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The Tide is Rising in the Acupuncture Profession
Former President Ronald Regan said, "When the tide rises all boats float." The tide is rising for the acupuncture profession. Many forces outside the profession are helping the tides to rise.
5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Functional Impingement of the Hip (Part 2): Rehab Exercises
I find functionally impinged hips that don't move properly on so many of my patients. (See part 1 of this article for a description of the condition.)
Trouble in the Wellness Waters?
Call me old-fashioned, paranoid or just old, but I do remember graduating from chiropractic college in the late '70s in the midst of the Wilk v AMA lawsuit.
Applauding a Legacy of Leadership
Founding Palmer West President, John Miller, DC, HCD (Hon.), FICA (Hon.), a 1954 graduate of Palmer College of Chiropractic, passed away March 8, 2015 at age 83.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
News in Brief
Dr. Frank Nicchi Receives Award at ACC-RAC; Sherman College Expands International Influence.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
Talking to Patients About Medial Branch Neurotomy (Part 2)
Even when lumbar facet denervation (medial branch neurotomy) is successful, relief is rarely complete or permanent. Smuck, et al., reviewed 16 articles and found the average duration of >50 percent pain relief for an initial procedure was nine months.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
If Your Pro-Chiropractic Governor Resigned, Would You Be Prepared?
John Kitzhaber, MD, recently re-elected to a historic fourth term as Oregon governor, has resigned among alleged ethics violations by his fiancée' and first lady, Cylvia Hayes. I developed a personal friendship with John and consider him a good friend.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
Make Every Day Mother's Day
May is a special month for many reasons. After a long, harsh winter, spring is at last in full swing. Memorial Day helps us honor those who have fought and fallen in the name of freedom.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
Apple Takes a Bite Out of Research
The more than 700 million iPhone users have just been given the opportunity to "do their part to advance medical research."
June, 2011, Vol. 11, Issue 06
Employment Tips for Massage Therapists
By David Kent, LMT, NCTMB
Therapists often state that their biggest challenge is "finding a job." This article will review some simple but proven techniques to help tilt the scales of successful employment in your favor.Your time and energy are valuable and must be spent efficiently.
Put Yourself Out There
There is a common saying: "You will miss every opportunity you don't take." This might seem obvious, but you need to hit the ground running and not stop until you find a job. You might have had a couple of great interviews; you might think you have the job. But until you're officially employed, nothing is certain. Additionally, contact local massage therapy schools, instructors and associations and ask to be added to their emails announcing job opportunities.
Before meeting any potential employer, do your research. Read the company's ad in the phone book and visit their Web site. Learn the company's history, read the staff bios, learn what services are offered and research any other information that you might need to know for an interview. A common interview question is: "Why do you want to work here?" Researching the company ahead of time will prevent you from being caught off guard, intimidated or unprepared. This ultimately will help you to market your skills, experience, strengths and interests more precisely during an interview.
This may sound like a no-brainer, but a lot goes into preparing for an interview:
Assess your performance
Every interview provides you with a valuable learning opportunity. Regardless of how good or bad you think your interview went, take a few minutes after each encounter to assess your performance. Ask yourself what you might do differently the next time. What changes can you make to improve your performance?
Ask quality questions
Your attitude is determined by your focus and the questions you consistently ask yourself. You must replace negative questions with quality questions that produce positive outcomes for finding employment. Replace "Why can't I find work?" with "Who can I call or visit today that I have not yet contacted? What resources can I use to help direct me toward work? What articles can I read to help me stay motivated or give me more tips? What are three more things I could do to help me find a job?" (Read "The Power of a Minute," MT, June 2007 and "The Power of the List," MT, January 2008).
You've heard the saying, "If you don't use it, you will lose it." Keep your skills sharp by practicing. Exchange sessions with other therapists, volunteer to practice on a mentor, who will be happy to give you feedback and guidance.
Reading this article has brought you another step closer to achieving your goal of finding a job, but now you must put your thoughts and words into action. Commit a certain amount of time everyday to finding a job. Take time daily to review your goals and strategies. I wish you all the best in your search. Please let me know which tips you used that helped you find the job of your dreams!
Click here for more information about David Kent, LMT, NCTMB.
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