Do you have health insurance for an unexpected illness or injury that could land you in the hospital, requiring a multitude of medical tests, specialists and surgery? Do you have disability insurance if you are injured and unable to work for months, years or the rest of your life?
Do you have professional liability insurance? This protects you if a client sues claiming you injured them during a treatment session. Therapists can be sued years after the treatment was performed so be sure you understand the differences between an "Occurrence" verses a "Claims Made" liability insurance policy.
Professional organizations serve many purposes, protecting your profession on a national and a state level. There is strength in numbers and it is important to join such organizations and support your professional rights. We must unite and flex our political muscle to uphold, adapt or pass the laws needed to protect our profession. These groups keep you updated on legislative issues and connected to your peers. They offer resources like: online therapist locators, newsletters, chapter meetings, conventions, insurance and the list goes on.
Clarify your plan, take action, assess your progress, be flexible, modify and adapt as necessary. I want you to thrive not survive your career choice of being a massage therapist. I hope this article has stimulated new ideas, motivation and potential.
Click here for more information about David Kent, LMT, NCTMB.
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