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Converting More Patients to Your Practice
In 2013 and 2014, the theme was "the money is in the list." This meant that if you had a big email list, you were really making some "cha-ching." Unfortunately, having thousands of emails doesn't equate to thousands of dollars in profit.
TCM Congress in Rothenburg is Largest in Western World
In the medieval town of Rothenburg, deep set within the Bavarian countryside in Southern Germany, the TCM Kongress Rothenburg each year draws around 1.200 participants from more than 40 different countries to attend the biggest TCM conference in the Western world.
An Excerpt from TCM Case Studies: Pediatrics
This excerpt is reprinted with permission from Jamie Wu. TCM Case Studies: Pediatrics was released in 2014 by People's Medical Publishing House.
The Dietary Supplement Research Dilemma
I do not care what the truth is, one way or another; I just want to know it. And when it comes to dietary supplements, the truth can be hard to find for a number of reasons.
Recreational Cannabis Use and TCM
Many people are drawn to cannabis for its effects physically, mentally and emotionally. Medically, cannabis has some legitimate uses, however the scope of this article is limited to the recreational use of cannabis.
Primary Spine Care: Addressing Concerns & Criticisms
The Dec. 1, 2013 issue of Dynamic Chiropractic included an article describing the implementation of a training program for primary spine practitioners (PSP) within a metropolitan region and supported by a large BC/BS plan.
Low Back Pain: Posture and Movement Analysis
When performing static and dynamic movement analysis of the lumbopelvic hip area, begin with standing visual posture analysis of the pelvis, and then perform lumbar range of motion and assess what you might see during normal versus abnormal lumbar flexion motion.
There Really is No Room for Sexism
Recently, Matteo* (a transgender male) approached me during a break in an advanced shiatsu class in Berlin where he was one of two men in a group of 20 women. "Pamela. Don't forget to remind the translator to include male endings."
Avoid Random Treatment of Trigger Points (Part 2)
We must acknowledge that the fascia, which surrounds literally everything in our bodies, including every muscle fiber, is more than just a covering.
Expanding Access, Branch by Branch
The big news coming from Capitol Hill isn't merely the recent introduction of a pair of bills designed to expand chiropractic services in the Veterans Affairs and military health care systems; after all, similar legislation has made its way through Congress before, never reaching the Oval Office for presidential signature.
Help Update the LBP Practice Guideline
The Council on Chiropractic Guidelines and Practice Parameters has announced the release of an updated Clinical Practice Guideline for Chiropractic Management of Low Back Pain for stakeholder review and comment.
B Vitamins Improve Memory, Prevent Brain Atrophy
The 2010 OPTIMA study showed that the accelerated rate of brain atrophy in elderly with mild cognitive impairment could be slowed via supplementation with homocysteine-lowering B vitamins, which included folic acid, vitamin B12 and vitamin B6.
Synergy Doesn't Happen in Silos: Acupuncture in Hospitals and Other Healthcare Settings
As acupuncture and traditional East Asian medicine continue to intersect and integrate with biomedical approaches, the conversation about integration expands and becomes richer.
A Reality Check – and a Chance to Educate
Imagine working in the public relations department of nutrition retailer General Nutrition Corporation (GNC) and reading the The New York Times announce...
Impacting Chiropractic's Future With Technology
When it comes to electronic health records (EHR), Robert Moberg and Dr. Steven Kraus are two of the leading industry experts on the topic.
Interpersonal Skills 101: Enhancing the Value of Our Patient Interactions
Recently, I read an interesting article in our local newspaper titled "The Value of Human Interaction." The article presented comments from a senior editor for Fortune magazine who discussed "Civility in the Business World."
A Well-Kept Secret: 5 Element Acupuncture, Part II
Supervising acupuncture interns at a TCM college, it has always struck me how funny it is to hear the clinic manager tell the patients that the Five Element clinic specializes in treating emotions, as if patients with physical pain have no emotions!
Treating Beyond Pain
More often than not, when a patient presents to the office, it is for a pain complaint. Headache, neck pain, low back pain, sciatica, carpal tunnel... The pain is often the focus of the patient's mindset, and they don't often have any thought of what comes after the pain.
The Need for a New Medical Model: A Challenge for Biopsychosocial and Ecopsychologica Medicine
Chinese medicine speaks of alignment between humans, heaven and earth. It is a complex view with a focus upon relationship. These are comprehensive ideas with no specific terms in contemporary medical practice.
Will You Be an Amplifer or a Mute?
These times are changing, and changing quickly. There have been many challenges to this profession throughout the past few years. The challenge is to talk, then talk and talk some more about this medicine.
Atypical Femoral Fractures and Bisphosphonate Use: What to Watch For
Bisphosphonates (BP) are popular drugs, with more than 8 billion in sales in 2008; however, profits have declined as patents began expiring. Nonetheless, BP remain the most commonly prescribed drugs for patients at risk of osteoporotic fractures, with several million prescriptions written every year.
February, 2011, Vol. 11, Issue 02
The Money Trap
What Do Your Fees Say About You?
By Sharon Desjarlais, CC
Jennifer is a talented CranioSacral Therapist who cringes whenever I broach the subject of raising her fees. "How can I?" she asks, comparing her rates yet again to those of a well-known therapist in her city who barely charges more.
Comparing yourself to other therapists is one of several money traps you may fall into in your own practice. The problem is, when you let your fear dictate your peace and prosperity, your clients may end up paying even more dearly than you do.
Consider this: Do you feel less than fulfilled with your fees? If so, there's likely a hidden fear that's stopping you from embodying your self-worth. When you acknowledge that fear and find a healthy way to address it, you open the channel to greater prosperity. And you give your clients the opportunity to gain even deeper transformation from your work.
Money Mirror of Love
When it comes to your finances, do you typically experience cycles of feast or famine? Do you charge healthy fees yet still find yourself complaining of empty pockets? Those are symptoms that you're struggling with the money mirror of love, which reflects your fear that people won't love or accept you if you make more than they do.
Ultimately, what you really want most in this case is a sense of connection. But how can you connect with your clients in a way that's as empowering for them as it is for you? Try this breakthrough belief on for size: "I help other people more when I model a healthy acceptance of my own achievement and abundance."
When you accept that your natural ability to attract money actually serves other people, you'll see the wisdom in no longer playing small. And you'll experience the joy of giving and receiving more from your hands-on gifts.
Money Mirror of Boundaries
Have you ever wanted to raise your fees, but believed your clients wouldn't pay more? Do you frequently give in when you're asked for a discount? Or participate in a lot of hands-on trades?
You're struggling with the money mirror of boundaries, which reflects the limiting belief that other people getting what they want is more important than you are.
Here's the brutal truth: When you take away someone's right to decide what they will or won't pay, you rob them of personal power.
To break through this money mirror, make a list of 30 results people get from working with you. Get crystal clear on the transformation your work provides. Then stand firmly inside your own boundaries, knowing you never have the right to decide anything on behalf of your clients. Only they can decide for themselves, and that's true empowerment.
Money Mirror of Courage
When someone asks about your fees, do you feel yourself shrink inside? Do you do your best to keep your rates low and rarely raise them? Those are signs you're reflecting the money mirror of courage, which symbolizes your desire to serve rather than stand out in the crowd.
To break through the faulty belief that who you are isn't special or significant, start by having compassion for yourself. Treat yourself gently and understand that it's only fear blocking you from charging what you're worth. Then choose the date you're going to raise your fees.
When you face your fear of charging more and discover that good things happen as a result, you embrace your inner power. And you can enjoy the fruit of your income even more.
Money Mirror of Deservability
Do you give away your services or feel guilty when you're not doing more? Do you compare yourself with other practitioners the way Jennifer does? That's a sure sign you're dealing with the issue of deservability, which indicates the fear that you're not quite good enough as you are.
When you accept that you're perfect right here and right now, and you allow yourself to appreciate the benefits your clients get from your work, you begin to act from a place of expansion. And you model for others that they're more than good enough as well.
Remember, money is a measure of the impact you're making in the world. When you shatter your money mirrors, you and your clients will enjoy healthier results.
Click here for more information about Sharon Desjarlais, CC.
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