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Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Abdominal Acupuncture for Eye Healing: The Sacred Turtle and Ba Gua Map
Our ideas about western medicine have shifted in recent decades, while the public is asking more from health care providers.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Online Marketing Basics: Google Ranking, Part 1
We all know there is so much opportunity with online marketing. And, let's face it, if you don't have a presence online with a website and social media, you are probably not where you want to be.
Medicine as Metaphor
The practice of medicine is both an art and a science. We study and learn the system so that when the time comes to apply it, there is a greater possibility of successfully helping others.
Can Acupuncture Treat Knee Pain?
Recently, an article in the Journal of the American Medical Association concluded that, "neither laser nor needle acupuncture conferred benefit over sham for pain or function" among older chronic knee pain patients.
Colon Health and TCM
I still remember many years ago, the loud "Yuck" from my wife at the time when we were together watching the Chinese movie "Last Emperor."
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Melatonin: A Promising Natural Agent in the Prevention of ALS
A number of years ago, experimental studies suggested melatonin could block key steps in the development of Alzheimer's disease, primarily by acting as a brain antioxidant and inhibiting the build-up of beta-amyloid plaque in the brain.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Exploring and Learning from the Gift of Life
I'm grateful to have had the opportunity to teach cadaver dissection classes and workshops with Stephen Cina at the New England School of Acupuncture over the past seven years, first through the Sports Medicine Acupuncture Program and later as a NESA elective course.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
The Source-Luo Point Combination, Part 3
Dr. Nguyen Nghi (NVN) was born in Vietnam and is one of the most important scholars, writers, teachers and practitioners of modern time. Many of his theories and applications are the source of modern teachers from Europe and the United States.
The Art of Creating a Healing Space
I always advise my graduates to examine their group practice or treatment rooms with fresh eyes after they leave my CE workshops. I tell them, "Ask yourselves - is your space qi filled, welcoming and healing? Or is it cold and clinical?"
The Integrative Medicine Puzzle: Putting the Pieces Together
The conversation is changing in the broader healthcare community with patients actually moving the discussion toward more integrative topics. Patients today want to know their options.
The Roots of TCM in Depression Treatment
In traditional Chinese medicine, there is historical precedent for the treatment of so-called "Shen" (Heart-Mind) disorder, or disorder/dysregulation of the spirit, which is also considered as distinct but not separate from the cognitive function of the brain.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Adding Microneedling to Your Clinic for Results and Profit
Microneedling has taken the beauty world by storm over the last 10 years. Under the names dermaroller, microneedling or skin needling you will see these treatments listed in the services of nearly every fashionable beauty salon and day spa in the country.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
July 12, 2010
ABMP Responds to Media Stories Aired With Disrespectful Comments About Massage Therapy
Association Offers Popular Morning Show Hosts Massage Therapy Sessions in Conjunction With "EveryBody Deserves a Massage Week"
PRESS RELEASE - Associated Bodywork and Massage Professionals (ABMP) will celebrate its award-winning, 16th annual EveryBody Deserves a Massage Week, highlighting the benefits of massage, from Sunday, July 18, through Saturday, July 24.As in years past, ABMP members will hold grassroots events nationwide to give back to their communities and spread the word about the value of professional massage therapy.
ABMP this week issued an invitation for a free one-hour massage session to co-hosts on ABC's "The View," and Joe Scarborough of NBC's "Morning Joe," after some stories with disrespectful comments about massage therapy were aired on their shows.
"There's no better time than now to tell the world about the value of legitimate, professional massage therapy," said ABMP president and nationally certified massage therapist Les Sweeney.
"It's clear from recent events in the news that there are still a few folks out there--including some in the media--who aren't clear about the code of conduct followed by massage therapists and the therapeutic value of professional massage therapy. It's professional work that calls for significant training, adherence to a code of ethics, and professional licensing in 43 states," said Sweeney.
On behalf of the 293,000 massage therapists in the United States, ABMP pointed out the following to hosts and producers at these media outlets:
"Unfortunately, massage terminology is used as a cover by some for illegal activities that have nothing to do with the work our members perform," Sweeney said. "This puts legitimate professionals at unnecessary personal risk, and damages a profession that has made great strides in public recognition and acceptance in recent decades."
Independent consumer research shows 42 percent of American adults have received at least one massage during their lifetime. Interest in and acceptance of massage therapy has grown significantly in the past two or three decades, thanks to ongoing education and the quality of work that's being accomplished. The rise of spas and the aging of baby boomers have contributed to this trend.
Grassroots events for EveryBody Deserves an Massage Week this year include a contest giving away a massage to a deserving member of a community, fundraisers for a children's hospital and the Muscular Dystrophy Association, and complimentary 30-minute massages for veterans. To find out about events that may be happening in your area, contact ABMP PR Specialist Nora Brunner at 800-458-2267, ext. 647.
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