Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Merger Creates New Model of Care
Two San Francisco powerhouses of holistic healing, the American College of Traditional Chinese Medicine (ACTCM) and California Institute of Integral Studies (CIIS), are merging. Together they are building a visionary approach to applied integral health.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
August, 2010, Vol. 10, Issue 08
IMA Owner Says He "Sabotaged" the Business
Blames Depression, Says Failing Company Owes $600,000
By Ramon G. McLeod, Editor-in-Chief and Christie Bondurant
Will Green, the owner and founder of the International Massage Association (IMA), a business that was once a major insurer for the massage therapy community, said Wednesday (July 21) that he "began to sabotage" the association last year, owes his insurance broker "about $600,000," and stopped making payments on insurance premiums.
The e-mail, sent to the association's members, was in apparent response to a Massage Today story ("What Became of IMA", July 19) that described the severe financial troubles that have befallen the association.
Green has refused to respond to numerous phone calls requesting an interview on the story, including three calls made Thursday, July 22. In one of those calls, the person answering the phone said he was "out of town" for the day.
In the e-mail sent to IMA members, Green makes a series of admissions about the company's apparent collapse.
"I am not faultless. I began to sabotage the business through hurt and anger last year." He blames the "sabotage" on depression and says he wished he "had gotten some help because depression is a subtle destroyer."
Confirming one of the major findings of the original Massage Today story, Green says "I owe (his former) insurance broker about $600,000." He says that he is trying to sell off real estate to "pay that debt."
The e-mail further states that on April 22, the association's insurance broker cancelled policies. In an interview with Massage Today last week, Bret VanLeeuven, owner of IMA's primary insurance broker, Utah-based Stratus Insurance, Inc., said that Stratus had indeed cancelled the policies because "he owes us close to seven figures."
In trying to explain what happened to the money and to the association, Green in the e-mail says that he discovered in July 2009 that issues had arisen over a claim made to one of his non-massage insurance businesses.
In researching the claim, which was made by someone "not in our database," he "found out (that) our insurance policy was being sold by another insurance broker with our name on the policy for an inflated wholesale price."
He said that this had allegedly been going on for four years.
"My friends at the insurance brokerage had been raping me economically since 2004. I was hurt and angry. I found out from the U.S. Justice Department Insurance Fraud Division that this was not legal."
Nevertheless, Green said, "I did not pursue a legal remedy. I went into a depression without even realizing it." He also claims that he has been cooperating with the FBI for three years in an insurance fraud case and that "one of the parties" in the case has plead guilty.
Green said it was depression resulting from the July 2009 discovery that led to his failure to keep up with payments: "I stopped paying insurance premiums and went into a tailspin."
The e-mail doesn't say which insurance broker allegedly mishandled the policy he describes as discovering in July 2009. Stratus was still doing work until April 22, when Stratus cancelled work for Green.
In interviews last week, VanLeeuven insisted that Stratus was not involved in "any scheme."
The relationship between Green and VanLeeuven began around 2004, VanLeeuven said. Stratus, like other insurance brokers of its type, acquires the policies that insure the premium payers from liability claims.
Earlier this year, sources present at meetings where Green tried to sell IMA said that Green suggested that Stratus had failed to properly handle policies in several of the years since 2004, an allegation that VanLeeuven strongly denied.
"Every premium that was collected was passed on to the appropriate parties," he said.
"Our business has been audited many times, we held up our part of the contract," he said. "And the bottomline is that as far as Stratus is concerned, every claim that was made was paid. There have been no complaints about unpaid valid claims."
VanLeeuven, who is travelling overseas, was unavailable to comment on this story.
End Game for IMA?
Left unstated in the e-mail from Green was one very large question: What happened to the $600,000?
What is clear, however, is that Green is scrambling for cash because, as he says in his e-mail: he is trying to sell off property to cover it. It is also clear that IMA is finished. In his e-mail Green says it will cease to exist at the end of 2010.
Editor's Note: If you have had issues with either of IMA's insurance operations, please contact
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