Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Peaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
February, 2010, Vol. 10, Issue 02
The Heart of the Matter
By Rita Woods, LMT
February is famous for matters of the heart, and I couldn't think of a more appropriate time to share some interesting information with you. The heart is viewed in a variety of ways; from a muscle that pumps blood, to the seat of the soul and the emotional center of our being.In reality, it probably fills all of those job descriptions, but there are some fascinating facts about the heart that I feel are especially important to us as massage therapists and healers. The premise of this article is that the heart regulates far more activity in the body than previously believed, and there is a continuous two-way dialog between the brain and the heart that allows each to influence the other. The heart communicates with the brain and body in four ways: neurological communication (nervous system); biophysical communication (pulse wave); biochemical communication (hormones); and energetic communication (electromagnetic fields) .
The body always is adjusting to maintain homeostasis. One term used to describe the synchronization and balance within the central nervous system is coherence. Simplified, it means that the sympathetic and parasympathetic branches of the central nervous systems are working together in a healthy and balanced way.
The Institute of HeartMath (IHM) measures cardiac or heart rhythm coherence by looking at heart rate variability (HRV). This includes shifts and changes that happen between heart beats that help regulate the body. Stress can offset this balance quickly and drastically. When stressed, your body can soon feel like it's driving with one foot on the gas pedal and the other foot on the brake. When this happens, it is no longer coherent. Anger, worry, fear and anxiety are all emotions that contribute to the production of stress chemicals that degrade and break down healthy tissue and interrupt psychological wellness. On the other hand, positive emotions such as gratitude, love, peace and contentment contribute to the production of life-building chemistry and promote a sense of well being.
You heart has the ability to both send and receive information. This is the part that gets really interesting for us as healers. The heart's electromagnetic field, by far the most powerful rhythmic field produced by the human body, not only envelops every cell of the body, but also extends out in all directions into the space around us. The cardiac field actually can be measured several feet away from the body. The brains waves naturally want to synchronize to the heart so various emotional states will affect brain patterns and processing. The brain-heart patterns are more synchronized during states of positive psychological and physiological coherence. As individuals learn to sustain a heart-focused, positive emotional state, their brain can be brought into entrainment with their heart.
As individuals increase their psycho-physiological coherence, they appear to be more sensitive to the subtle energies and electromagnetic fields generated by others. This unseen exchange of information between people occurs every time they interact and is influenced by their emotions. Think of the implications of this information. Not only does your emotional state affect your own brain and all of your bodily functions, it also affects those whom you touch and are in close proximity to. You are a walking, talking beacon of energy that influences all with whom you come in contact. There are many healing modalities that use some form of energy. Understanding that we can and do influence others with our own energy field can be a valuable asset in learning to use new healing techniques.
I encourage you to visit the Institute of HeartMath Web site (www.heartmath.org/research), look at its research and read "Science of the Heart." The Institute has been instrumental in providing clinical data on heart-based living. They published the following report: The electricity of touch: detection and measurement of cardiac energy exchange between people, by McCraty, et al.
This report states, "When people touch or are in proximity, one person's heartbeat signal is registered in the other person's brainwaves. ... The fact that the heart generates the strongest electromagnetic field produced by the body, coupled with our findings that this field becomes measurably more coherent as the individual shifts to a sincerely loving or caring state, prompted us to investigate the possibility that the field generated by the heart may significantly contribute to this energy exchange. Signal averaging techniques were used to show that one person's electrocardiogram (ECG) signal is registered in another's electroencephalogram (EEG) and elsewhere on the other person's body.
"While this signal is strongest when people are in contact, it is still detectable when subjects are in proximity without contact. Evidence that the cardiac field changes as different emotions are experienced, combined with this study's finding that this field is registered physiologically by those around us, provides the foundation of one possible mechanism to describe the impact of our emotions on others at a basic physiological level. One implication is that the effects of therapeutic techniques involving contact or proximity between practitioner and patient could be amplified by practitioners consciously adopting a sincere, caring attitude, and thus increasing coherence in their cardiac field."
I am reminded of a quote I heard years ago: "People don't remember what you say. They remember how you made them feel." And with that perspective on healing, I wish you all a Happy Valentine's Day.
Click here for previous articles by Rita Woods, LMT.
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