Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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Integrative Medicine for the Underserved: A Seat at the Table
Numerous organizations have risen to the challenge of providing care to medically-underserved populations and here we feature one such group.
Treatment of PTSD: An Opportunity for the Practice of Integrated Medicine
PTSD is widespread across America today. Not only do many of our honored men and women in uniform bring it home with them from the war zones they have been active in, but it often follows any life-threatening event people go through when their lives have been in danger.
Q&A With the First VA Chiropractic Residents
As you may have read previously, a major step forward for the profession occurred in July 2014 when the Department of Veterans Affairs began piloting a chiropractic residency program at five locations.
An International Life: An Interview with Mary Elizabeth Wakefield
I met Mary Elizabeth Wakefield during her class last summer in Seneca Falls, New York at the Finger Lakes School of Chinese Medicine.
Free Yourself From the Pocketbook Practice
Let's take a journey together; there's an important lesson to be learned. Imagine a town or city just like yours.
Sports Medicine 101: Surgery or No Surgery?
In the world of sports medicine, many careers are saved by surgeries that correct traumatic damage to the body. Muscle tears, ligament damage, fractures, spinal disc herniations, and joint instabilities are a few of the issues frequently addressed with surgical intervention.
Desert: A Metaphor from the Study of Genetics
In most of the human lives I know about, there are stretches of time which feel stagnant, or worse. We can feel adrift, or wounded and sidelined, and these times don't seem to carry much usefulness while they are unfolding.
Key Changes and Updates to the 7th Edition CNT Manual
Acupuncture Today recently interviewed Jennifer Brett, ND, L.Ac. regarding the updates to the CNT manaul.
Nomenclature and Classification of Lumbar Disc Pathology: Version 2.0
The Nomenclature and Classification of Lumbar Disc Pathology consensus, published in 2001 by the collaborative efforts of the North American Spine Society, the American Society of Spine Radiology and the American Society of Neuroradiology, has guided radiologists, clinicians and the public for more than a decade.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 3)
A patient with sacroiliac fixation and dysfunction ordinarily demonstrates a noticeable leg-length inequality when placed in the prone position on the adjusting table.
Going On-Site With Chiropractic Care
The Foundation for Chiropractic Progress has released a position paper highlighting the financial, clinical and patient-satisfaction benefits of providing chiropractic care at on-site corporate health clinics.
Chinese Doctors Poke Holes in Australian Study
A recent Australian clinical trial, published in the Journal of the American Medical Association (JAMA) in 2014 by Rana Hinman, et el., evaluating the effectiveness of both needle and laser acupuncture for chronic knee pain.
News in Brief
Investigating the Cellular Impact of Mechanical Force; National Board Seats (Not-So) New Officers at Annual Meeting.
Marketing with a Microphone
When given an option, it stands to reason that people prefer to do business with those they know, like, and trust.
The Risks I Took
We all take risks when we choose this profession. For some, it is not knowing if you can make a living practicing TCM. For others, it is parental or cultural disapproval.
The Source-Luo Point Combination, Part 2
The Da Cheng includes symptoms for the source-luo points that indicate when to use them for treatment. Yang defines the method as the guest-host (it is one of a variety of acupuncture point combinations called guest-host).
Meet Cheyenne: Your Future Colleague
Allow me to introduce you to Cheyenne (Chey), the daughter of some of our family's closest friends. We attend and serve at the same church together, and have known each other for many years.
Creating Relationships at Southwest Symposium
The month of May brought many interesting activities. As I have said in many previous columns this year, this profession is moving in a very exciting direction. Make sure you are getting involved. If you're not, you just might get left behind.
The Three Heater Official
This Official, belonging to the element Fire, is responsible for maintaining and regulating the heating system of the body, mind, and spirit. It is named for its function. The trunk is divided into three "burning spaces" or "jiaos."
NCCAOM Video Contest
The NCCAOM is excited to announce the launch of the second annual video contest "Because it Works!" 2015.
I was sitting in a Pizza Hut in Peoria, Ill., with my friend Reggie, sometime in the spring of my senior year in college, when he started doodling on his paper placemat. In those days, the company had a picture of U.S. on the mats, showing all the locations of the "Huts" in the country.
Should You Change an Athlete's Natural Running Form?
Once past the ankle, impact forces travel at about 200 mph into the knee. In addition to allowing the quad to absorb force, bending the knee (E) prevents the hip and pelvis from moving up and down too much (F), which is important for injury prevention and efficiency.
May, 2009, Vol. 09, Issue 05
How Often Do You Get A Massage?
By Sharon Puszko, PhD, LMT
When was the last time you received a massage? This is not a rhetorical question; I really want you to answer this question for yourself. If you have to pause to think about the answer, then chances are you have gone too long without one. I know our lives are rather full between tending to clients and family, running errands, paying bills, and everything that comes with managing a household. But, as the saying goes, one cannot heal others unless they first heal themselves. Taking care of yourself is just as important to a massage therapist as taking care of your clients.
Remember all the reasons massage is valuable for your clients? You share with them how massage can help to alleviate joint and back pain, manage fibromyalgia and migraines, speed recovery from injury, increase blood circulation and manage stress, etc. Well, all of these reasons apply to you as well. While we all enjoy the laying on of hands, we can't experience all the benefits of a massage vicariously through our clients: we must lay our hands down once in a while and let someone else do the work so we can practice what we advocate.
In order to best serve your clients, it is important to keep in touch with how receiving massage feels to you. Without regular massages, we can easily lose perspective on how issues of touch affect a client in terms of pressure, temperature, and the frequency of repetitive strokes. Weekly or monthly massages allow us to experience new techniques or ways to modify existing ones for a certain group of clients. For example, as a specialist in geriatric massage, I find it helpful to trade massages with colleagues who work with other modalities.
Getting a massage is also important for us as practitioners because it helps prevent injuries common to the profession, such as repetitive stress injuries, muscle strains and carpal tunnel. This advice sounds familiar, doesn't it? I am sure you have mentioned this to more than one of your clients in the past several months. Now it is time to listen to your own advice! Just like athletes, our body is our tool and our work depends on it functioning well. It is for this reason that we must care for our bodies/tool with the same degree of intensity that dancers, swimmers, and runners do.
In a recent survey I gave to students at the Daybreak Geriatric Massage Institute, only 6 percent reported that they receive a massage once per week with the majority responding that they receive a massage 6 times per year or less. The main reason respondents gave for not receiving regular massages was that they cannot afford it more often. Ideally, we should be receiving a massage weekly; if that is not possible than we should strive for a massage every other week. Here are some common reasons given for not receiving regular massages, as well as some suggestions for overcoming these obstacles:
I do not want to spend the money. I have to respect this response. Many of us may have experienced a change in our clientele recently, and we must adjust the way we manage our finances accordingly. If you do not feel comfortable spending money on a massage, please consider trading with someone. Probably the most common person to trade with would be another massage therapist. However, if that is not an option for the therapist you like (e.g. he or she only accepts cash), perhaps another form of trade would free up some money to get a massage from the person you prefer. For example, maybe you could trade a massage for a haircut, yard work, babysitting, marketing opportunities, or something else. By not spending money on these other things, you would be able to put aside the money needed for a massage.
I have not found a practitioner with whom I want to trade/pay. The Internet is a wonderful tool for finding people with similar interests. Visiting local massage schools is a great way to connect with fellow practitioners. Check the free daily papers for events related to massage, or postings from local massage therapists. Word-of-mouth also goes a long way, so the more people you talk to, the better chance you have to meet other therapists. Once you start finding people, it is simply a matter of trial and error until you find a practitioner whose work you enjoy, and with whom you can arrange a form of payment.
I do not have the time. Really? I believe we all have time for what is a priority to us. Yes, we are all busy, especially those of us who are caretakers of young children, aging parents, or other family members. What rings more true is to say "I do not believe receiving a massage is a priority in my busy life right now." I urge you to reconsider, for all the reasons mentioned. Every massage therapist can find one hour (one and a half, including travel time) each week, or every other week, for something that is a priority. Your challenge, therefore, is to re-categorize massage as a priority in your life.
The bottom line is this: We cannot be an effective massage therapist if we do not take good care of ourselves. It is imperative that we listen to our bodies and respond accordingly to its needs. So please, try turning off your ringer, take a deep breath, lay yourself down on the massage table instead of standing by it, and let someone take care of you for a wonderful change of pace towards self-care and being the best therapist you can be.
Sharon Puszko is the owner/director/educator for Day-Break Geriatric Massage Institute. She may be contacted at
or through her Web site: www.daybreak-massage.com.
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