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Finders Keepers: The Secret to Relationship-Based Marketing
Becoming a successful practitioner has less to do with what you learned in school, and more to do with your ability to find new patients and keep them!
Are Your Work Orders in Order?
There are times when a patient's occupational duties will delay or prevent them from recovering. These circumstances create the need for the doctor to recommend modified duty or remove the patient from work.
Women's Health: Herbal Formulas to Help Patients With Dysmenorrhea
Chiropractors have long treated women for menstrual pain (dysmenorrhea). Since roughly 60 percent of all chiropractic patients are women and 30-50 percent of women have a history of menstrual cramps, the vast majority of doctors of chiropractic will inevitably see patients with dysmenorrhea.
Peer Points: Always Seeking To Grow
Ellen "Kiki" Geary has spent the last decade honing her craft. As a specialist in integrative holistic care, she went straight from completing her master's degree in acupuncture and chinese herbal medicine from Bastyr University to building a successful and thriving practice in the small community of Anacortes, Washington.
News in Brief
Major Organizations Announce Joint Conference; Fighting for Section 2706; New Vice President of Chiro. Program at Parker; Two Families, One Chiropractic Dynasty.
The Art of Day-to-Day Assessment and Treatment: Clinical Pearls
Let's focus on the day-to-day process of assessing and treating the patient. I am proposing a particular attitude; a way of looking at the patient. This often evolves over a few treatments and then changes as you figure out what is significant.
Defending With Vitamin D: Helps Prevent Progression to Diabetes
A 2014 clinical trial published in the American Journal of Clinical Nutrition provides additional evidence that optimal vitamin D nutritional status may be important in preventing the progression of prediabetes to diabetes in prediabetic adults.
Billing for Same-Visit Extraspinal and Spinal Manipulation
Q: I have always been under the premise that when billing 98943, extraspinal chiropractic manipulation, on the same visit as spinal manipulation, 98940-98942, that the extraspinal manipulation requires modifier 51.
Is the EHR Ship Setting Sail Without Us?
The numbers are in: As of July 2014, 10,253 doctors of chiropractic have received $123,059,868 in EHR stimulus funds – and yet that represents less than 15 percent of our profession.
New Medical Technologies You Need to Know
We're all familiar with how fast computers become obsolete, as well as the rapid pace of development in the field of cell phone technology. The latest smart phones are far more powerful than desktop computers were only a few years ago.
We Get Letters & E-Mail
Not All Evidence Is Equal; An Abundance of Misinformation; A Well-Researched Decision; Far Too Dangerous.
State by State: Comparing Chiropractic Scope of Practice
"The issue of 'scope of practice' has been a bugaboo ever since our early quests for legal recognition for chiropractic," according to Dr. Claire Johnson, editor in chief of JMPT and National's other two chiropractic journals.
Medical Qigong for the Heart: Part III
Part 1 and Part II of this series focused on the physical aspect of the Heart and mental emotional aspects of the Heart respectively. Now, I would like to focus on the spiritual aspect of the Heart.
Image Is Everything: The Power of Branding
Successful businesses use color and design to attract people to their service. They understand how important image is and hire experts to create an attractive package. Starbucks works hard to create an atmosphere that is warm and inviting.
Overcoming Barriers to Exercise Compliance
One of the most common questions other practitioners ask me is, "How do I get patients to do their exercises?" I am not frustrated by my patient compliance, as many doctors are; in fact, I am actually happy with my patients' involvement and commitment.
Building From the Bottom Up
I caught up with my dear friend Honora Wolfe, in her Colorado painting studio where, if she is not praying in Bhutan or doing charitable work in a Nepali free clinic, she spends most of her time now.
A History Worth Telling
The popularity and the use of acupuncture for the treatment of animals in the United States is at its peak.
A Guide for Talking to Doctors about Acupuncture and Brain Chemistry
Before I begin any discussion of how to talk about the effects of acupuncture on brain chemistry, nervous and endocrine function, it is essential to understand just what physicians most need help with.
Love a Nurse – and They'll Love You Back
According to various sources, there are about 3 million registered nurses in the U.S., and according to the American Nurses Association, they are under serious pressure in today's health care reality.
The Wisdom of the Second Office Location (SOL)
There are some things I never want to do again, like riding a motorcycle 100 mph. I call these things my "negative bucket list." Other things I have on that list include water skiing, riding a roller coaster and eating habanero peppers.
A Dream Come True for Chiropractic: Funding Prevention and Public Health
Back in 2005, Sen. Tom Harkin (D-Iowa) said: "Let's face it, in America today we don't have a health care system, we have a sick care system.
April, 2010, Vol. 10, Issue 04
Build a Specialized Practice Taking a Dissection Seminar
By David Kent, LMT, NCTMB
There are many ways to build a positive reputation that will make you and your massage practice stand out. In all professions, from attorneys and accountants to medical doctors and massage therapists, advanced study and skillful application of that knowledge creates specialists. Specialists are not only sought out, but typically are able to charge a premium for their services.
In addition to specializing in countless modalities, a massage therapist has the opportunity to become a specialist in the study of the human body via an educational, hands-on, full-body dissection seminar. This article will discuss how taking a dissection seminar can help you build your practice and become a specialist in your community. By learning more about the body, you are better able to assess, treat and educate your patients.
Is More Knowledge Better?
One thing that massage therapists have in common with doctors, regardless of whether the therapist works in a spa, a private clinic, or a chiropractic, physical therapy or medical office, is that they see a range of individuals, each with a unique combination of symptoms, complaints and outcomes. Most would agree that the more knowledge a physician has about a particular system of the body, the better they are at assessing, diagnosing and developing a treatment plan. However, it also is important for doctors to understand the other systems of the body and how they will be affected by various treatment plans.
The same is true for massage therapists. You might be an excellent massage therapist, however, that doesn't mean you won't benefit substantially by expanding your knowledge base of the human body. That is where participating in a dissection seminar can put you at a major advantage in your chosen massage modality, be it Swedish massage, Myofascial Release (MFR), Craniosacral Therapy (CST), Neuromuscular Therapy (NMT) or any other modality.
The Dissection Experience
A full-body dissection seminar is a rare opportunity for most health care professionals, especially massage therapists. Textbook imagery and DVDs of dissection are great educational tools, but they can never replace the experience of seeing and touching the very tissues that comprise the human body. A dissection seminar allows massage therapists to learn about the body in a manner similar to a doctor. Participants move through the body, layer by layer, examining and comparing tissues, and the discoveries are nothing short of amazing. Seminar students find everything from replacement knee and hip joints to pacemakers and heart-replacement valves.
Have you ever wondered what the tissues look like under your patient's scars? Or how these tissues were affected by a knee or hip joint replacement? Have you ever wondered what an artery filled with plaque looks like or how easy or difficult it is to break a piece of plaque off the arterial wall during a massage? What does the inside of the chest cavity look like after the sternum has been cut in half and the chest has been spread apart for bypass surgery? Or what about the wrist that has experienced a carpel-tunnel release procedure?
Would it be helpful for you to see and touch cancerous tissues? How valuable would it be to see, touch and compare the same muscle, such as a bicep or trapezius, on multiple specimens of different body types and genders at the same time? Are you curious about how the gastrocnemius and soleus muscle tendons merge to form the Achilles tendon? Or the relationship between the sciatic nerve and the piriformis muscle? Would you like to see how close a surgeon gets to the spinal cord during a laminectomy? All of these and more can be discovered in the dissection lab.
Clarity in the Treatment Room
Dissection has helped me better understand the effects of postural distortions and improper biomechanics from the impact of various surgical procedures. Dissection has also helped me understand the positions and stresses of the myofascial tissues and "see" them as 3D holograms in my head.
For example, I now understand how during bypass surgery (a common procedure among patients), the great saphenous vein is removed from the lower extremity. This is what causes the long scar on the medial side of a patient's thigh and leg. I also now know exactly what structure was removed and how deep it was embedded in the thigh and leg. I have seen how it was reattached and used for coronary bypass surgery. I know exactly what tissues and systems of the body were affected during the operation and how the tissues healed. The dissection process allows you as a massage therapist to see through both the doctor's eyes and the patient's body at the same time, giving you greater clarity and insight in the treatment room with your patients.
Although there are many ways to learn about the body, a dissection seminar allows you to see many of the common procedures and dysfunction people experience during the course of a lifetime. Attending a dissection seminar offers a very special understanding of the body, as well as new insights and ways of applying massage techniques. To become a specialist, one must pursue advanced education. For more information about upcoming seminars, please visit www.KentHealth.com.
Click here for more information about David Kent, LMT, NCTMB.
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