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Don't Forget About the Performers
Donald Petersen Jr.'s recent article, "Your Chance to Go Back to High School" [May 1, 2014 DC], focused on the injuries incurred by high-school athletes and the subsequent opportunities for the chiropractic profession.
The Spirit of the Point
After receiving a large amount of positive feedback on my San Zhen Protocols series, I have decided to focus this article on some relevant clinical aspects of acupuncture therapy prior to moving on to San Zhen Protocols III.
MPA Media Wins Seven Publishing Awards
MPA Media, publisher of Acupuncture Today, among other titles, has been recognized for editorial and design excellence with an unprecendented seven publishing awards by the ASBPE, the nation's largest organization for business-to-business publications.
Building the DC-MD Bridge
From MDs practicing integrative holistic medicine to the family internist, many DCs are enjoying unprecedented attention from their allopathic colleagues.
The Life & Legacy of James Sigafoose, DC (1933-2014)
Surrounded by his family and closest friends, Dr. James M. Sigafoose passed away quietly on Thursday, July 3, 2014. With his wife of 60 years, Patsy, along with his children, Tina, Daun, Kieth, Selina and Carey – all chiropractors – at his side.
A Glimpse Into China's Top Brain Hospital
The sounds of the city pass through the open window are overwhelming the microphone - car horns, construction machinery - and then there's the family at the adjacent bed talking loudly on cell phones, yet you can still hear the faint beep of our patients monitoring equipment.
When Big Pharma Meets Chinese Medicine
Earlier this year, Bayer made a media splash with their decision to buy the Dihon Pharmaceutical Group Co., a Chinese TCM manufacturer.
Your Patients' Best Health Resource
There is nothing as powerful as information. The right information has won wars, saved lives and changed hearts; lack of information has led to hesitation, poor decisions and unintended consequences.
Ringing in a Fiscal New Year With a Recommitment to Cost-Effectiveness
Back when the Foundation for Chiropractic Education and Research was in its heyday, I used to send out New Year's greetings and virtual noisemakers to some close friends on July 1 – the beginning of our new fiscal year – wishing for prosperity in the year ahead.
Healing Community Trauma in Israel and Palestine
It's the beginning of August and Israel and Hamas have just agreed to a 72-hour ceasefire after a month of brutal fighting. In the last four weeks, 1,830 Palestinians and 67 Israelis have been killed.
Get Ready For AOM Day
This year, AOM Day 2014 falls on Friday, (October 24th). This is a great opportunity to make your AOM Day celebration or event even bigger by extending it throughout the weekend!
The Science Behind Happiness
Are you happy right now? Whether yes or no, there are a myriad of reasons why you feel that way. A whole academic discipline has developed to find out what causes or obstructs happiness, and how to amplify it.
Thoughts to Live By
When speaking to your patients about their health make sure to ponder the following points and have them assess if they are making themselves even more sick by the thoughts they have about life. Are these some of the traits and thoughts that your patients might have?
Watch Out for Red Herrings
In clinical practice, when one condition mimics another, it makes it difficult to obtain an accurate and timely diagnosis.
Decompression-Traction: A Core Treatment Method in Chiropractic's Future
We're all competing for new patients. We're competing for new patients with physical therapists, massage therapists, medical specialists and hospital fitness centers. We're even competing with side-effect-ridden medications that quit working every four hours.
A Healthy Dose of Failure is Vital to Your Success
As an acupuncturist I tend to see people after they have already suffered for years and "tried everything." They are so desperate for some relief that they want to know everything about how to get better, right now.
From the Other Side of the Table
People come to us to gain freedom from pain, to feel better, to live better. As D.D. Palmer stated, "We Chiropractors work with the subtle substance of the soul." Therein also lies the rub.
The Truth About Herbs
I appreciate the effort and research put into the article written in the June issue of Acupuncture Today regarding pesticides and Chinese herbs.
News in Brief
Oregon Gov. John Kitzhaber (a medical doctor, no less) proclaimed October 2014 "Oregon Chiropractic Health and Wellness Month" in an official proclamation signed Aug. 25, 2014.
History of Animal Acupuncture: Part II
In Part I of this article, I had gone back to 1969 and tried to describe the atmosphere and events of that year that engulfed many of the younger generation, some who were all the core members of the National Acupuncture Association.
Take Care of Your Skin: Tips to Pass on to Your Patients
Many of our patients are not aware that the largest organ in the human body is actually the skin. Accounting for 16 percent of total body weight and covering up to 22 square feet of surface area, the skin is more than just a "covering," as originally thought.
Detoxification for Athletes: The Key to Winning Performance
One of the most dangerous culprits that affects an athlete's ability to perform at an optimum level also happens to be one of the most elusive.
How to Find Your Ideal Patient – and Help Your Ideal Patient Find You
Just imagine: You're at the front desk looking at the scheduler and a smile creeps across your face. Row after row, name after name, hour after hour; you're blessed with an entire day of ideal patients. Every day should be like this, you whisper. Exactly!
October, 2009, Vol. 9, Issue 10
The Road Less Traveled
By Angie Patrick
Recently, I have had the opportunity to attend a couple of events off the beaten path from my usual trade show and convention stomping grounds. This year, I wanted to make a concerted effort to find out what is going on in some of the places I had not historically frequented.Most years, you can be sure I will be at the American Massage Therapy Association's national convention, as well as the Florida State Massage Therapy Association (FSMTA) convention. These two powerhouse annual events are always informative, fun and full of friendly faces. Some I have known for years, and more that I have the privilege of meeting for the first time. I will most definitely be in attendance for these events in 2009, but this year, I thought I might branch out a bit more and see what is happening in other parts of the world as well.
A few months ago, I attended the Ontario Massage Trade Conference in Ontario, Canada and the New England Regional Conference in Framingham, Mass., and most recently, I attended the World Massage Festival in New Braunfels, Texas. I have also presented on Massage Therapy Radio. All of these events have opened my eyes to the importance of supporting more local events as well as the larger and more nationally recognized events. At these venues, I have had the incredible fortune of meeting therapists from all walks of life, coming together for a common goal; they come to learn and be a part of a community. The education available at these events is certainly worthy of note with well-known names heading the lineup, and the exhibit halls were packed with vendors and products for massage and wellness! I was able to slow down a little bit and experience these events not only from a vendor's perspective, but also from the attendees. In being afforded this different view, I am more excited than ever before about learning of more regional venues, and seeing what they have to offer.
I would offer this piece of advice to anyone who thinks they may not need to attend these events because of cost, time, inconvenience, or any of the countless other excuses we can come up with: SIMPLY GO. Being surrounded by your peers in a place that has the profession you love at heart, immersed in an environment of healers like yourself is truly something every therapist should experience and take part in. I can certainly attest to the value of these events for students just starting their career, as it is an event saturated in industry leaders, both locally and nationally recognized, sharing first-hand knowledge and tips to aide them in building a better, more lucrative career. If you are a school owner, instructor, director, or involved with education in any way, I urge you to work to make it mandatory for your students to spend time at these events. The exposure to the various modalities and products to support them is tremendous; moreover, gaining a sense of the "State of Affairs" in the massage industry as a whole is absolutely invaluable.
I had the distinct honor of being invited to sit on a panel of industry leaders at the recent World Massage Festival, and the discussion was open to attendees in the form of a question and answer forum. It was truly an eye opener for me, as I listened to questions of the attendees and the answers from my fellow panel members. I learned more in those hours about the grass roots industry and the issues the average therapists face daily than I could have learned in any other forum. I was honored to be involved with that panel discussion, and the take away I obtained from that experience is quite simply: "get involved."
What do I mean by get involved? In my vernacular, it means get off your duff and volunteer; go out and advocate for your profession by being an active member of your AMTA chapter and its events; become a part of the groups speaking on your behalf at the state level where decisions effecting your practice are made; make your voice heard in the medical field by advocating massage; support fundraising for further massage research which quantifies the positive outcomes of massage therapy; and above all else, BE an active part of this great community of healers.
In New England, I was delighted to meet so many therapists already in practice as well as those on the cusp of beginning their career. The professionalism in the attendees as it regards to their self-esteem and belief in massage as true therapy without exception or compromise was inspiring! In Ontario, I met people who cared for the profession, industry, and sustainability of the products they use. Their focus was on the ecology and the footprint they leave as much as it was upon healing the human condition. And in speaking on Massage Therapy Radio, I was asked questions about products, about business, about economics and about the fundraising event, Sanctuary, which Massage Warehouse facilitates to bring greater awareness and funding for massage therapy research. Each of these events has shown me another beautiful facet of massage therapy, and makes me proud to be a part of this community of healers and custodians of the planet.
There are so many things you can do to support and broaden the scope of acceptance and growth for the future of the massage industry. The one thing that will absolutely guarantee stagnation and industry deterioration is to opt to do nothing. To be one of the ones who is "too busy" or "too tired" to be involved is to be one of the root causes of quagmire. Great changes occur because of people willing to make the change, and willing to do what needs to be done to effect positive outcome. Those who actively learn, attend, and present" are making the active choice to be involved. Call them activists, advocates, or any other moniker your heart desires, but the bottom line remains the same. These people get it done, and without them we have no growth and no future.
I choose to be one of those who gets it done. And I want to learn more, do more, be a part of more and create positive momentum and energy for the profession I love so much, and offer my support to those who choose to do the same. I will continue to seek out the road less traveled, as well as continue to frequent and support the tried and true paths I now know so well. I will be a part of the growth, and I will do all I can to leave a legacy of hope, activism, encouragement and support for this incredible profession and the beautiful souls who comprise it.
What do you choose to do?
Click here for more information about Angie Patrick.
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