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Why You Should Include the Single-Leg Stance Test in Every Patient Assessment
The single-leg stance (SLS) test, also known as the single-limb stance test, unipedal stance test or one-legged stance / balance test, is often used in the geriatric population to assess static postural and balance control.
By the Numbers: 3 Common Financial Mistakes With Major Consequences
Warren Buffett is on record for sharing the hidden art of becoming wealthy and making it simple enough for anyone to grasp.
Physical Exam 101: The Hands
I am sure you are familiar with the old adage: "When the only tool in your toolbox is a hammer, everything starts to look like a nail."
A History Worth Telling
The popularity and the use of acupuncture for the treatment of animals in the United States is at its peak.
Coding for the Subluxation: ICD-9 vs. ICD-10
When I attended chiropractic school, I was taught that chiropractors approach health care differently than the traditional medical establishment.
Are You a Bad Chiropractic Patient?
My father was a great DC. In fact, as you might expect, he was the doctor of chiropractic I measured all other doctors against. Sadly, he died at age 61 when I was in my early 30s.
Curbing Label Overwhelm
For the average consumer, reading a food package can be overwhelming: natural, organic, non-GMO, gluten free, free range ... you get the picture.
Remembering Clarence Gonstead and 50 Years of the Gonstead Clinic
Dr. Clarence Selmer Gonstead (1898-1978) took chiropractic practice from back-alley bone setting to an understandable biomechanical science. His life was dedicated to clinical competency.
New Medical Technologies You Need to Know
We're all familiar with how fast computers become obsolete, as well as the rapid pace of development in the field of cell phone technology. The latest smart phones are far more powerful than desktop computers were only a few years ago.
Vaccines and Chiropractic: Evidence-Based Medicine or Medical Dogma?
Right or wrong, the chiropractic profession has historically been against vaccinations. However, a growing trend within the profession is seeking to reverse this position.
Knee Pain From the Kinetic Chain
As practitioners of manual medicine, chiropractors often treat patients suffering from knee pain.
Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
Peer Points: Always Seeking To Grow
Ellen "Kiki" Geary has spent the last decade honing her craft. As a specialist in integrative holistic care, she went straight from completing her master's degree in acupuncture and chinese herbal medicine from Bastyr University to building a successful and thriving practice in the small community of Anacortes, Washington.
A Guide for Talking to Doctors about Acupuncture and Brain Chemistry
Before I begin any discussion of how to talk about the effects of acupuncture on brain chemistry, nervous and endocrine function, it is essential to understand just what physicians most need help with.
Immunizations by Colorado DCs: Really?
You probably didn't hear about it, but back on Nov. 21, 2013, the Board of Directors of the Colorado Chiropractic Association (CCA) adopted "immunization authority" for Colorado DCs as its No. 2 legislative goal.
Building From the Bottom Up
I caught up with my dear friend Honora Wolfe, in her Colorado painting studio where, if she is not praying in Bhutan or doing charitable work in a Nepali free clinic, she spends most of her time now.
Medical Qigong for the Heart: Part III
Part 1 and Part II of this series focused on the physical aspect of the Heart and mental emotional aspects of the Heart respectively. Now, I would like to focus on the spiritual aspect of the Heart.
A Chinese Medicine Story: An Interview with Mazin Al-Khafaji
Mazin Al-Khafaji's work has interested me for years. In February 2014, we invited him for the second time to speak at the Southwest Symposium in Austin, Texas.
The Science of Stretching
In 1986, Rob DeCastella set a course record by running the Boston Marathon in 2:07:51, just 39 seconds off the world record.
July, 2010, Vol. 10, Issue 07
Pompeian Massage Cream History
By Judi Calvert, LMP
From 1990 to 2009, Judi and Robert Calvert, founders of the World of Massage Museum, scoured hundreds of antique stores looking for objects related to the history of massage. They were delighted to discover several well-preserved Pompeian ads and products, complete with cream inside the jars.They added all the items they found to their extensive collection so that Pompeian Massage Cream could live on in massage history. Judi Calvert brings her wealth of knowledge of the history of massage in this first article of her Massage Today column, Massage History Ambassador.
The Pompeian Manufacturing Company was founded in Cleveland, Ohio by Fred W. Stecher, the son of a German immigrant who worked as a druggist and inventor at the West Side Drugstore in the early 1900s.
Laboring in the drugstore's back room, Stecher created a soothing after-shave massage cream for use in barbershops before extending his offerings to an anti-dandruff hair cream and several products earmarked for women, including a night-and-day vanishing cream, a face powder and a lipstick. He also created a rouge he dubbed "Pompeian Bloom," which came in a dainty, golden box and was available in light, medium, dark, orange and "oriental".
Stecher moved his business to a new storefront in 1906, and following his death in 1915, it passed to his employee, Otto F. Leopold. Leopold had been promoted to the job of salesman, and had been canvassing barbers throughout Ohio before taking over as president of the company. Just one year after assuming his new role, he had expanded the store to a five-story structure.
During its heyday, the Pompeian Manufacturing Company employed 100 workers, and its wares were distributed widely throughout the United States. Leopold established a European headquarters in Liverpool, England, and a Canadian branch in Windsor, Ontario. By 1909, Pompeian Massage Cream was the best-selling face cream in the world. More than 50,000 dealers sold the product, and 10,000 jars were being made and sold daily.
Advertising played a major role in the company's success. With ads in several of the most prominent magazines of the time, including: Good Housekeeping, The American Magazine, Harper's Magazine, Putnam's Monthly, The Reader and McCall's Magazine. It's efforts became the largest advertising campaign in massage history.
According to the ads, the cream contained no grease, left no shine and did not induce the growth of hair. With frequent application, they claimed that the use of "toilet" powder became unnecessary.
In the early 1920s, women wore veils over their face when they were out in public. Perhaps it was the style of the day, or perhaps they were hiding a bad complexion. Either way, the company played on this along with promises of a youthful complexion. Pompeian ads stated: "You don't need ever to wear a veil. The soft, smooth, pictures of healthy skin which nature gives to all children is yours by right, and every girl or woman can, if she will, retain, or regain, the perfect, pretty complexion of childhood simply by a few moments of frequent massage with Pompeian Massage Cream."
The company would include invaluable beauty tips for women in the illustrated booklet that came with every jar of cream. In order to prevent those telling signs that date a woman's face so unfairly, they advised, women should apply a pinch of the cream to their unmoistened cheeks just before going into public. By massaging vigorously for a few seconds, the cream would swiftly clear the pores of their daily dirt.
The cream itself was packaged in a bottle with a glass stopper, available in three different sizes, sold for 50 cents, 75 cents and $1 each. The special, free sample jar was a particularly popular product for both men and women, offering a generous supply in a size not available in stores.
The Pompeian company preferred their customers to buy from a dealer whenever possible. But if the product was unavailable locally, customers could send away for a bottle by including a 10-cent postage stamp or silver coin with their order.
But women weren't the only ones who benefited from the company's offerings. Leopold extended the line of products to male customers by creating Pompeian Hair Massage liquid for use against dandruff. Barbers would use the Pompeian products in their shops after giving their clients a haircut and shave, and advertised their virtues heavily in their windows.
The Pompeian Massage Cream was especially useful for reducing soreness after shaving. By removing soap from the pores, it would help ease the irritation so distressing to men with the kind of thick, fast-growing beard that made constant shaving a necessity. The ads claimed that men could "reduce double chins by using the cream and it was the most wholesome and beneficial toilet preparation ever devised."
In 1912, the company commissioned painter Carle Blenner to find the perfect Pompeian woman and paint a picture of her, with the winner being featured in the 1912 Pompeian Beauty Art Calendar. The result was a very popular piece of wall art, and thousands sent away for a calendar of their own.
Film star Mary Pickford was one of the first Pompeian beauties to grace the company's advertisements, the success of which eventually made Leopold one of America's early cosmetic tycoons.
In 1927, the company was sold to Colgate Palmolive Peet for $1 million. The Pompeian name and product lines continued to be on the market for the next six months before disappearing forever.
Editor's note: Judi is the co-founder of MASSAGE Magazine. We are delighted to have her join our Massage Today columnists, providing her extensive knowledge of the history of massage.
Click here for more information about Judi Calvert, LMP.
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