resourcesABOUT MT AUTHOR GUIDELINES CLASSIFIEDS EDITORIAL CALENDAR MEDIA GUIDE MASSAGE MART SCHOOLS & EDUCATION FEEDBACK
Healing With Simple, Healthy Food
When it comes to your health, there is no better way to take control and create positive outcomes than by focusing on diet and lifestyle. As chiropractors, you know the power that regular self-care has for your patients.
Best Practices for Website Success
If one asked 10 years ago whether a website was relevant I was the first to suggest no. Yet as the world moves increasingly towards electronic information there is a dire need to have a website for your practice. Your website is actually your electronic calling card.
Resolving Medial Arch Suspicions: The Navicular Drop Test
Healthy feet have three distinct arches: medial longitudinal, lateral longitudinal and anterior transverse.
Inside Liver Failure, Cirrhosis and Cancer
The Liver belongs to Wood in Five Element Theory and is in charge of Dispersing and Expanding which means all the processing and detoxifying of harmful substances such as medications and chemicals require the efforts of the Liver.
F4CP: New Campaign to Promote Chiropractic as a Career
The F4CP has announced a "targeted cooperative campaign" that will engage doctors of chiropractic and chiropractic students, as well as chiropractic colleges, chiropractic media, state associations and vendors, to encourage DCs to recommend a chiropractic career to patients, family and friends.
Post-Concussion Patient Care: Relevance of the Chiropractic Adjustment
There is a widespread understanding within the profession of the general guidelines for care of the concussion patient. These include guidelines for physical and cognitive rest, return to normal activities and so forth.
Not Another Typical Drug Company Lawsuit
It's becoming more common to see drug manufacturers negotiate "false claims" settlements for millions and billions of dollars.1-2 Most of these settlements have to do with violations in the marketing of the drugs they produce and sell.
Looking For Answers In Many Places
I am sure we have all heard the old adage: "When the only tool in your toolbox is a hammer, everything starts to look like a nail."
Getting Athletes Back in the Game: Low-Level Laser Therapy for Sports Injuries
Sports injury rehabilitation is all about getting back in the game quickly and with optimal health. A relatively new tool for the treatment of sports injuries is finding global success, and it is doing so in a fast, efficient way.
Talking to Skeptical MDs: "Just the Facts, Ma'am"
The first lesson in public speaking is to know your audience. This is particularly applicable when talking to skeptical medical doctors about chiropractic. You have to understand where they are coming from and speak the language they understand.
Deciphering The New CMS 1500 Claim Form
Q: I am confused on using the new 1500 form, particularly Block 14 and Block 15. What is required and how do I properly fill these out? And do I actually have to use this new form or may I continue using the old version?
Hazards in the Environment Making Your Patients Sick
Working both separately and together, Western and Chinese medicine have many successes in the treatment of the myriad diseases that afflict human beings in modern times.
Healing With Hope
Ella is a Gulf War veteran and a survivor of military sexual trauma. Like hundreds of veterans, Ella was on 11 different medications for depression, anxiety, insomnia, irritable bowel syndrome and chronic pain.
Advice for Young Doctors
When I began practice, I was just shy of my 25th birthday. I was young and I looked it. I had been told this would be a problem when starting a practice – and it was. Older patients often paused when they entered for care.
Offline Marketing Techniques: Opportunities to Help Grow Your Business
In a world becoming increasingly dominated by connected devices, when we think of marketing, we often think of online and social media marketing. Considerable attention is given to Facebook and Twitter, as well as CPC [cost-per-click] advertising.
Spotlight on Acupuncture Research at IRCIMH
Acupuncture and Traditional Chinese Medicine were well-represented at the International Research Congress on Integrative Medicine and Health (IRCIMH)- 2014 which took place in Miami from May 13–16.
Looking Back: Abstracts From Chiropractic History
D.D. Palmer's Technique for the Posterior Apical Prominence; An Early Attempt to Achieve Consensus on Subluxation; Chiropractic Subject Headings: Past, Present and Future; Mabel Palmer: A History of Chiropractic That Almost Wasn't.
Medical Qigong for the Heart: Part II
Chinese Medicine is rich in commentary regarding the emotions and how they affect our qi.
The Gluteal-Knee Connection
The underlying causes of knee pain and dysfunction are rarely isolated to the knee. The knee is a relatively stable joint with limited intrinsic ability to adapt to aberrant motion.
Super Bowl Chiropractor
With opening night of the 2014 National Football League season only a month away, what better time to talk to Dr. Jim Kurtz, team chiropractor for the defending Super Bowl champion Seattle Seahawks?
The Kidney Official
The Kidney is known as the Official Who Controls the Waterways. In Western medical terms, a major function of the Kidneys is to filter the blood. Every day, a person's kidneys process about 200 liters of blood to sift out about two liters of waste and excess water.
The Acupuncture Success Express
Time is passing very quickly these days. We are atoms half the way through the year of the horse. You could call it "horse racing season" for this profession. Perhaps it is time for reinvention during this time.
Primary Lateral Sclerosis: A Condition With a Chiropractic Connection
Primary lateral sclerosis (PLS) is a slowly progressive, adult degenerative disease of the upper motor neurons characterized by progressive spasticity or stiffness. It is a clinical diagnosis that has been avoided because it is (largely) a diagnosis of exclusion.
June 30, 2009
NCBTMB to Launch New Association Offering Insurance
ABMP Welcomes Competition
By Christie Bondurant
In a recent letter to their board members, the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB) announced their newly formed association USAMRA (USA Massage Resource Association), a membership association offering insurance among other benefits. The NCBTMB letter also states that at the USAMRA launch it will be the largest massage association in the country, automatically including the more than 91,000 nationally certified massage therapists and bodyworkers. Currently, the NCBTMB along with its public relations company, Penny Ohlmann Neiman, Inc. (PON), is making inquiries to national companies who may be interested in offering benefits to members of the new association.
The letter, obtained by Massage Today, said in part: "NCBTMB and PON are starting to make preliminary inquiries to a number of national companies who may be interested in offering benefits to our newly formed association, the USAMRA (usaMassageResourceAssociation). When it launches, usamra.org will automatically be the largest massage association in the country by some 91,000 members. We can offer companies who choose to partner with us a tremendous promotional value by being part of a robust membership package including insurance and much more - all designed to strengthen the value of NCBTMB by virtue of its relationship with usamra.org."
Responding to the news of plans for the new association, Les Sweeney, the Associated Bodywork and Massage Professionals (ABMP) president, today sent the following statement (in part) to members of the ABMP:
"... ABMP feels it is entirely within NCBTMB's prerogative to try to find an audience for a new membership association. We are firm believers that any group or entity has the right to compete in the marketplace. After all, ABMP was in a similar position in 1987, when AMTA was the only professional membership organization then serving the field.
"That does not mean, however, that we think NCBTMB's decision to form an association is in its best interest as an organization, or that their doing so will benefit the profession. Birthed by AMTA 18 years ago, NCBTMB was created for the purpose of offering voluntary certification to massage therapists who subscribed to and met high standards of preparation, knowledge, and ethics. Seduced by the attraction of multiplying significantly the number of individuals taking an examination NCBTMB developed, NCBTMB moved into a vacuum, encouraging states to adopt their National Certification Exam for use as a required entrance exam into the profession, even though their exam had not been designed for that purpose. Within the past three years, a new organization - the Federation of State Massage Therapy Boards - emerged (with an initial loan from ABMP) and developed the MBLEx, a true entrance examination that quickly garnered the support of both ABMP and AMTA as the entry exam of choice for our profession.
"Both ABMP and AMTA have publicly expressed support for the value of voluntary certification and have encouraged NCBTMB to re-concentrate its energies on serving that original purpose. NCBTMB has resisted that advice, instead aggressively litigating and lobbying to retain a place in entry-level testing and now seeking a new mission to provide professional association services.
"While defending NCBTMB's right to try such a new initiative, ABMP believes that NCBTMB has not earned the right to merit your professional membership affiliation.
"...NCBTMB can secure some sort of insurance, but lacks experience in administering such a program. Their experience in providing practice development and educational content communications is highly limited. As to basic service responsiveness, NCBTMB's record is widely considered by the massage profession to be deplorable. Stories of no live person to answer the phone, timely response to an inquiry, or provide knowledgeable information are legion. NCBTMB has changed the content of their examinations without giving either the massage education community or state licensing boards opportunities for meaningful input.
"...We welcome competition and have learned through experience interacting with AMTA that we can constructively work with them on issues of common concern to the profession even while vigorously competing for members. If NCBTMB moves forward to form USAMRA, we hope to continue to support their certification and continuing education approval activities. Rest assured though: ABMP will work hard to keep you as a member and to ask you to encourage others to share your membership choice."
As of press time, Massage Today was unable to reach NCBTMB. Massage Today will continue to follow this story providing updates as available.
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