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It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Preaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
July, 2009, Vol. 09, Issue 07
Upsetting the Health Care Pyramid
By Ralph Stephens, BS, LMT, NCTMB
Just to set the record straight, I want to clearly state that I am not anti-government. I do not believe in or desire anarchy, or an every-person-for-themselves mentality. I do not think everything the government does is bad or wrong.Government of some form and to some degree is necessary in a civilized society. The debate becomes, what type and how much. My issue is freedom of choice in health care. There is nothing more important to me than health. So if I may make one disclaimer when reading my columns: Try to remember I truly have the well-being and health of humanity as my primary goal.
The current "health care system" in the United States has nothing to do with health. It is strictly a sickness care system, a crisis management industry. We need it. There will always be sickness and accidents. We have the best crisis medicine system in the world. People from all over the world come here to receive treatments, especially from countries that have government run systems. Hmmm. However, the system is totally funded by human suffering. There is no economic incentive for our current system to get people well and keep them well. Has the overall health of the public improved recently? The lip service the current system pays to wellness is token at best and maliciously flawed at worst. Plumbers and engineers have done more to improve health in civilized countries than allopathic (conventional) medicine.
You have to set aside your emotions and become objective in viewing the system. When you can do that it becomes very clear that the medical-pharmaceutical-government cartel abhors health and does everything possible to prevent you from acquiring it, justifying human suffering in the name of profit for the allopathic drug cartel and population control for the government.
I know it seems a bit radical to say this, but if you observe their actions it is blatantly obvious. Actions do speak louder than words, especially from politicians and propagandists.
There is zero incentive in the current system to get you healthy much less keep you there. Are there any bonuses paid when a patient doesn't ever get cancer or doesn't have a stroke or heart attack? No. Money is only made when people are sick. The more sickness, the more profit. The system's ideas of wellness are tests and vaccines. I am not against tests and if you want to inject a live virus pickled in mercury into your arm or your fanny, you should be allowed to. However, I should be able to say "no thanks" and not be made a criminal. It is called freedom of choice in health care. What a concept. However, healthy people are not profitable for the industry and the government cannot have people living in good health into old age as politicians have already spent their social security taxes paying back their political contributors.
So where am I going with this, other than the educational value? We are at a sea change in health care in America. A new system is going to be put into place. There is a window of opportunity now open to include a wellness paradigm into the national system.
Economically and morally, alternative providers should be at the top of the health care pyramid. We should be the first door providers and gatekeepers. Health and wellness should be taught and practiced, from childhood on. Correct posture and movement, breathing, nutrition, exercise, and natural health/healing should be integral in education and health care. Of course when there is a crisis, patients would go directly to the allopaths for their specialty. When something borderline is beyond the scope or skills of alternative providers it should be referred to the allopaths. DCs, LMTs, acupuncturists and OMDs should be at the top of the system, allopaths at the bottom. The incentive should be for wellness and a job well done through safe, cost-effective, natural therapeutics. What a concept! Only a few, if any people have died from natural methods (herbs, supplements, homeopathy, massage, chiropractic, acupuncture, etc.) in the past 5 years.
Currently, our health care system and our government rewards ineptitude, inefficiency, and failure. In health care this results in sickness and suffering. (250,000 people killed by mistakes and "safe" prescription drugs every year, plus the ones irreparably damaged by side effects and non-lethal errors.) No one seems to care; after all, medical deities have a license to kill. Additionally, this very expensive system makes people very dependent on the government, and politicians love that.
However, we have a new president. There is Hope and Change we can believe in. Maybe with some education and persuasion, the re-make of our health care system could bring about a true change that would help humanity and save tons of money from being printed. This will only happen if our elected representatives are constantly approached and reminded to include alternative providers in any new legislation as first door providers, and also allow us to exist outside the system legally. If only we could put freedom of choice, open competition, accountability, and rewards for personal responsibility, into the new system, we could actually have a health care system that saves money and improves people's health. There is always hope! Sadly, it is a fairly poor strategy as it lacks any effective tactics, but that is what most of us voted for, so let's get with it.
The question is, who is going to represent us, the alternative providers, as the new system is created? It appears it is going to have to be a grass roots lobbying effort of providers and patients, as our professional organizations are being slow on the uptake and not working together.
Yes, this would mean that our profession would have to improve our quality and consistency of entry-level practitioners. Most of our schools won't like that but it is time we had a serious upgrade in our educational system. I am trying to stay positive and optimistic here. For humanities sake, we need to make this change. All the alternative provider associations (chiropractic, massage, acupuncture, etc.) need to get together and start working very hard to take advantage of this window of opportunity, not for the profession's sake, but for the sake of the public.
I was hoping to provide more information on the Integrated Health Care Policy Consortium. However, they did not get back to me in time.
Happy Birthday America! From every mountainside, let Freedom Ring. Enjoy the fireworks. Think about what freedom means to you and what you would do to protect and preserve it.
July is my favorite column because I get to say, "See you in September!"
Click here for more information about Ralph Stephens, BS, LMT, NCTMB.
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