resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Cold and Flu Season: Expanding the Repertoire
As we move into the winter months, it is important for clinicians to have a solid working knowledge of effective herbal protocols for treating and managing clinical cold and flu presentations.
Too Many to Remember: Tips to Revive Your Ortho / Neuro Test Skills
When I was at Palmer in the mid-1980s, we were given a set of notes in one of our diagnostic courses. The notes covered approximately 70 orthopedic and neurological tests for various regions of the body.
Designing a Fitness Plan (Part 1)
It doesn't matter if you come to my practice for pain relief, weight loss, healthy aging or something else. The formula I talk about for each patient's fitness strategy is pretty much the same.
Yo San University Receives $1 Million Gift
Long-time Yo San University supporter Thomas S. Blount recently gave a $1 million dollar gift to the University, it's largest charitable gift to date. Mr. Blount was a retired naval officer, aerospace consultant and philanthropist.
The 2015 Nobel Prize Shines a Spotlight on TCM Research
Traditional Chinese Medicine continues to make it's presence felt on the world stage as the 2015 Nobel Prize in Physiology or Medicine was jointly awarded to William C. Campbell and Satoshi Omura for their work on combating parasites and YouYou Tu for her discoveries in combating Malaria.
Breech Baby: A Scientific Approach
You learned a classic cookbook style treatment strategy in college for treating breech baby presentation. I'm sure you've used it. The main ingredient: moxa at Urinary Bladder 67.
Create Community and Grow Your Practice
Many healthcare providers are fortunate to enjoy the freedom and independence of owning their own businesses. However, the constant demands can lead to a lonely and isolating experience unless you make an effort to get out of your office.
When I started to think about what I wanted to do, I toured different schools to choose where to pursue my original chiropractic education.
F4CP Making a High-Impact Impression
The Foundation for Chiropractic Progress has released details of its 2016 strategy, certain elements of which are already in play. The strategy includes ads, posters and other resources available to all F4CP members.
Are You a Stakeholder?
In today's world many new things are occurring, especially in the world of information technology. With these changes, comes an entire new set of vocabulary words and definitions.
Targeting the Bad Apples in the Bunch
While everyone was focused on the conversion to ICD-10, the Office of Inspector General for Health and Human Services released a new report on chiropractic titled "CMS Should Use Targeted Tactics to Curb Questionable and Inappropriate Payments for Chiropractic Services."
Diagnose Sprain Injuries in MVA Cases With Dynamic X-Rays (Pt. 1)
Am I the only person to notice hospitals are doing a seemingly insufficient job lately in their initial radiological workup of motor vehicle accident (MVA) victims?
How to Market to the Medical Profession
The world of health care is changing dramatically. When situations occur that cause expenses to increase, it is time for you to develop strategies that maintain and grow revenue.
Tailor-Made Knee Pain: The Sartorius Muscle
A patient was referred to my office after receiving treatment from various providers with no results. The patient was training for the Olympics as a marathon runner and was unable to run or walk without severe medial knee pain.
Building Community: A New Way to Socialize Your Practice
Social Media can seem like a slippery slope when, in fact, it is fairly easy to understand. With social media platforms, you can connect with current and potential new clients, build strong customer loyalty and increase brand awareness.
Detoxification Demystified and the Crucifers that Help
"Let food be your medicine and medicine be your food," is a quote often attributed to Hippocrates, a philosopher of the 5th century BC.
Making Sense of an Increasingly Obvious Conclusion
Where's U.S. health care heading? Like it or not, the list of telltale signs is growing to a point that stands out to even the most myopic observer. Consider this list of facts as you look into the future of health care in the United States:
Born to Energize the Human Spirit: Recollections of Sig Miller
Sig Miller, longtime executive director of the Association of New Jersey Chiropractors (ANJC), passed away on Sept. 17 after a long battle with cancer.
The Concussion-Subluxation Complex
In the Aug. 1, 2014 issue of Dynamic Chiropractic, I reviewed some of the literature demonstrating the role of the chiropractic adjustment in post-concussive care.
Pro-Con: Swaddling for Newborns
The practice of swaddling has been used for thousands of years and was popular until the 1700s, when it was slowly abandoned by many cultures that considered it old-fashioned or barbaric.
July, 2010, Vol. 10, Issue 07
Massage School Makeover Exceeds Expectations
By Angie Patrick
Editor' note: Angie Patrick is the originator of the Massage School Makeover. She is director of massage business development and corporate sales for Massage Warehouse, Scrip Companies.
Have you ever had an idea that you felt in your heart had great potential, but had no place or means to make it a reality? (I HAVE.) Have you ever found yourself at a crossroad choosing a path you hope will pay off? (I HAVE.) Can you imagine how thrilling it would be to see the idea you had -- not only launch, but grow far beyond your own expectations and wildest imagination? (I CAN!)
This is exactly the case with the Massage School Makeover. In creating this event, I knew in my heart it had merit. I knew there was a need to bring greater product awareness to schools and to students, and I knew there was a way I could do this AND give back to the community through schools and education. I felt the idea was sound, but I was not too sure how I could pull it off. (See previous Massage Today article, "Anatomy of a Massage School Makeover," May 2010.)
In comes Massage Warehouse, Massage Today and the World Massage Conference, and suddenly, things start to click. After months of planning, the launch occurred on May 1st with the kickoff taking place at the American Massage Therapy Association Massachusetts Chapter 50th Anniversary Celebration. I was absolutely blown away by the positive responses and tremendously uplifting and encouraging feedback received for this event. Over the course of the opening weekend, we gained more Professional Product Partners, and were gifted a computer lab for the winning school. The Professional Products Partners span a wide array of goods and services, and have all graciously stepped up to be a part of this groundbreaking event. We now have more than $39,000 in equipment, products and services to award the winning school!
Donations include, but are not limited to:
This idea was born of a need to educate on the importance of utilizing professional grade products in a practice and in the schools. Now, learning about all the great products listed above has never been easier. There is now a single resource online that can whisk you directly to the manufacturer's Web site to learn more about any of the products you see listed above. Simply visit www.massagetoday.com and click the Massage School Makeover logo. Scroll and find an alphabetical listing of all our Professional Product Partners and learn more about the product or service they offer. While you are there, be sure to nominate your school! Schools can also nominate themselves.
Important Note to Schools
If you have been nominated, but have yet to receive your paperwork, please e-mail Angie Patrick at with your School Name, Address, Phone, E-mail and Contact Person. You MUST have completed the paperwork to be considered for the final award.
The lucky school will be announced on Nov. 16, 2010 on the World Massage Conference. All schools nominated receive the World Massage Conference for free. For details on how to make this presentation available to your students, please e-mail the World Massage Conference at .
This project has grown far beyond the scope I had in my mind's eye. And I am so very excited to see it come to fruition. My profound gratitude goes out to all those who have taken part in the event and helped to make it the success it has become. I look forward to November!
Click here for more information about Angie Patrick.
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