resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Multivitamin Supplement May Reduce Breast Cancer Recurrence
There is a great deal of controversy regarding the value of multiple vitamin supplements in cancer prevention.
How to Stay Sane During the Elections: Understanding Through the Lens of Chinese Medicine
In Chinese Medicine philosophy, everything consists of Yin and Yang. The law of polar opposites – one cannot exist without its opposite.
Beating the Odds: Interview With Para-Powerlifter Adeline Dumapong-Ancheta
Since October 2015, the FICS Foundation, the charitable organization affiliated with the International Federation of Sports Chiropractic (FICS), has been supporting disabled athletes internationally.
A Long-Overdue Win for Oregon Medicaid Patients - and the Implications for Other States
Beginning July 1, 2016, Oregon Medicaid patients with spinal pain (cervical, thoracic, lumbar, pelvic) who are determined to be low risk based on a biopsychosocial assessment tool (STarT Back – Keele University) can receive four chiropractic visits per episode.
An Emerging Partnership Model
Maryland University of Integrative Health (MUIH) has educated integrative health and wellness practitioners for the last 40 years, originally as an acupuncture clinic and school. The institution's transformative, relationship-centered programs integrate traditional wisdom with contemporary science
What's New in Phytonutrition: Mangifera Indica, "The King of Fruits"
One hundred percent pure Indian green mango fruit (mangifera indica), harvested at a special degree of ripeness for efficacy and taste, can now be concentrated as a phytonutrient nutraceutical powder.
The Pertinent Negative
We all have to perform evaluations on patients. Most of us don't like doing it – exams take time, and worse it takes even more time after the evaluation to put together a narrative summary of the findings. Sometimes, this process becomes downright tedious.
Believe it or not, an estimated one-third of your patients have eaten some form of fast food within 24 hours of their appointment with you.
Insuring Quality Control in Herb Importation: An Interview with Wilson Lau
Wilson Lau is the vice president of Nuherbs, a Chinese herb importation company based in San Leandro, California. Before joining Nuherbs, he trained as a lawyer specializing in FDA law.
AOM Hospital-Based Practice: A Future Reality?
The natural evolution of health care on the planet is integrative health. We may have some challenges ahead, but based on my research, all indicators are pointing in a positive direction. There seems to be an evolving consciousness among our patient population that is "getting it."
Tai Chi Documentary Premier
First Run Features recently announced the world theatrical premiere of Barry Strugatz's documentary The Professor: Tai Chi's Journey West, which premiered last month at the Laemmle Music Hall in Los Angeles.
Acupuncture's Impact on the World
For several years, I have been hearing about the town of Rothenburg, Germany. It seemed just a dot on a map until I arrived. It is the home of the TCM Kongress which began in 1968. It has been held annually for 47 years and it has only missed one year.
Kansas Achieves Licensing Law
Kansas Governor Sam Brownback signed House Bill 2615 into law on Friday, May 13, 2016. HB2615 includes provisions for the licensure of acupuncturists in the state of Kansas.
Chronic Pain: Become Part of the Solution
I have lectured to more than 7,000 chiropractic physicians over the past five years regarding the chronic pain and opioid epidemic in this country.
Treating Hip & Groin Pain With Abdominal Release of Upper Lumbar Nerve Impingements
Have you encountered patients with groin and hip pain you can't seem to solve? You know it's not a worn-out hip; you suspect the pain is somehow connected to the spine. But somehow, you just can't help them break through.
Three Tips to Help You Analyze the Acupuncture Case Studies of the NCCAOM Exam
Confirm the answer quickly by the elimination method. Case study:
After two treatments for back pain, a patient presents for a third
session complaining of rapid breathing and wheezing that is made worse
during cold weather.
Sit or Stand? Analyzing a Mixed Message
I'm more than a bit confused. At my age, that seems to be a rather common occurrence. However, today more than ever, I'm getting a mixed message.
An MD Who Understands the Opioid Epidemic
Doctors of chiropractic have an important role to play in ending the opioid epidemic and dealing with chronic pain by conservative means (see our top story in this issue) – but who's to blame for opioid dependence and abuse in the first place?
Adventures with the San Jiao
Those of us who have been in practice for several decades relish the way meridians and points reveal new diagnostic clues and new insights. I love to encourage my students to see this as an adventure that goes way beyond the textbooks.
Acupuncture Muscle Trigger Point and Oriental Medicine Sports Therapy
It is difficult to ascertain the internal condition of professional basketball player Lebron James during game one of the 2014 NBA finals, in which he developed debilitating muscle cramps that led to his premature removal from the game.
Increasing the Value of Spine Care: CMS Approves New Low Back Pain Registry
The Centers for Medicare and Medicaid Services has approved the Spine IQ Low Back Pain Registry as a qualified clinical data registry for the Physician Quality Reporting System (PQRS) in 2016.
Introducing the Acupuncture Today Digital Edition
In response to the changing habits of our readers, Acupuncture Today will introduce a digital edition of the publication (in addition to our print edition) beginning with the August 2016 issue.
May, 2010, Vol. 10, Issue 05
Anatomy of a Massage School Makeover
By Angie Patrick
Sometimes you get an idea that makes perfect sense, but you simply do not have the appropriate place to launch it. Maybe the timing isn't right, or the manpower and implementation that you need to launch would be more than you have capacity to offer.Yet you know the idea has merit, and can benefit so many in the industry. I had the idea of a "Massage School Makeover" rolling around in my head for almost a year. Despite all the willingness and excitement about the project, nothing seemed to come into alignment to enable this idea to grow feet and walk on its own.
One day, I was talking with my dear friend Scott Dartnall of World Massage Conference (WMC) about how to invite schools to attend the WMC and give them an all-access pass to the presenters for free. Since schools and students are a huge part of my involvement with the industry, and recognizing the potential outreach the WMC could have with its positive impact on students and schools - a light bulb went off in my head.
Perhaps, finally, this was the perfect launching pad for this outrageous and unprecedented event I had knocking around in my head for so long. Our own company, Massage Warehouse and the World Massage Conference would be an awesome collaboration, with the exposure and ability to make the idea work. I took a deep breath and pitched the idea to Scott. To my delight, he was as excited about the project as I was.
Hunger for Product Knowledge
The idea of the makeover came about as a direct result of my school visitations and trade-show participations across the nation, and seeing the hunger for product knowledge on behalf of the students, as well as the schools. Additionally, our school program at Massage Warehouse is designed to help schools and students make the appropriate choices for the good of their practice, economically and as hassle-free as possible. It was in these interactions with schools that it became clear our responsibility was to make sure we come up with a way to broaden the overall exposure and education about products. As my role with Massage Warehouse has evolved over the years, one thing has definitely not changed - my desire to educate and expose students and therapists to a wide array of professional-grade products.
I could see need and opportunity for greater exposure and involvement in product and supply education. This is where the many contacts I have made with hundreds of vendors over the years could come into play. Then I could share the hopes that perhaps we could all come together as a community and each take a part in a program designed to bring these products forefront where they can be considered, discussed and researched by the schools and students alike.
To my great happiness, the response has been overwhelming. Manufacturers, educators, and product suppliers from all segments of the business have made their commitment and expressed their support for this project. Take a look at these wonderfully generous professional product partners on MassageToday.com and click on "Massage School Makeover." You can learn a bit more about the growing size of the final award and explore direct links to the professional product partner Web Sites to learn more about the products they offer.
This project really involves each and every individual within our industry. When I tried to drill down to the impact it may have and who the participants would be, one overwhelming truth occurred to me. While therapists each have their own specialty, their one commonality is the fact they all graduated from someplace. Each practitioner learned their modalities and techniques from an instructor while attending a school. This would enable every therapist an opportunity to voice support and to nominate their own school.
I would encourage instructors, educators, directors, school owners, students and therapists to take a moment to visit the Massage School Makeover page and nominate their school. Perhaps you will be the catalyst for your school to receive a makeover valued at more than $16,000, and growing! With greater exposure and participation on behalf of the vendors, there is no telling how great the final award may be. Your odds of winning are substantial, and the possibility of this award coming to your school is well within reach!
I would also encourage every school, instructor or school director/owner to participate in the free access to the World Massage Conference. Here, world-class presenters will be inside your classrooms, providing insight and instruction to your students, free of charge. It is unprecedented access to some of the world's leaders in our industry and an opportunity that should not be missed.
I would like to thank all of our professional product supply partners for their selfless support of this event. It is with great joy in my heart we launch the Massage School Makeover, and it is my hope we can communally share the goodwill and awareness of the support of education through this event.
Click here for more information about Angie Patrick.
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