Lost A Sale, But Initial Phone Consultations — A Big Part Of Brilliant Customer Service
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ASA Ready to Impact Profession
The American Society of Acupuncturists (ASA) is a 501(c)6 (pending), not-for-profit collaboration among state based, acupuncturist professional associations.
Exercise Recommendations for Healthy Aging
Aging is inevitable, but how you age is not. Common physical signs of aging include decreased muscle mass, decreased muscular power, increased body fat, and decreased aerobic (lung) capacity.
Aetna Updates 97140 Policy
In a development the Association of New Jersey Chiropractors is calling "a resounding victory for chiropractors nationwide," Aetna Insurance Company has updated its national reimbursement policy regarding 97140 (manual therapy), reaching an agreement two years after the association filed a declaratory judgment suit in federal court against the insurer.
The Ethics of Herbal Prescribing
While teaching ethics classes, I often encounter licensed acupuncturists who are surprised that our use of herbs and supplements has a specific section in the material. It is often an aspect within ethics that clinicians don't think of in practice.
Patient Retention Techniques
When talking about techniques to grow your business, we tend to focus on the "large" aspect of the patient base, that is, on strategies to attract new patients. However, it is important to remember that "loyal" is equally, if not more, important.
Online Marketing Basics: Website Creation
The various online marketing options make it a challenge, especially when all you want to do is help your patients feel better. With such a broad topic, I'm going to share some basics you should know about website creation.
Acupuncture Treatment of Trauma in the Canine
From 1972 until 1976, John Ottaviano and I were treating dogs at five different veterinary clinics in the Los Angeles county area. Usually, we were at a clinic for seven to eight hours.
Integrative Sports Medicine
One of the most rewarding and challenging clinical scenarios is the treatment of athletes.
What to do When Today Sucks
Have you ever had one of those days when nothing went the way it should have? The patient with migraines got worse instead of better from a treatment similar to one you've effectively used on him before.
Making Public Health a Chiropractic Priority
As highlighted in this edition's News in Brief, Rand Baird, DC, MPH, FICA, FICC, editor and occasional author of our long-running column, "Chiropractic in the American Public Health Association", was recognized by the organization recently for 40 years of membership.
A War You Can Help Patients Win
The average American consumes approximately 60 percent of calories from sugar, flour and refined oils. A donut is a good example of a so-called "food" that represents these calorie sources.
Healing the Core: AWB Nepal Earthquake Relief Project
With almost 9,000 people killed during the earthquakes in April and May, another 23,000 suffering injuries, hundreds of thousands left homeless when entire villages collapsed, and many sacred sites destroyed, no one in this country of approximately 28 million has been left untouched by the disaster.
Fish Oil: A Key Component to Positive Clinical Outcomes
Patients seem to be presenting with more complex problems, and many are responding to care more slowly or have completely unexpected results. Why?
Data: The New Frontier in Health Care
Your practice is empowered with the data you need to improve patient health, run a more efficient (read: profitable) practice, get paid in timely fashion and help show the efficacy of chiropractic on the national stage in the midst of sweeping changes in health care!
Relationship Marketing: A Modern Approach
Remember when you used to get real letters in the mail? Not the automated type, but the real deal, hand written with a personal message just because someone was thinking about you? You know what I'm talking about.
Technology Meets Practice: Chiropractic Every Day
About a year ago, I had an interesting conversation with a DC who made house calls. When I asked why, she was quick to explain she learns much more about her patients when she sees them at home than she could ever observe in the office.
It's Time to Wake Up
It is time for this profession to wake up and tell someone about the healing benefits of acupuncture. This is the time for Asian Medicine. Its popularity, growth and unusual acceptance is nothing short of amazing.
An Unexpected Superfood: All About Eggs
About 40 years ago, excessive dietary cholesterol was labeled a public health concern. Specifically, it was thought that there was a causal link between consumption of cholesterol-laden foods and increased risk of heart disease.
Healing Trauma: Cultivating Resilience and Presence Through Mindfulness, Part 1
All humans, by the very nature of being human, will experience moments of trauma and suffering. What, then, makes the difference in how the individual who experiences trauma, suffering, and spiritual loss reacts to such experiences?
ICD-10 Is Not Scary (and Not About Billing)
In my 13 years of consulting with doctors on billing and coding matters, ICD-10 has aroused the biggest combination of misguided fear and ignorance I can remember.
Treat Every Patient as an Athlete
Frontal-plane movement pattern dysfunction can set the stage for musculoskeletal injury. Frontal-plane stabilization is essential during the normal activities of daily living: think single-leg stance and gait cycle.
Peaching to the Choir: How to Extend Our Reach Beyond the CAM Community
Professional conferences offer unique opportunities to network, be exposed to cutting-edge innovators, share your interests and work, and be inspired.
News in Brief
Support of F4CP Continues With Latest Donations; Walter Reed Honors Dr. William Morgan; Recognizing 40 Years of Public-Health Activism; Allstate Decision Reversed.
Teaching Qi Gong to Children
Many of us have come to embrace Qi Gong or Tai Chi practice as a regular part of our lives. Qi Gong has been a stabilizing factor in my life for the last twenty years.
Learning the Transformative Language of the Channel System: The Sinew Channels
The Chinese medical classics describe the energetic terrain of the body in much detail. The acupuncture channel systems, as presented in the Ling Shu illustrate the various expressions our qi energy can take.
Treating LBP in Golfers: Beyond Basic Assessment
The drive to master the most efficient swing demands a tremendous amount from the lower back. Maintaining stability in a flexed posture, supporting torso rotation and repetitively supporting the golf swing all put the lower back in a vulnerable position.
Lower-Extremity Overuse Injuries: Primer on Causes and Corrections
From ankle sprains to stress fractures, shin splints to plantar fasciitis, the research is clear: These common overuse injuries of the lower extremities – among dozens of others – may be related to abnormal foot function in your patients.
April, 2009, Vol. 09, Issue 04
Unwinding Meridians to Reverse Anemia
By Kenneth R. Koles, PhD, DSc, RAc, LMT; guest author for John Upledger, DO, OMM
One of my patients has a mother, who we will call "Helen," out of respect for privacy. She was in the hospital recently for heart surgery. At 87 years old she was in fine health, but she had been feeling a bit rundown. Nonetheless, her doctor recommended she go ahead with the surgery because she was "so healthy."
While the operation went well, within a few days Helen was suffering from anemia. Either she was leaking blood internally or her bone marrow was no longer making blood. Her doctors gave her a transfusion and she said she felt better, but only for several days. Then she had another transfusion and another, and a pattern began repeating itself: transfusion, anemia, transfusion, anemia.
Finally, the dear woman had enough. She refused any further transfusions and was preparing to die when her son called me to treat her with a combination of techniques from acupuncture and CranioSacral Therapy (CST). Together, these two modalities are highly effective at strengthening the flow of energy throughout the body. If you think of the cranial rhythm as ocean waves, acupuncture meridians would be ocean currents. Combining the two can dramatically increase your ability to resolve a wide range of medical issues.
When I first worked with Helen, I focused on "unwinding the meridians" using the craniosacral rhythm as my guide. To unwind an acupuncture point along a meridian or energetic pathway, you simply place a finger on the point using virtually no pressure, just allowing light energetic or electrical contact. Then you feel for the craniosacral rhythm. You might experience this as a very subtle wave that flows first in one direction then in the other for three seconds each way.
Once you feel the craniosacral rhythm, you blend and harmonize with it to encourage it to move more easily and fully. Enhancing the craniosacral rhythm this way is like using your legs to pump yourself back and forth on a swing. As you move in one direction, you swing your legs up at the height of the arc to go higher. Use this same principle to enhance the craniosacral rhythm by adding your intention to the flow of energy through the points, moving in the same direction of the craniosacral rhythm.
Energizing the Sea of Marrow and the Sea of Blood
The first time I treated Helen, I focused on stimulating blood production at the sea of marrow, where blood and cerebrospinal fluid are created. The sea of marrow encompasses the acupuncture points named governing vessel 20 (GV20) and governing vessel 16 (GV16), which are both in the middle of the skull.
GV20 is on the sagittal suture at the approximate midpoint of the line that would connect the top of the two ears. There's a slight depression on the suture at GV20. GV16 is at the base of the head just below the external occipital protuberance (the bump at the base of the skull on the midline). I unwound Helen's Sea of Marrow by first harmonizing with the cranial rhythm at one point, then the other, then harmonizing both points together.
The second time I treated Helen, I focused on unwinding her sea of blood to make sure I covered all the bases. The sea of blood includes the stomach 37 (ST37), stomach 39 (ST39) and bladder 11 (B11) points.
If you measure using the widest part of your thumb, ST37 is six thumb widths below the base of the patella, and one thumb width lateral to the crest of the tibia. ST39 is three thumb widths below stomach 37, and one thumb width lateral to the crest of the tibia. And B11 is one-and-a-half thumb widths lateral to the spine at the level of the base of the first thoracic vertebra.
Shortly after her second treatment, Helen said she was feeling fine. She was finally making and circulating enough blood to go to rehab and then return home. With a combination of light touch and healing intention, I was able to help strengthen her flow of healthy energy, allowing her body to create more blood and reverse her anemia. Having the privilege of supporting Helen as she moved from a state of not wanting to live to being up and ready to go is a tribute to the wisdom of the meridians and the craniosacral rhythm.
Click here for previous articles by John Upledger, DO, OMM.
Kenneth R. Koles is a certified Upledger Institute instructor who teaches "Unwinding Meridians: Applying Acupuncture Principles to CranioSacral Therapy." To learn more visit www.upledger.com.
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