Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
October 8, 2009
Alliance Incorporated and Launches Founding Member Campaign
The Alliance for Massage Therapy Education, a new independent organization for massage schools and educators, announces that it has completed the process of becoming a legal entity, and is now a non-profit corporation. This step will be followed by application to the IRS for status as a 501(c)(3) tax-exempt educational organization.
The Alliance is pleased to announce the beginning of its FOUNDING MEMBER CAMPAIGN, which will run until November 25. It is an opportunity to support this historic effort, and become one of the pioneers who step forward to help launch this organization and give it a dynamic start. Founding Memberships are available for massage schools, teachers, and continuing education providers, as well as companies that offer products and services to the education community. Complete details on this exciting opportunity are available on the Alliance's website, at www.afmte.org. Note that a general membership drive will begin in December.
A six-member Leadership Team of veteran educators is overseeing the work of building the administrative structure for the Alliance, and planning for its first Annual Meeting which will be held in mid-2010 (details to be announced). Statements of the Alliance's Mission and Goals were recently finalized:
The Alliance is the voice, advocate and resource for the community of massage therapy schools and educators.
The Leadership Team has received a number of questions regarding the position of the Alliance in relationship to the two major professional associations, ABMP and AMTA. To begin with, it is important to note that most long-established professions have an independent body that represents the educational institutions in that discipline; it's considered an essential part of the overall structure of a profession. In light of that, the Alliance has been established as a free-standing organization. This means the domain of massage therapy education finally has a champion of its own.
For a number of years, both ABMP and AMTA have maintained membership categories for massage schools. From the standpoint of the Alliance, it is beneficial for schools to have a relationship with the associations that provide membership opportunities and insurance for their students and graduates. The Alliance views this as complementary to the fundamental services and advocacy it will provide its own members - not as competition. In fact, the Leadership Team is already in communication with ABMP and AMTA to determine how the Alliance may best operate in cooperation with them.
While the formal announcement of the Alliance's launch just occurred on August 31, the process that led to this event has been ongoing for several years. There has been considerable dialogue among interested educators around their vision for an optimal education organization. This developmental process has been completely separate from the internal restructuring AMTA recently completed with its Council of Schools.
The focus of the Leadership Team is clearly on the future of this new endeavor. By strengthening and improving massage education, the Alliance will bring great benefit to schools, teachers, students and practitioners, along with everyone in the general public who receives massage therapy.
About the Alliance:
The Alliance for Massage Therapy Education will serve the entire education sector - from entry-level training programs through post-graduate studies. It will include three primary membership groups: Schools (for the institutions themselves); Teachers (for instructors in those institutions); and Continuing Education Providers (for those who offer post-graduate training). The organization will be governed by a Board of Directors elected democratically from within its membership. For more information, email Executive Director Rick Rosen at .
Source: The Alliance for Massage Therapy Education
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